Details about Pradeep K. Chintagunta

E-mail:
Homepage:	https://faculty.chicagobooth.edu/pradeep-chintagunta
Workplace:	Booth School of Business, University of Chicago, (more information at EDIRC)

Access statistics for papers by Pradeep K. Chintagunta.

Last updated 2025-03-14. Update your information in the RePEc Author Service.

Short-id: pch519

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Working Papers

2025

1. Call me maybe: does customer feedback seeking impact nonsolicited customers?
   LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library
   See also Journal Article Call Me Maybe: Does Customer Feedback Seeking Impact Nonsolicited Customers?, Marketing Science, INFORMS (2025) (2025)

2024

2. Frontiers: breaking the glass ceiling: empowering female entrepreneurs through female mentors
   LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library View citations (1)
   See also Journal Article Frontiers: Breaking the Glass Ceiling: Empowering Female Entrepreneurs Through Female Mentors, Marketing Science, INFORMS (2024) View citations (1) (2024)

2023

3. Virtual collaboration technology and international business coaching: examining the impact on marketing strategies and sales
   LSE Research Online Documents on Economics, London School of Economics and Political Science, LSE Library View citations (1)
   See also Journal Article Virtual Collaboration Technology and International Business Coaching: Examining the Impact on Marketing Strategies and Sales, Marketing Science, INFORMS (2024) (2024)

2022

4. Passing the Message: Peer Outreach about COVID-19 Precautions in Zambia
   NBER Working Papers, National Bureau of Economic Research, Inc
   See also Journal Article Passing the message: Peer outreach about COVID-19 precautions in Zambia, Journal of Development Economics, Elsevier (2024) (2024)

2019

5. Incentivized Peer Referrals for Tuberculosis Screening: Evidence from India
   Working Paper CRENoS, Centre for North South Economic Research, University of Cagliari and Sassari, Sardinia View citations (2)
   Also in NBER Working Papers, National Bureau of Economic Research, Inc (2018) View citations (2)
   See also Journal Article Incentivized Peer Referrals for Tuberculosis Screening: Evidence from India, American Economic Journal: Applied Economics, American Economic Association (2023) View citations (2) (2023)

2018

6. Leveraging Patients' Social Networks to Overcome Tuberculosis Underdetection: A Field Experiment in India
   IZA Discussion Papers, Institute of Labor Economics (IZA) View citations (3)

2016

7. Personalization in Email Marketing: The Role of Non-informative Advertising Content
   Research Papers, Stanford University, Graduate School of Business View citations (2)
   See also Journal Article Personalization in Email Marketing: The Role of Noninformative Advertising Content, Marketing Science, INFORMS (2018) View citations (33) (2018)

2015

8. Do Targeted Discount Offers Serve as Advertising? Evidence from 70 Field Experiments
   Research Papers, Stanford University, Graduate School of Business View citations (1)

2014

9. Effects of Targeted Promotions: Evidence from Field Experiments
   Research Papers, Stanford University, Graduate School of Business View citations (4)

2011

10. Wireless Carriers’ Exclusive Handset Arrangements: An Empirical Look at the iPhone
    Working Papers, NET Institute View citations (1)
    See also Journal Article Wireless Carriers’ Exclusive Handset Arrangements: an Empirical Look at the iPhone, Customer Needs and Solutions, Springer (2015) View citations (8) (2015)

2010

11. Marketing Models of Consumer Demand
    Research Papers, Stanford University, Graduate School of Business

2008

12. Information, Learning, and Drug Diffusion: the Case of Cox-2 Inhibitors
    NBER Working Papers, National Bureau of Economic Research, Inc View citations (1)
    See also Journal Article Information, learning, and drug diffusion: The case of Cox-2 inhibitors, Quantitative Marketing and Economics (QME), Springer (2009) View citations (35) (2009)

