Quantitative Marketing and Economics (QME)

2003 - 2026

Current editor(s): Pradeep Chintagunta

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Volume 16, issue 4, 2018

You get what you give: theory and evidence of reciprocity in the sharing economy pp. 371-407

Davide Proserpio, Wendy Xu and Georgios Zervas

Sequential sampling enhanced composite likelihood approach to estimation of social intercorrelations in large-scale networks pp. 409-440

Yan Chen, Youran Qi, Qing Liu and Peter Chien

Why would a big retailer refuse to collaborate on manufacturer SPIFF programs? pp. 441-472

Zheyin (Jane) Gu and Yunchuan Liu

Volume 16, issue 3, 2018

Risk transfer versus cost reduction on two-sided microfinance platforms pp. 251-287

Bryan Bollinger and Song Yao

Aggregation of consumer ratings: an application to Yelp.com pp. 289-339

Weijia (Daisy) Dai, Ginger Jin, Jungmin Lee and Michael Luca

Airline networks, traffic densities, and value of links pp. 341-370

Yanhao Wei

Volume 16, issue 2, 2018

Television ad-skipping, consumption complementarities and the consumer demand for advertising pp. 111-174

Anna E. Tuchman, Harikesh Nair and Pedro M. Gardete

Entry deterrence/accommodation with imperfect strategic thinking capability pp. 175-207

Yuxin Chen and Ozge Turut

Flirting with the enemy: online competitor referral and entry-deterrence pp. 209-249

Jianqiang Zhang, Zhuping Liu and Raghunath Singh Rao

Volume 16, issue 1, 2018

Cross channel effects of search engine advertising on brick & mortar retail sales: Meta analysis of large scale field experiments on Google.com pp. 1-42

Kirthi Kalyanam, John McAteer, Jonathan Marek, James Hodges and Lifeng Lin

Tie-in contracts with downstream competition pp. 43-77

Sreya Kolay

The effect of the WIC program on consumption patterns in the cereal category pp. 79-109

Romana Khan, Ting Zhu and Sanjay Dhar

Volume 15, issue 4, 2017

Do consumers value price transparency? pp. 305-339

Katja Seim, Maria Ana Vitorino and David M. Muir

Temporal product bundling with myopic and strategic consumers: Manifestations and relative effectiveness pp. 341-368

Ashutosh Prasad, R. Venkatesh and Vijay Mahajan

Implications of parent brand inertia for multiproduct pricing pp. 369-407

Polykarpos Pavlidis and Paul B. Ellickson

Volume 15, issue 3, 2017

The timing of version releases: A dynamic duopoly model pp. 187-239

Ron N. Borkovsky

The impact of advertising along the conversion funnel pp. 241-278

Stephan Seiler and Song Yao

Free in-network pricing as an entry-deterrence strategy pp. 279-303

Tingting He, Dmitri Kuksov and Chakravarthi Narasimhan

Volume 15, issue 2, 2017

E-book pricing and vertical restraints pp. 85-122

Babur De los Santos and Matthijs Wildenbeest

Why offer lower prices to past customers? Inducing favorable social price comparisons to enhance customer retention pp. 123-163

Seung Hwan (Shawn) Lee and Scott Fay

Price-matching guarantees in dual channels pp. 165-186

Arcan Nalca

Volume 15, issue 1, 2017

Super returns to Super Bowl ads? pp. 1-28

Seth Stephens-Davidowitz, Hal Varian and Michael Smith

Understanding repeat playing behavior in casual games using a Bayesian data augmentation approach pp. 29-55

Sam K. Hui

Strategic compliments in sales pp. 57-84

Amin Sayedi and Jeffrey D. Shulman

Volume 14, issue 4, 2016

Identification and semiparametric estimation of a finite horizon dynamic discrete choice model with a terminating action pp. 271-323

Patrick Bajari, Chenghuan Sean Chu, Denis Nekipelov and Minjung Park

Estimating the impact of interacting with sales representatives on customer-specific revenue and churn behavior pp. 325-351

Alon Eizenberg

The palette that stands out: Color compositions of online curated visual UGC that attracts higher consumer interaction pp. 353-384

