Journal of the Association for Consumer Research

2016 - 2025

From University of Chicago Press
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Volume 8, issue 4, 2023

Consumer Financial Decision Making: Where We’ve Been and Where We’re Going pp. 365 - 372

Abigail B. Sussman, Hal E. Hershfield and Oded Netzer

Commentary: Advancing Applied Behavioral Science with Larger and Longer Field Partnerships pp. 373 - 375

William Mailer

Commentary: Behavioral Finance: Investing Is Just the Beginning pp. 376 - 377

Christine Benz

Subjective Knowledge Differences within Couples Predict Influence over Shared Financial Decisions pp. 378 - 389

Jenny G. Olson and Scott I. Rick

Scarcity and Predictability of Income over Time: Experimental Games as a Way to Study Consumption Smoothing pp. 390 - 402

Heather Barry Kappes, Rebecca Campbell and Andriy Ivchenko

“I’ll Have What She’s Having”: Neighborhood Social Interactions Lead to Policy Spillovers pp. 403 - 415

Avni Shah and W. Ben McCartney

A Picture Is Worth a Thousand Dollars: Visual Aids Promote Investor Decisions pp. 416 - 428

Brian Scholl, Adam W. Craig and Alycia Chin

When Financial Platforms Become Gamified, Consumers’ Risk Preferences Change pp. 429 - 440

Christoph Hüller, Martin Reimann and Caleb Warren

Trickle Down Spending: The Role of Income Inequality on Gift Spending Decisions pp. 441 - 451

Max Alberhasky and Andrew D. Gershoff

Purchase Justifiability Drives Payment Choice: Consumers Pay with Card to Remember and Cash to Forget pp. 452 - 464

Christopher J. Bechler, Szu-chi Huang and Joshua I. Morris

Volume 8, issue 3, 2023

Reducing Emissions across the Consumption Cycle and an Agenda for Future Research on Consumers and Climate Change: Introduction to the Special Issue on Climate Change pp. 237 - 242

Karen Page Winterich, Rebecca Walker Reczek and Bryan Bollinger

Commentary: A Behavioral Perspective on Climate Inaction pp. 243 - 245

Robert H. Frank

Commentary: Consumer Perspective on the Impact of Climate Change and Planetary Health pp. 246 - 250

Steve French

How Does Knowledge Translation Involving (Non)Humans Influence the Adoption of Climate Change Solutions? The Case of Nature-Dependent Prosumers pp. 251 - 263

Andres Barrios, Laurel Steinfield, Samuelson Appau, Roland Gau and Charlene A. Dadzie

Forgot Your Bottle or Bag Again? How Well-Placed Reminder Cues Can Help Consumers Build Sustainable Habits pp. 264 - 275

Eleanor Putnam-Farr, Ravi Dhar, Margaret Gorlin, Jane Upritchard, Michelle Hatzis and Michiel Bakker

Does Reframing Fund Carbon Emissions to Increase Their Personal Relevance Boost Investment in Sustainable Funds? Evidence from a Discrete Choice Conjoint Experimental Design pp. 276 - 289

Joe J. Gladstone, Jake W. Reynolds and Jairo Ramos

Making Prosocial Social: The Effectiveness of Social Proof for Energy Conservation Using Social Media pp. 290 - 300

Bryan Bollinger, Kenneth Gillingham and Kelley Gullo Wight

Driving Sustainable Food Choices: How to Craft an Effective Sustainability Labeling System pp. 301 - 313

Paul E. Stillman, Anna Gavrieli, Jane Upritchard, Chavanne Hanson, Treeny Ahmed, Jonathan Kaplan, Ravi Dhar and Michiel Bakker

Examining the Effects of Carbon Emission Information on Restaurant Menu Items: Differential Effects of Positive Icons, Negative Icons, and Numeric Disclosures on Consumer Perceptions and Restaurant Evaluations pp. 314 - 326

Garrett Rybak, Daniel Villanova, Scot Burton and Christopher Berry

Born to Be Sustainable: Consumers’ Response toward Luxury Products That Are Born versus Reborn Sustainable pp. 327 - 338

Inbar Sani-Elia, Dikla Perez and Amir Grinstein

The Effects of Item Dirtiness on Disposal Decisions pp. 339 - 350

Grant E. Donnelly, Christian Blanco, Calvin Spanbauer and Sara L. Stienecker

“Recycle Me!” Product Anthropomorphism Can Increase Recycling Behavior pp. 351 - 363