2004

13. Accounting for Primary and Secondary Demand Effects with Aggregate Data
    Research Papers, Stanford University, Graduate School of Business View citations (8)
    See also Journal Article Accounting for Primary and Secondary Demand Effects with Aggregate Data, Marketing Science, INFORMS (2005) View citations (32) (2005)
14. Diffusion of New Pharmaceutical Drugs in Developing and Developed Nations
    Research Papers, Stanford University, Graduate School of Business View citations (37)

2003

15. Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants
    Research Papers, Stanford University, Graduate School of Business View citations (32)
    See also Journal Article Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants, Quantitative Marketing and Economics (QME), Springer (2004) View citations (132) (2004)

Journal Articles

2025

1. Call Me Maybe: Does Customer Feedback Seeking Impact Nonsolicited Customers?
   Marketing Science, 2025, 44, (1), 129-154
   See also Working Paper Call me maybe: does customer feedback seeking impact nonsolicited customers?, LSE Research Online Documents on Economics (2025) (2025)
2. Simulated maximum likelihood estimation of the sequential search model
   Quantitative Marketing and Economics (QME), 2025, 23, (1), 105-164

2024

3. Frontiers: Breaking the Glass Ceiling: Empowering Female Entrepreneurs Through Female Mentors
   Marketing Science, 2024, 43, (2), 244-253 View citations (1)
   See also Working Paper Frontiers: breaking the glass ceiling: empowering female entrepreneurs through female mentors, LSE Research Online Documents on Economics (2024) View citations (1) (2024)
4. Frontiers: Inequalities in Dealers’ Interest Rate Markups? A Gender- and Race-Based Analysis
   Marketing Science, 2024, 43, (1), 20-32
5. Making a Smooth Exit? Menthol Bans and Cigarette Sales in Massachusetts
   Marketing Science, 2024, 43, (3), 564-589
6. Passing the message: Peer outreach about COVID-19 precautions in Zambia
   Journal of Development Economics, 2024, 171, (C)
   See also Working Paper Passing the Message: Peer Outreach about COVID-19 Precautions in Zambia, NBER Working Papers (2022) (2022)
7. Virtual Collaboration Technology and International Business Coaching: Examining the Impact on Marketing Strategies and Sales
   Marketing Science, 2024, 43, (3), 637-672
   See also Working Paper Virtual collaboration technology and international business coaching: examining the impact on marketing strategies and sales, LSE Research Online Documents on Economics (2023) View citations (1) (2023)

2023

8. Consumer Loyalty Programs and Retail Prices: Evidence from Gasoline Markets
   Marketing Science, 2023, 42, (4), 794-818
9. Consumer Tax Credits for EVs: Some Quasi-Experimental Evidence on Consumer Demand, Product Substitution, and Carbon Emissions
   Management Science, 2023, 69, (12), 7759-7783 View citations (1)
10. Incentivized Peer Referrals for Tuberculosis Screening: Evidence from India
    American Economic Journal: Applied Economics, 2023, 15, (1), 259-91 View citations (2)
    See also Working Paper Incentivized Peer Referrals for Tuberculosis Screening: Evidence from India, Working Paper CRENoS (2019) View citations (2) (2019)

2022

11. Government Policy, Strategic Consumer Behavior, and Spillovers to Retailers: The Case of Demonetization in India
    Marketing Science, 2022, 41, (6), 1118-1144
12. Invited Commentary—“How Support for Black Lives Matter Impacts Consumer Responses on Social Media”
    Marketing Science, 2022, 41, (6), 1045-1052
13. Mapping Consumers’ Context-Dependent Consumption Preferences: A Multidimensional Unfolding Approach
    (An Empirical Comparison of Logit Choice Models with Discrete versus Continuous Representations of Heterogeneity)
    Journal of Consumer Research, 2022, 49, (2), 202-228 View citations (1)
14. Retail store formats, competition and shopper behavior: A Systematic review
    Journal of Retailing, 2022, 98, (1), 71-91 View citations (13)
15. Show and Sell: Studying the Effects of Branded Cigarette Product Placement in TV Shows on Cigarette Sales
    Marketing Science, 2022, 41, (6), 1163-1180 View citations (1)

