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Details about Mathieu Lajante

E-mail:
Homepage:https://www.ryerson.ca/tedrogersschool/business-management/majors/marketing-management/faculty/mathi
Postal address:Dr Mathieu Lajante Ted Rogers School of Management Marketing Management Department Ryerson University 55 Dundas St W, Toronto, ON M5G 2C3
Workplace:Ted Rogers School of Management, Toronto Metropolitan University, (more information at EDIRC)

Access statistics for papers by Mathieu Lajante.

Last updated 2021-02-05. Update your information in the RePEc Author Service.

Short-id: pla691


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Working Papers

2020

  1. Looking at Aesthetic Emotions in Advertising Research Through a Psychophysiological Perspective
    Post-Print, HAL Downloads View citations (1)

2019

  1. How do smokers respond to pictorial and threatening tobacco warnings? The role of threat level, repeated exposure, type of packs and warning size
    Post-Print, HAL View citations (4)

2018

  1. Ouvrons la boite noire des émotions pour comprendre le processus d’appropriation des outils de gestion !
    Post-Print, HAL

2017

  1. How Reliable Are “State-of-the-Art” Facial EMG Processing Methods?
    Post-Print, HAL View citations (3)
  2. Introducing emotions in the appropriation of management tools: a propaedeutic
    Post-Print, HAL View citations (1)
  3. The influence of threatening visual warnings on tobacco packaging: Measuring the impact of threat level, image size, and type of pack through psychophysiological and self-report methods
    Post-Print, HAL Downloads View citations (1)

2013

  1. Apport de la démarche neuroscientifique à la mesure des émotions: importation d'une nouvelle méthode de mesure de l'activité électrodermale
    Post-Print, HAL
    Also in Post-Print, HAL (2013) View citations (1)
  2. Contribution of the neuroscience approach to the measurement of emotions: Importing a new EDA signal-processing method
    (Apport de la démarche neuroscientifique à la mesure des émotions: importation d’une nouvelle méthode de mesure de l’activité électrodermale)
    Post-Print, HAL
  3. Effet de la complexité visuelle du packaging sur l’attention portée à la marque
    Post-Print, HAL View citations (1)
  4. Importation de la théorie de l’évaluation cognitive et dynamique des processus émotionnels: illustration par la mesure de l’activité du système nerveux autonome
    Post-Print, HAL

2012

  1. Measuring arousal in consumer research: a new EDA signal processing method
    Post-Print, HAL
  2. Opening the « black box » of electrodermal activity in consumer neuroscience research
    Post-Print, HAL View citations (4)
  3. Running head: opening the "black box" of electrodermal activity
    Post-Print, HAL
  4. Réponses électrodermales à une annonce publicitaire: comment mesurer l'activation émotionnelle du consommateur ?
    Post-Print, HAL

Journal Articles

2019

  1. Generation Y and online fashion shopping: Orientations and profiles
    Journal of Retailing and Consumer Services, 2019, 48, (C), 113-121 Downloads View citations (13)
  2. The promise and perils of the peripheral psychophysiology of emotion in retailing and consumer services
    Journal of Retailing and Consumer Services, 2019, 50, (C), 305-313 Downloads View citations (15)

2018

  1. Ouvrons la boîte noire des émotions pour comprendre le processus d’appropriation des outils de gestion! - Let us open the black box of emotions to understand the process of appropriation!
    Revue Finance Contrôle Stratégie, 2018, 21, (3), 103-127 Downloads
 
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