Journal of the Association for Consumer Research

2016 - 2021

From University of Chicago Press
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Volume 6, issue 2, 2021

A Research Agenda for (Gender) Troubled Times: Striving for a Better Tomorrow pp. 205 - 210

Catherine Coleman, Eileen Fischer and Linda Tuncay Zayer

Real Men Don’t Buy “Mrs. Clean”: Gender Bias in Gendered Brands pp. 211 - 222

Nathalie Spielmann, Susan Dobscha and Tina M. Lowrey

Female Stereotypes in Print Ads: A Longitudinal Analysis from an Institutional Viewpoint pp. 223 - 235

Andres Rodriguez Veloso, Kavita Miadaira Hamza, Lara Petrini Victorino and Lealis Vaz Meleiro Lopes

The Sleep-Deprived Masculinity Stereotype pp. 236 - 249

Nathan B. Warren and Troy H. Campbell

Sincere, Not Sinful: Political Ideology and the Unique Role of Brand Sincerity in Shaping Heterosexual and LGBTQ Consumers’ Views of LGBTQ Ads pp. 250 - 262

Steven Shepherd, Tanya L. Chartrand and Gavan J. Fitzsimons

Advanced Style Influencers: Confronting Gendered Ageism in Fashion and Beauty Markets pp. 263 - 273

Ela Veresiu and Marie-Agnès Parmentier

This Is Who I Am: Instagram as Counterspace for Shared Gendered Ethnic Identity Expressions pp. 274 - 285

B. Yasanthi Perera, Sarita Ray Chaudhury, Pia A. Albinsson and Lubna Nafees

Velocity and Vertigo: Gender Trends in Consumer Research: In Conversation with Fernando Desouches, Linda Ong, and Linda Scott pp. 286 - 295

Catherine Coleman, Linda Tuncay Zayer, Fernando Desouches, Linda Ong and Linda Scott

Un/Re/Doing Gender in Consumer Research: In Conversation with Pauline Maclaran, Lisa Peñaloza, and Craig Thompson pp. 296 - 305

Jenna Drenten, Pauline Maclaran, Lisa Peñaloza and Craig J. Thompson

Volume 6, issue 1, 2021

JACR: Using the Power and Diversity of Consumer Research to Tackle Important Substantive Problems pp. 1 - 3

Vicki G. Morwitz

Introduction to Special Issue on Behavioral Pricing pp. 4 - 9

Haipeng (Allan) Chen, David Hardesty, Akshay Rao and Lisa E. Bolton

The Consumer in Physical Pain: Implications for the Pain-of-Paying and Pricing pp. 10 - 20

Eugene Chan

Why Do Cashless Payments Increase Unhealthy Consumption? The Decision-Risk Inattention Hypothesis pp. 21 - 32

Joowon Park, Clarence Lee and Manoj Thomas

If You Think 9-Ending Prices Are Low, Think Again pp. 33 - 47

Avichai Snir and Daniel Levy

Born to Shop? A Genetic Component of Deal Proneness pp. 48 - 53

Robert M. Schindler, Vishal Lala and Jeanette E. Taylor

Interest-Free Financing Promotions Increase Consumers’ Demand for Credit for Experiential Goods pp. 54 - 66

Johannes C. Bauer, Vicki G. Morwitz and Liane Nagengast

Price Promotions Are Inherently More Arousing for Interdependents pp. 67 - 80

Sharon Ng, Mehak Bharti and Kim Huat Goh

Isolating Price Promotions: The Influence of Promotional Timing on Promotion Redemption pp. 81 - 90

Daniel Sheehan and Koert van Ittersum

Price Promotion (In)frequency and Consumers’ Brand Quality Evaluations pp. 91 - 101

Ashok K. Lalwani, Jessie J. Wang and David H. Silvera

Commentary: Profitable Discounting for Premium Brands pp. 102 - 104

Brent Pfister

A Triadic Model of Social Motivations in Pay-What-You-Want Decisions pp. 105 - 119

Saerom Lee, Hans Baumgartner and Rik Pieters

Tip to Show Off: Impression Management Motivations Increase Consumers’ Generosity pp. 120 - 129

Shirley Bluvstein Netter and Priya Raghubir

Where You Shop Affects How You Choose: Retailer Price Image and the Importance of Enriched versus Comparable Attributes pp. 130 - 141

Jeffrey S. Larson, Ryan Hamilton and Jeffrey R. Parker

A View from Inside: Insights on Consumer Behavior during a Global Pandemic pp. 142 - 148

Kelly Goldsmith and Angela Y. Lee

Passing the Buck versus Sharing Responsibility: The Roles of Government, Firms, and Consumers in Marketplace Risks during COVID-19 pp. 149 - 158