2021

16. Comments on “Counterfactual Inference for Consumer Choice Across Many Product Categories”
    Quantitative Marketing and Economics (QME), 2021, 19, (3), 411-415 View citations (1)
17. Geography as branding: Descriptive evidence from Taobao
    Quantitative Marketing and Economics (QME), 2021, 19, (1), 53-92 View citations (4)
18. What Happens When a Retailer Drops a Product Category? Investigating the Consequences of Ending Tobacco Sales
    Marketing Science, 2021, 40, (6), 1169-1198 View citations (1)

2020

19. Assessing the Sales Impact of Plain Packaging Regulation for Cigarettes: Evidence from Australia
    Marketing Science, 2020, 39, (1), 234–252 View citations (4)
20. It’s About Time: A Call for More Longitudinal Consumer Research Insights
    Journal of the Association for Consumer Research, 2020, 5, (3), 240 - 247 View citations (5)

2019

21. Consumer Response to Chapter 11 Bankruptcy: Negative Demand Spillover to Competitors
    Marketing Science, 2019, 38, (2), 296-316 View citations (5)
22. Search and Learning at a Daily Deals Website
    Marketing Science, 2019, 38, (4), 609-642 View citations (18)

2018

23. Licensing and Price Competition in Tied-Goods Markets: An Application to the Single-Serve Coffee System Industry
    Marketing Science, 2018, 37, (6), 883-911 View citations (6)
24. Personalization in Email Marketing: The Role of Noninformative Advertising Content
    Marketing Science, 2018, 37, (2), 236-258 View citations (33)
    See also Working Paper Personalization in Email Marketing: The Role of Non-informative Advertising Content, Research Papers (2016) View citations (2) (2016)
25. Price Uncertainty and Market Power in Retail Gasoline: The Case of an Italian Highway
    Marketing Science, 2018, 37, (5), 753-770 View citations (2)
26. Targeting Mr. or Mrs. Smith: Modeling and Leveraging Intrahousehold Heterogeneity in Brand Choice Behavior
    Marketing Science, 2018, 37, (4), 631-648

2017

27. Pharmaceutical Product Recalls: Category Effects and Competitor Response
    Marketing Science, 2017, 36, (6), 931-943 View citations (19)
28. Promotion Spillovers: Drug Detailing in Combination Therapy
    Marketing Science, 2017, 36, (3), 382-401 View citations (5)
29. Simultaneous or Sequential? Search Strategies in the U.S. Auto Insurance Industry
    Marketing Science, 2017, 36, (1), 21-42 View citations (34)

2016

30. Editorial—Marketing Science and Big Data
    Marketing Science, 2016, 35, (3), 341-342 View citations (18)
31. Editors’ note
    Quantitative Marketing and Economics (QME), 2016, 14, (3), 195-195
32. Impact of Competition on Product Decisions: Movie Choices of Exhibitors
    Marketing Science, 2016, 35, (1), 73-92 View citations (12)
33. Marketing and Data Science: Together the Future is Ours
    NIM Marketing Intelligence Review, 2016, 8, (2), 18-23 View citations (2)
34. Price Reactions to Rivals’ Local Channel Exits
    Marketing Science, 2016, 35, (4), 588-604 View citations (11)
35. Satisfaction Spillovers Across Categories
    Marketing Science, 2016, 35, (2), 275-283 View citations (3)

2015

36. Service Quality Variability and Termination Behavior
    Management Science, 2015, 61, (11), 2739-2759 View citations (13)
37. Wireless Carriers’ Exclusive Handset Arrangements: an Empirical Look at the iPhone
    Customer Needs and Solutions, 2015, 2, (2), 177-190 View citations (8)
    See also Working Paper Wireless Carriers’ Exclusive Handset Arrangements: An Empirical Look at the iPhone, Working Papers (2011) View citations (1) (2011)