Alisa Y. Wu, Maayan S. Malter and Gita Venkataramani Johar

Volume 8, issue 2, 2023

Reflection, Resilience, Rebound: Consumer Coping with the Pandemic pp. 121 - 129

Xiaoyan Deng, Xiaojing Yang, Yuwei Jiang and Selin A. Malkoc

Synchronized Scheduling: Choosing to Experience Different Events in Different Places at the Same Time as Others pp. 130 - 141

Franklin Shaddy, Yanping Tu and Ayelet Fishbach

Friends Interrupted: How Reunions after Social Separation Motivate Physically Transformative Consumer Behavior pp. 142 - 152

Carter Morgan, Cait Lamberton, Rebecca Walker Reczek and Claudia Townsend

Choosing Backgrounds for Success: The Role of Videoconference Backgrounds in Self-Presentation pp. 153 - 164

Feyzan Karabulut, Sarah G. Moore and Paul R. Messinger

Consumer Pandemic Coping: A Stage Model of COVID-19 Response pp. 165 - 175

Jean Zhang and On Amir

Covid Time: How Quarantine Affects Feelings of Elapsed Time pp. 176 - 186

Minju Han, Guy Voichek and Gal Zauberman

The Pursuit of the Solitary pp. 187 - 194

Mark J. Kay, Sophie A. Kay, Fiona Cheetham and Haiyan Hu

Inequality, Stress, and Obesity: Socioeconomic Disparities in the Short- and Long-Term Effects of the COVID-19 Pandemic pp. 195 - 206

Maria Langlois and Pierre Chandon

Ending Hunger: How COVID-19 Revealed a Path to Food Access for All pp. 207 - 219

Melissa G. Bublitz, Katherine M. Du, Jonathan Hansen, Elizabeth G. Miller and Laura A. Peracchio

Exploring Consumer Responses to COVID-19: Meaning Making, Cohort Effects, and Consumer Rebound pp. 220 - 234

Martin Mende, Dhruv Grewal, Abhijit Guha, Kusum Ailawadi, Anne Roggeveen, Maura L. Scott, Aric Rindfleisch, Koen Pauwels and Barbara Kahn

Retraction pp. 235 - 235

Eugene Y. Chan, Gavin Northey and Sylvie Borau

Volume 8, issue 1, 2023

Fulfilling Jerome’s Legacy pp. 1 - 7

Samantha N. N. Cross and Stephanie Dellande

In the Back of the Bus: Racialized High-Risk Consumption and Sickle Cell Disease pp. 8 - 20

Lez Trujillo-Torres and Benét DeBerry-Spence

Racial Regard and Black Consumers’ Responses to Stigmatized-Identity Cues pp. 21 - 32

Tracy Rank-Christman and David Wooten

Racial Disparities in the Sharing Economy: Evidence from More Than 100,000 Airbnb Hosts across 14 Countries pp. 33 - 46

Bastian Jaeger and Willem W. A. Sleegers

I’m Only Human? The Role of Racial Stereotypes, Humanness, and Satisfaction in Transactions with Anthropomorphic Sales Bots pp. 47 - 58

Nicole Davis, Nils Olsen, Vanessa G. Perry, Marcus M. Stewart and Tiffany B. White

Delegitimizing Racialized Brands pp. 59 - 71

Ela Veresiu

Calculators for Women: When Identity-Based Appeals Alienate Consumers pp. 72 - 82

Tami Kim, Kate Barasz, Michael I. Norton and Leslie K. John

Brands and Social Justice Movements: The Effects of True versus Performative Allyship on Brand Evaluation pp. 83 - 94

Nathalie Spielmann, Susan Dobscha and L. J. Shrum

A Multicontextual Lens on Racism and Discrimination in the Multicultural Marketplace pp. 95 - 106

Cristina Galalae, Eva Kipnis, Charles C. Cui, Emma Johnson, Tana Licsandru, Lizette Vorster, Catherine Demangeot, Shauna Kearney, Carlo Mari, Verónica Martín Ruiz, Chris Pullig and Tyrha M. Lindsey-Warren

Moving beyond Perceptions: Examining Service Disparities among Consumers pp. 107 - 119

Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams, Samantha N. N. Cross and Stephanie Dellande

Volume 7, issue 4, 2022

Paths to Healthier Eating: Perceptions and Interventions for Success pp. 383 - 392

Pierre Chandon, Kelly L. Haws and Peggy J. Liu

Open Science Online Grocery: A Tool for Studying Choice Context and Food Choice pp. 393 - 402

Holly S. Howe, Peter A. Ubel and Gavan J. Fitzsimons

Examining Eating: Bridging the Gap between “Lab Eating” and “Free-Living Eating” pp. 403 - 418

Kelly L. Haws, Peggy J. Liu, Brent McFerran and Pierre Chandon

Harder Than You Think: Misconceptions about Logging Food with Photos versus Text pp. 419 - 428