Nima Y. Jalali and Purushottam Papatla

Volume 14, issue 3, 2016

Costly search and consideration sets in storable goods markets pp. 157-193

Tiago Pires

Editors’ note pp. 195-195

Pradeep Chintagunta

Comments on “costly search and consideration sets in storable goods markets” by Tiago Pires pp. 197-200

Stephan Seiler

Estimating the cost of strategic entry delay in pharmaceuticals: The case of Ambien CR pp. 201-231

Bradley T. Shapiro

Consumer deliberation and quality signaling pp. 233-269

Liang Guo and Yue Wu

Volume 14, issue 2, 2016

The strategic use of early bird discounts for dealers pp. 97-127

Desmond (Ho-Fu) Lo and Stephen Salant

Mixed pricing in online marketplaces pp. 129-155

Katja Seim and Michael Sinkinson

Volume 14, issue 1, 2016

Advertising competition in presidential elections pp. 1-40

Brett Gordon and Wesley R. Hartmann

Who is exposed to gas prices? How gasoline prices affect automobile manufacturers and dealerships pp. 41-95

Meghan R. Busse, Christopher Knittel, Jorge Silva-Risso and Florian Zettelmeyer

Volume 13, issue 4, 2015

Is online newspaper advertising cannibalizing print advertising? pp. 283-318

Shrihari Sridhar and Srinivasaraghavan Sriram

Is online newspaper advertising cannibalizing print advertising? pp. 283-318

Shrihari Sridhar and Srinivasaraghavan Sriram

Green technology adoption: An empirical study of the Southern California garment cleaning industry pp. 319-358

Bryan Bollinger

Green technology adoption: An empirical study of the Southern California garment cleaning industry pp. 319-358

Bryan Bollinger

Democracy in product design: Consumer participation and differentiation strategies pp. 359-394

Zsolt Katona

Democracy in product design: Consumer participation and differentiation strategies pp. 359-394

Zsolt Katona

Volume 13, issue 3, 2015

Consumer learning and evolution of consumer brand preferences pp. 173-202

Hai Che, Tülin Erdem and T. Sabri Öncü

Consumer learning and evolution of consumer brand preferences pp. 173-202

Hai Che, Tülin Erdem and T. Öncü

Effect of temporal spacing between advertising exposures: Evidence from online field experiments pp. 203-247

Navdeep S. Sahni

Effect of temporal spacing between advertising exposures: Evidence from online field experiments pp. 203-247

Navdeep Sahni

Erratum to: Effect of temporal spacing between advertising exposures: Evidence from online field experiments pp. 249-250

Navdeep S. Sahni

Erratum to: Effect of temporal spacing between advertising exposures: Evidence from online field experiments pp. 249-250

Navdeep Sahni

Consumer mending and online retailer fit-uncertainty mitigating strategies pp. 251-282

Jane Gu and Giri K. Tayi

Consumer mending and online retailer fit-uncertainty mitigating strategies pp. 251-282

Jane Gu and Giri Tayi

Volume 13, issue 2, 2015

Display advertising’s competitive spillovers to consumer search pp. 93-115

Randall Lewis and Dan Nguyen

Display advertising’s competitive spillovers to consumer search pp. 93-115

Randall Lewis and Dan Nguyen

Quality vs. variety: Trading larger screens for more shows in the era of digital cinema pp. 117-134

Anita Rao and Wesley R. Hartmann

Quality vs. variety: Trading larger screens for more shows in the era of digital cinema pp. 117-134

Anita Rao and Wesley Hartmann

Optimal selling strategies when buyers name their own prices pp. 135-171

Robert Zeithammer

Optimal selling strategies when buyers name their own prices pp. 135-171

Robert Zeithammer

Volume 13, issue 1, 2015

Designing choice experiments by optimizing the complexity level to individual abilities pp. 1-26

Vishva Danthurebandara, Jie Yu and Martina Vandebroek

Localized price promotions as a quality signal in a publicly observable network pp. 27-57

James Campbell

The effects of resale-below-cost laws in the presence of a strategic manufacturer pp. 59-91

Noriaki Matsushima and Akira Miyaoka