2014

38. Structural models of complementary choices
    Marketing Letters, 2014, 25, (3), 245-256 View citations (21)

2013

39. Blogs, Advertising, and Local-Market Movie Box Office Performance
    Management Science, 2013, 59, (12), 2635-2654 View citations (39)
40. Call for Papers --- Marketing Science Special Issue on Big Data: Integrating Marketing, Statistics, and Computer Science
    Marketing Science, 2013, 32, (4), 678-678 View citations (1)

2012

41. Investigating brand preferences across social groups and consumption contexts
    Quantitative Marketing and Economics (QME), 2012, 10, (3), 305-333 View citations (9)
42. Quantifying Transaction Costs in Online/Off-line Grocery Channel Choice
    Marketing Science, 2012, 31, (1), 96-114 View citations (92)

2011

43. A new multivariate count data model to study multi-category physician prescription behavior
    Quantitative Marketing and Economics (QME), 2011, 9, (3), 301-337 View citations (8)
44. Assessing the Effect of Marketing Investments in a Business Marketing Context
    Marketing Science, 2011, 30, (5), 924-940 View citations (9)
45. Introduction to the Special Issue on Marketing Within the Enterprise and Beyond
    Management Science, 2011, 57, (9), 1511-1511 View citations (1)
46. Structural Workshop Paper --Discrete-Choice Models of Consumer Demand in Marketing
    Marketing Science, 2011, 30, (6), 977-996 View citations (26)

2010

47. An Empirical Analysis of Shopping Behavior Across Online and Offline Channels for Grocery Products: The Moderating Effects of Household and Product Characteristics
    Journal of Interactive Marketing, 2010, 24, (4), 251-268 View citations (46)
48. Call for Papers--Special Issue of Management Science: Marketing Within the Enterprise and Beyond
    Management Science, 2010, 56, (2), 388-388
    Also in Management Science, 2009, 55, (12), 2044-2044 (2009)
    Management Science, 2009, 55, (11), 1897-1897 (2009)
    Management Science, 2009, 55, (9), 1451-1451 (2009)
    Management Science, 2009, 55, (10), 1753-1753 (2009)
    Management Science, 2010, 56, (1), 217-217 (2010)
49. Complementarities and the Demand for Home Broadband Internet Services
    Marketing Science, 2010, 29, (4), 701-720 View citations (34)
50. Investigating Consumer Purchase Behavior in Related Technology Product Categories
    Marketing Science, 2010, 29, (2), 291-314 View citations (24)
51. Nonparametric Discrete Choice Models With Unobserved Heterogeneity
    Journal of Business & Economic Statistics, 2010, 28, (2), 291-307 View citations (38)
52. The Effect of Signal Quality and Contiguous Word of Mouth on Customer Acquisition for a Video-on-Demand Service
    Marketing Science, 2010, 29, (4), 690-700 View citations (46)
53. The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets
    Marketing Science, 2010, 29, (5), 944-957 View citations (258)
54. Tipping and Concentration in Markets with Indirect Network Effects
    Marketing Science, 2010, 29, (2), 216-249 View citations (90)

2009

55. Advertising strategies in a franchise system
    European Journal of Operational Research, 2009, 198, (2), 655-665 View citations (26)
56. Information, learning, and drug diffusion: The case of Cox-2 inhibitors
    Quantitative Marketing and Economics (QME), 2009, 7, (4), 399-443 View citations (35)
    See also Working Paper Information, Learning, and Drug Diffusion: the Case of Cox-2 Inhibitors, NBER Working Papers (2008) View citations (1) (2008)
57. Introduction to the special issue on new econometric models in marketing
    Journal of Applied Econometrics, 2009, 24, (3), 375-376
58. Measuring marketing‐mix effects in the 32/64 bit video‐game console market
    Journal of Applied Econometrics, 2009, 24, (3), 421-445 View citations (4)
59. Quantifying the Economic Value of Warranties in the U.S. Server Market
    Marketing Science, 2009, 28, (1), 99-121 View citations (16)
60. Retailer Pricing and Competitive Effects
    Journal of Retailing, 2009, 85, (1), 56-70 View citations (49)

