Social Media Marketing in Tourism and Hospitality

Roberta Minazzi ()
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Roberta Minazzi: University of Insubria

in Springer Books from Springer

Date: 2015
Edition: 2015
ISBN: 978-3-319-05182-6
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Chapters in this book:

Ch Chapter 1 Information and Communication Technologies (ICTs) in Tourism: Concepts and Developments

Roberta Minazzi

Ch Chapter 2 The Digitization of Word-of-Mouth

Roberta Minazzi

Ch Chapter 3 Social Media Impacts on Travelers

Roberta Minazzi

Ch Chapter 4 Social Media Impacts on Travel Suppliers: Social Media Marketing

Roberta Minazzi

Ch Chapter 5 Mobile Social Media Marketing in Tourism

Roberta Minazzi

Ch Chapter 6 Social Media Metrics and Analysis

Roberta Minazzi

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-319-05182-6

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DOI: 10.1007/978-3-319-05182-6

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