Aya Aboelenien, Zeynep Arsel and Charles H. Cho

Who Gets the Ventilator? Moral Decision Making Regarding Medical Resource Allocation in a Pandemic pp. 159 - 167

Liyin Jin, Yunhui Huang, Yongheng Liang and Qiang Zhang

Personality Matters during a Pandemic: Implicit Theory Beliefs Influence Preparedness and Prevention Behaviors pp. 168 - 177

Yuanyuan Zhang, Pragya Mathur and Lauren Block

Together We Stand: The Solidarity Effect of Personized Sellers on Essential Workers pp. 178 - 186

Katina Kulow, Kara Bentley and Priyali Rajagopal

Misdirecting Persuasive Efforts during the COVID-19 Pandemic: The Targets People Choose May Not Be the Most Likely to Change pp. 187 - 195

Christopher J. Bechler and Zakary L. Tormala

Truth Distortion: A Process to Explain Polarization over Unsubstantiated Claims Related to COVID-19 pp. 196 - 203

Anne-Sophie Chaxel and Sandra Laporte

Volume 5, issue 4, 2020

Scarcity and Consumer Decision Making: Is Scarcity a Mindset, a Threat, a Reference Point, or a Journey? pp. 358 - 364

Kelly Goldsmith, Vladas Griskevicius and Rebecca Hamilton

Scarcity and Cognitive Function around Payday: A Conceptual and Empirical Analysis pp. 365 - 376

Anandi Mani, Sendhil Mullainathan, Eldar Shafir and Jiaying Zhao

Monetary Scarcity Leads to Increased Desire for Assortment pp. 377 - 390

Anneleen Van Kerckhove, Renaud Lunardo and Gavan J. Fitzsimons

Overcoming Resource Scarcity: Consumers’ Response to Gifts Intending to Save Time and Money pp. 391 - 403

Alice Lee-Yoon, Grant E. Donnelly and Ashley V. Whillans

How Early-Life Resource Scarcity Influences Self-Confidence and Task Completion Judgments pp. 404 - 414

Chiraag Mittal, Juliano Laran and Vladas Griskevicius

Scarcity of Choice: The Effects of Childhood Socioeconomic Status on Consumers’ Responses to Substitution pp. 415 - 426

Debora V. Thompson, Ishani Banerji and Rebecca W. Hamilton

Risky Spending after Experienced Loss: The Moderating Effect of Socioeconomic Background pp. 427 - 438

André Hansla and Lars-Olof Johansson

Does Research on Scarcity Apply to Impoverished Consumers? pp. 439 - 443

Ronald Paul Hill

Cognitive and Affective Scarcities and Relational Abundance: Lessons from the Confluence of Extreme and Chronic Scarcities in Subsistence Marketplaces pp. 444 - 457

Madhubalan Viswanathan and Ashok K. Lalwani

Resource Scarcity Increases the Value of Pride pp. 458 - 469

Anthony Salerno and Brianna Escoe

How Do I Like My Chances (to Unfold)? Why Perceived Scarcity and Anticipated Hope Lead Consumers to Prefer Increasing Probabilities of Obtaining a Resource pp. 470 - 484

Julian Givi and Christopher Y. Olivola

“It Could Happen for Me … but How Good Can It Be?” Investigating the Relationship between Scarcity Beliefs, Similarity, and Perceived Value pp. 485 - 494

Elise Chandon Ince, Gustavo Schneider and Robyn A. LeBoeuf

Retraction pp. 495 - 495

Patti Williams, Nicole Verrochi Coleman, Andrea C. Morales and Ludovica Cesareo

Volume 5, issue 3, 2020

It’s About Time: A Call for More Longitudinal Consumer Research Insights pp. 240 - 247

Pradeep Chintagunta and Aparna A. Labroo

How Parental Love Received in Childhood Affects Consumers’ Future Financial Discipline pp. 248 - 258

Rajagopal Raghunathan, Zhiyong Yang and Deepa Chandrasekaran

Increasing Recruitment and Engagement with Time-Limited Financial Incentives pp. 259 - 270

Punam A. Keller, Kevin Hesselton and Kevin G. Volpp

Pay Me with Venmo: Effect of Service Providers’ Decisions to Adopt P2P Payment Methods on Consumer Evaluations pp. 271 - 281

Liang Huang, Anastasiya Pocheptsova Ghosh, Ruoou Li and Elise Chandon Ince

A Tale of Two Evaluations: The Dynamic Effects of Cause-Related Marketing pp. 282 - 290

Uzma Khan and Colton Pond

Does Practice Make Perfect? The Contrasting Effects of Repeated Practice on Creativity pp. 291 - 301

