Digital Business Management

Swen Schneider () and Lutz Anderie ()
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Swen Schneider: Frankfurt University of Applied Sciences
Lutz Anderie: Frankfurt University of Applied Sciences

in Springer Books from Springer

Date: 2025
ISBN: 978-3-031-83177-5
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Chapters in this book:

Ch Chapter 1 Effective AI Prompting

Swen Schneider and Lutz Anderie

Ch Chapter 10 Digital Business Analysis and Digital Transformation

Swen Schneider and Lutz Anderie

Ch Chapter 11 Digital Business in Digital Worlds

Swen Schneider and Lutz Anderie

Ch Chapter 12 Industry and Business Cases

Swen Schneider and Lutz Anderie

Ch Chapter 2 From E-Business to Digital Business

Swen Schneider and Lutz Anderie

Ch Chapter 3 Digital Business Strategies

Swen Schneider and Lutz Anderie

Ch Chapter 4 Digital Infrastructure

Swen Schneider and Lutz Anderie

Ch Chapter 5 E-Commerce Shops and Web Presence

Swen Schneider and Lutz Anderie

Ch Chapter 6 Digital Marketing and Advertising

Swen Schneider and Lutz Anderie

Ch Chapter 7 Social and Mobile Commerce with Location-Based Services

Swen Schneider and Lutz Anderie

Ch Chapter 8 Content Management, Online Media, Ethics, and Fake News

Swen Schneider and Lutz Anderie

Ch Chapter 9 Digital Business-to-Business Integration

Swen Schneider and Lutz Anderie

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-031-83177-5

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DOI: 10.1007/978-3-031-83177-5

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