Kundenorientierung
Jörg Staudacher ()
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Jörg Staudacher: HWZ Hochschule für Wirtschaft Zürich
in Springer Books from Springer
Date: 2021
ISBN: 978-3-658-20176-0
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Chapters in this book:
- Ch Kapitel 1 Einleitung
- Jörg Staudacher
- Ch Kapitel 2 Dimensionen der Kundenorientierung
- Jörg Staudacher
- Ch Kapitel 3 Dimension 1: Customer Value-based Decision Making
- Jörg Staudacher
- Ch Kapitel 4 Dimension 2: Customer-centric Transformation
- Jörg Staudacher
- Ch Kapitel 5 Dimension 3: Co-Creation
- Jörg Staudacher
- Ch Kapitel 6 Dimension 4: Customer Management
- Jörg Staudacher
- Ch Kapitel 7 Verbesserung der Kundenorientierung
- Jörg Staudacher
- Ch Kapitel 8 Customer Centricity Maturity Check und Messmodelle
- Jörg Staudacher
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-658-20176-0
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DOI: 10.1007/978-3-658-20176-0
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