Melanie S. Brucks and Szu-Chi Huang

Predicting Changes in Patient Choice of Preventive Health Care after Celebrity Diagnoses pp. 302 - 310

Stacy Wood and Bryan Bollinger

The Motivating and Demotivating Effects of Negative Feedback on Cross-Domain Goal Pursuit Behaviors pp. 311 - 321

Alison Jing Xu, Shirley Y. Y. Cheng and Tiffany Barnett White

Children’s Variety Seeking in Food Choices pp. 322 - 328

Margaret Echelbarger, Michal Maimaran and Susan A. Gelman

Copy-Paste Prompts: A New Nudge to Promote Goal Achievement pp. 329 - 334

Katie S. Mehr, Amanda E. Geiser, Katherine Milkman and Angela L. Duckworth

She’ll Take Two: Relationship Interdependence and Negative Emotion in Everyday Choice for Others pp. 335 - 344

Sarah G. Moore, Gráinne M. Fitzsimons and Gavan J. Fitzsimons

The Communal Consumer: Longitudinal Evidence for the Distinction between Nurturing and Affiliative Motives pp. 345 - 355

Christopher Cannon and Derek D. Rucker

Volume 5, issue 2, 2020

Introduction to Special Issue: Trust in Doubt: Consuming in a Post-Truth World pp. 130 - 136

Robert V. Kozinets, Andrew D. Gershoff and Tiffany Barnett White

Consuming Information from Sources Perceived as Biased versus Untrustworthy: Parallel and Distinct Influences pp. 137 - 148

Laura E. Wallace, Duane T. Wegener and Richard E. Petty

Should We Trust Front-of-Package Labels? How Food and Brand Categorization Influence Healthiness Perception and Preference pp. 149 - 161

Gustavo Schneider and Anastasiya Pocheptsova Ghosh

Past the Privacy Paradox: The Importance of Privacy Changes as a Function of Control and Complexity pp. 162 - 180

James A. Mourey and Ari Ezra Waldman

Alexa, Can I Trust You? Exploring Consumer Paths to Trust in Smart Voice-Interaction Technologies pp. 181 - 205

Jonas Foehr and Claas Christian Germelmann

A World of Mistrust: Fake News, Mistrust Mind-Sets, and Product Evaluations pp. 206 - 219

Mina Kwon and Michael J. Barone

Role of Entertainment, Social Goals, and Accuracy Concerns in Knowingly Spreading Questionable Brand Rumors pp. 220 - 237

Sutapa Aditya and Peter R. Darke

Volume 5, issue 1, 2020

A Review and Framework for Thinking about the Drivers of Prosocial Consumer Behavior pp. 2 - 18

Katherine White, Rishad Habib and Darren W. Dahl

On Being the Tipping Point: Social Threshold Incentives Motivate Behavior pp. 19 - 33

Lalin Anik and Michael I. Norton

Selfish Prosocial Behavior: Gift-Giving to Feel Unique pp. 34 - 43

Julian Givi and Jeff Galak

When Does Altruism Trump Self-Interest? The Moderating Role of Affect in Extrinsic Incentives pp. 44 - 55

Uzma Khan, Kelly Goldsmith and Ravi Dhar

C2B: Motivating Consumer-to-Business Transactions through Environmental Appeals pp. 56 - 69

J. Ian Norris, Alexis M. Allen and John Peloza

Can Thoughts of Having Less Ever Promote Prosocial Preferences? The Relationship between Scarcity, Construal Level, and Sustainable Product Adoption pp. 70 - 82

Kelly Goldsmith, Caroline Roux and Anne V. Wilson

You Did What with My Donation?! Betrayal of Moral Mandates Increases Negative Responses to Redirected Donations to Donor-to-Recipient Charities pp. 83 - 94

Jeff Joireman, Mark Mulder, Yany Grégoire, David E. Sprott and Pavan Munaganti

Prosocial Behavior Reframed: How Consumer Mindsets Shape Dependency-Oriented versus Autonomy-Oriented Helping pp. 95 - 105

Moran Anisman-Razin and Liat Levontin

Does Mere Exposure to Beauty-Related Words Promote Prosocial Behavior? Exploring the Mental Association between Beauty and Prosociality pp. 106 - 116

Xiaojing Yang, Xiaoyan Deng and Amita Bhadauria

From Visitors to Donors: How and Why Funding Rates Vary over Time in All-or-Nothing Noninvestment Crowdfunding Projects pp. 117 - 127

Lucia S. G. Barros, Cesar Zucco, Eduardo B. Andrade and Marcelo Salhab Brogliato