Digital Marketing Technologies

Hashem Aghazadeh () and Mozhde Khoshnevis ()
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Hashem Aghazadeh: University of Tehran
Mozhde Khoshnevis: University of Tehran

in Springer Books from Springer

Date: 2024
ISBN: 978-981-97-0607-5
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Chapters in this book:

Ch Chapter 1 Digital Marketing Fundamentals

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 2 Digital Marketing Analysis and Strategy

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 3 Digital Marketing Implementation and Practice

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 4 Marketing Technologies (Martechs)

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 5 Main Martechs in Brief

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 6 Applications of Marketing Technologies (Martechs) in Digital Marketing

Hashem Aghazadeh and Mozhde Khoshnevis

Ch Chapter 7 Martechs and Digital Marketing+ (Types of Digital Marketing)

Hashem Aghazadeh and Mozhde Khoshnevis

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-981-97-0607-5

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DOI: 10.1007/978-981-97-0607-5

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