Jackie Silverman, Alixandra Barasch, Kristin Diehl and Gal Zauberman

Consumption Variety in Food Recommendation pp. 429 - 437

Daiva E. Nielsen, Nathan Yang, Laurette Dubé, Bärbel Knäuper, Yabo Ling and Jian-Yun Nie

Misunderstood Menu Metrics: Side-Length Food Sizing Leads to Quantity Underestimation and Overeating pp. 438 - 449

Thomas Allard and Stefano Puntoni

Choice Architecture Effects on Indulgent Consumption: Evidence from Combinations of Nudges at an Ice-Cream Store pp. 450 - 460

Ga-Eun (Grace) Oh, Ralf van der Lans and Anirban Mukhopadhyay

Increasing the Selection of Low-Carbon-Footprint Entrées through the Addition of New Menu Items and a Social Marketing Campaign in University Dining pp. 461 - 470

Hannah Malan, Carole Bartolotto, Charles Wilcots, Peter Angelis, Al Ferrone, Chris Wible, Edward Westbrook, Erin Fabris, May C. Wang, Wendelin Slusser, Jennifer A. Jay and Michael L. Prelip

Effect of a Pleasure-Oriented Intervention Conducted at Home on the Energy Intake of Midafternoon Snacks Consumed by Children pp. 471 - 481

Delphine Poquet, Emilie Ginon, Sylvie Marty, Caterina Franzon, Claire Chabanet, Sylvie Issanchou and Sandrine Monnery-Patris

Embarrassed by Calories: Joint Effect of Calorie Posting and Social Context pp. 482 - 491

Melis Ceylan, Nilüfer Z. Aydinoğlu and Vicki G. Morwitz

Light or Regular, Now or Later: The Impact of Advance Ordering and Restrained Eating on Choices and Consumption of Light and Regular Vice Food pp. 492 - 500

Phyliss Jia Gai, Mirjam A. Tuk and Steven Sweldens

Baking Your Own Cookies: Does Food Self-Production Increase Consumption? pp. 501 - 508

Arnaud Monnier, Sarah Lim, Kathryn Latour and Stijn M. J. Van Osselaer

Volume 7, issue 3, 2022

Political Ideology and Consumption: Perspectives and Effects pp. 247 - 254

Rashmi Adaval and Robert S. Wyer

Liberals as Cultural Omnivores pp. 255 - 265

Nick Rogers and John T. Jost

Political Ideology and Cultural Consumption: The Role of Flexibility in Shaping Liberal and Conservative Preferences for Global-Local Experiences pp. 266 - 275

Bryan M. Buechner, Joshua J. Clarkson, Ashley S. Otto and Garrett Ainsworth

“Open to Give”: Mindfulness Improves Evaluations of Charity Appeals That Are Incongruent with the Consumer’s Political Ideology pp. 276 - 286

Amy Errmann, Yuri Seo and Felix Septianto

Economic Conservatism Predicts Preference for Automated Products pp. 287 - 295

Eugene Y. Chan, Gavin Northey and Sylvie Borau

Politics, Promotions, and Pandemics: Political Ideologies Shape Consumers’ Responses to Framed versus Unframed Brand Logos and COVID-19 Recommendations pp. 296 - 304

Mina Kwon, Andrew S. Manikas and Michael J. Barone

Are Conservatives Less Likely Than Liberals to Accept Welfare? The Psychology of Welfare Politics pp. 305 - 315

Shreyans Goenka and Manoj Thomas

How Political Identity Influences COVID-19 Risk Perception: A Model of Identity-Based Risk Perception pp. 316 - 324

Ellie Kyung, Manoj Thomas and Aradhna Krishna

A Tale of Two “Ideologies”: Differences in Consumer Response to Brand Activism pp. 325 - 339

Nitika Garg and Geetanjali Saluja

Under a Political Cloud: How Politicized Brands Shape Gift Appreciation pp. 340 - 349

William Ding, Jeff Joireman and David E. Sprott

Bringing Our Values to the Table: Political Ideology, Food Waste, and Overconsumption pp. 350 - 359

Erick M. Mas, Kelly L. Haws and Kelly Goldsmith

The Face of Political Beliefs: Why Gender Matters for Electability pp. 360 - 370

Ahreum Maeng and Pankaj Aggarwal

Women’s Attitudes toward Sexual Objectification in Brands: A Political Ideology Perspective pp. 371 - 381

Carlos J. Torelli, Yafei Guo and Hyewon Cho

Volume 7, issue 2, 2022

Emerging Marketing Research on Healthcare and Medical Decision Making: Toward a Consumer-Centric and Pluralistic Methodological Perspective pp. 133 - 141