2008

61. Research Note—A Comparison of Within-Household Price Sensitivity Across Online and Offline Channels
    Marketing Science, 2008, 27, (2), 283-299 View citations (43)

2007

62. The role of self selection, usage uncertainty and learning in the demand for local telephone service
    Quantitative Marketing and Economics (QME), 2007, 5, (1), 1-34 View citations (68)

2006

63. Effects of Brand Preference, Product Attributes, and Marketing Mix Variables in Technology Product Markets
    Marketing Science, 2006, 25, (5), 440-456 View citations (30)
64. Endogeneity and Simultaneity in Competitive Pricing and Advertising: A Logit Demand Analysis
    The Journal of Business, 2006, 79, (6), 2761-2788 View citations (15)
65. Measuring Cross-Category Price Effects with Aggregate Store Data
    Management Science, 2006, 52, (10), 1594-1609 View citations (44)
66. Research Note--Sole Entrant, Co-optor, or Component Supplier: Optimal End-Product Strategies for Manufacturers of Proprietary Component Brands
    Management Science, 2006, 52, (4), 613-622 View citations (14)
67. Structural Modeling in Marketing: Review and Assessment
    Marketing Science, 2006, 25, (6), 604-616 View citations (72)
68. Understanding Store-Brand Purchase Behavior Across Categories
    Marketing Science, 2006, 25, (1), 75-90 View citations (58)

2005

69. Accounting for Primary and Secondary Demand Effects with Aggregate Data
    Marketing Science, 2005, 24, (3), 444-460 View citations (32)
    See also Working Paper Accounting for Primary and Secondary Demand Effects with Aggregate Data, Research Papers (2004) View citations (8) (2004)
70. Beyond the Endogeneity Bias: The Effect of Unmeasured Brand Characteristics on Household-Level Brand Choice Models
    Management Science, 2005, 51, (5), 832-849 View citations (60)
71. Strategic Pricing and Detailing Behavior in International Markets
    Marketing Science, 2005, 24, (1), 67-80 View citations (24)
72. Time-Varying Competition
    Marketing Science, 2005, 24, (1), 96-109 View citations (9)

2004

73. Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants
    Quantitative Marketing and Economics (QME), 2004, 2, (1), 23-58 View citations (132)
    See also Working Paper Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants, Research Papers (2003) View citations (32) (2003)
74. Modeling and Forecasting the Sales of Technology Products
    Quantitative Marketing and Economics (QME), 2004, 2, (3), 195-232 View citations (23)
75. Responsiveness of Physician Prescription Behavior to Salesforce Effort: An Individual Level Analysis
    Marketing Letters, 2004, 15, (2_3), 129-145 View citations (33)
76. Store Brands: Who Buys Them and What Happens to Retail Prices When They Are Introduced?
    Review of Industrial Organization, 2004, 24, (2), 195-218 View citations (73)

2003

77. A Micromodel of New Product Adoption with Heterogeneous and Forward-Looking Consumers: Application to the Digital Camera Category
    Quantitative Marketing and Economics (QME), 2003, 1, (4), 371-407 View citations (84)
78. Balancing Profitability and Customer Welfare in a Supermarket Chain
    Quantitative Marketing and Economics (QME), 2003, 1, (1), 111-147 View citations (67)
79. Comment
    Quantitative Marketing and Economics (QME), 2003, 1, (3), 293-298
80. Competitive Entry and Pricing Responses to Product Innovation
    Review of Marketing Science, 2003, 1, (1), 26 View citations (1)
81. The Proportional Hazard Model for Purchase Timing: A Comparison of Alternative Specifications
    Journal of Business & Economic Statistics, 2003, 21, (3), 368-82 View citations (45)

2002

82. Investigating the Effects of Store-Brand Introduction on Retailer Demand and Pricing Behavior
    Management Science, 2002, 48, (10), 1242-1267 View citations (93)
83. Semiparametric Estimation of Brand Choice Behavior
    Journal of the American Statistical Association, 2002, 97, 973-982 View citations (24)

2001

84. Endogeneity and Heterogeneity in a Probit Demand Model: Estimation Using Aggregate Data
    Marketing Science, 2001, 20, (4), 442-456 View citations (35)
85. Panel data analysis of household brand choices
    Journal of Econometrics, 2001, 103, (1-2), 111-153 View citations (46)

2000

86. Manufacturer-Retailer Channel Interactions and Implications for Channel Power: An Empirical Investigation of Pricing in a Local Market
    Marketing Science, 2000, 19, (2), 127-148 View citations (113)

1999

87. A Bayesian Model to Forecast New Product Performance in Domestic and International Markets
    Marketing Science, 1999, 18, (2), 115-136 View citations (84)
88. Investigating Dynamic Multifirm Market Interactions in Price and Advertising
    Management Science, 1999, 45, (4), 499-518 View citations (45)
89. Measuring the effects of new brand introduction on inter-brand strategic interaction
    European Journal of Operational Research, 1999, 118, (2), 315-331 View citations (5)
90. Variety Seeking, Purchase Timing, and the "Lightning Bolt" Brand Choice Model
    Management Science, 1999, 45, (4), 486-498 View citations (14)

1998

91. An Empirical Investigation of the "Dynamic McFadden" Model of Purchase Timing and Brand Choice: Implications for Market Structure
    Journal of Business & Economic Statistics, 1998, 16, (1), 2-12 View citations (20)
92. Inertia and Variety Seeking in a Model of Brand-Purchase Timing
    Marketing Science, 1998, 17, (3), 253-270 View citations (38)
93. Product line extensions and competitive market interactions: An empirical analysis
    Journal of Econometrics, 1998, 89, (1-2), 339-363 View citations (36)

1996

94. A Framework for Investigating Habits, “The Hand of the Past,” and Heterogeneity in Dynamic Brand Choice
    Marketing Science, 1996, 15, (3), 280-299 View citations (40)
95. Empirical Analysis of Competitive Product Line Pricing Decisions: Lead, Follow, or Move Together?
    The Journal of Business, 1996, 69, (4), 459-87 View citations (47)
96. Pricing Strategies in a Dynamic Duopoly: A Differential Game Model
    Management Science, 1996, 42, (11), 1501-1514 View citations (31)

1995

97. Empirical Analysis of a Dynamic Duopoly Model of Competition
    Journal of Economics & Management Strategy, 1995, 4, (1), 109-131 View citations (17)
    Also in Journal of Economics & Management Strategy, 1995, 4, (1), 109-31 (1995) View citations (17)

1994

98. A Random-Coefficients Logit Brand-Choice Model Applied to Panel Data
    Journal of Business & Economic Statistics, 1994, 12, (3), 317-28 View citations (68)

1993

99. Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households
    Marketing Science, 1993, 12, (2), 184-208 View citations (133)
100. Investigating the Sensitivity of Equilibrium Profits to Advertising Dynamics and Competitive Effects
     Management Science, 1993, 39, (9), 1146-1162 View citations (32)

1992

101. A Dynamic Model of Channel Member Strategies for Marketing Expenditures
     Marketing Science, 1992, 11, (2), 168-188 View citations (50)
102. An Empirical Investigation of Advertising Strategies in a Dynamic Duopoly
     Management Science, 1992, 38, (9), 1230-1244 View citations (70)
103. Estimating a Multinomial Probit Model of Brand Choice Using the Method of Simulated Moments
     Marketing Science, 1992, 11, (4), 386-407 View citations (9)

Chapters

2017

1. Structural Models in Marketing: Consumer Demand and Search
   Springer

Editor

1. Quantitative Marketing and Economics (QME)
   Springer