Meng Zhu, Dipankar Chakravarti and Jian Ni

Machine Learning Models for Predicting, Understanding, and Influencing Health Perception pp. 142 - 153

Ada Aka and Sudeep Bhatia

Empowering Consumers to Engage with Health Decisions: Making Medical Choices Feel Easy Increases Patient Participation pp. 154 - 163

Mary Steffel, Elanor F. Williams and Stephan Carney

Psychological Causes of Medical Signs Decrease Perceived Severity, Support for Care, and Donations pp. 164 - 174

Selin Goksel, David Faro and Stefano Puntoni

Quantifying the Zero-Price Effect in the Field: Evidence from Swedish Prescription Drug Choices pp. 175 - 185

Andrew Ching, David Granlund and David Sundström

Motivated Inferences of Price and Quality in Healthcare Decisions pp. 186 - 197

Emily Prinsloo, Kate Barasz and Peter A. Ubel

Consumer Health in the Digital Age pp. 198 - 209

Peggy J. Liu, J. Jeffrey Inman, Beibei Li, Charlene A. Wong and Nathan Yang

Advance Care Plans: Planning for Critical Healthcare Decisions pp. 210 - 221

Nazli Gurdamar-Okutur, Simona Botti and Vicki G. Morwitz

The Enthusiasts and the Reluctants of COVID-19 Vaccine Uptake: A Cluster Analysis pp. 222 - 234

Angela Y. Lee, Jiaqian Wang, Ulf Böckenholt, Leonard Lee, Rafal Ohme, Dorota Reykowska and Catherine Yeung

Is Religiosity a Barrier to Organ Donations? Examining the Role of Religiosity and the Salience of a Religious Context on Organ-Donation Decisions pp. 235 - 245

Inbal Harel, Marcus Mayorga, Paul Slovic and Tehila Kogut

Volume 7, issue 1, 2022

Looking Back and Looking Forward: (Re)Interpreting Consumer Insights in a Time of Transition pp. 1 - 7

Angela Y. Lee and Kelly Goldsmith

(Not) Near and Dear: COVID-19 Concerns Increase Consumer Preference for Products That Are Not “Near Me” pp. 8 - 16

Mina Kwon, Andrew S. Manikas and Michael J. Barone

Collective Health versus Individual Freedom: Goal Centrality and Political Identity Shape COVID-19 Prevention Behaviors pp. 17 - 26

Beatriz Pereira and Jason Stornelli

“Don’t Give Us Death like This!” Commemorating Death in the Age of COVID-19 pp. 27 - 35

Benét DeBerry-Spence and Lez Trujillo-Torres

Political Ideology and the Perceived Impact of Coronavirus Prevention Behaviors for the Self and Others pp. 36 - 44

Aylin Cakanlar, Remi Trudel and Katherine White

In These Uncertain Times: Fake News Amplifies the Desires to Save and Spend in Response to COVID-19 pp. 45 - 53

Justin Pomerance, Nicholas Light and Lawrence E. Williams

How Childhood Adversity Shapes Susceptibility to COVID-19 Scams pp. 54 - 62

Tito L. H. Grillo and Adrian F. Ward

Numbers, Not Lives: AI Dehumanization Undermines COVID-19 Preventive Intentions pp. 63 - 71

Li Huang, Zhi Lu and Priyali Rajagopal

Getting Conservatives and Liberals to Agree on the COVID-19 Threat pp. 72 - 80

Luke Nowlan and Daniel M. Zane

It’s Alive! Increasing Protective Action against the Coronavirus through Anthropomorphism and Construal pp. 81 - 88

Jing Wan, Katina Kulow and Kirsten Cowan

Pricing Fairness in a Pandemic: Navigating Unintended Changes to Value or Cost pp. 89 - 97

Elizabeth M. S. Friedman and Olivier Toubia

Unleashing Heaven’s Power: How Faith Motivates Consumer Exercise Behavior during a Pandemic pp. 98 - 106

Elizabeth A. Minton, Cindy X. Wang and Carissa M. Anthony

Social Marginalization Motivates Indiscriminate Sharing of COVID-19 News on Social Media pp. 107 - 114

Youjung Jun and Gita Venkataramani Johar

Fear in the Stock Market: How COVID-19 Affects Preference for High- and Low-Priced Stocks pp. 115 - 123

Jorge Pena-Marin, Rashmi Adaval and Liang Shen

Rejections Make the Heart Grow Fonder: The Benefits of Articulating Risks When Declining Social Invitations pp. 124 - 132

Anne Wilson, Ashley Whillans and Tobias Schlager