Business Success in Africa

Edited by Philipp von Carlowitz () and Simon Züfle ()

in Management for Professionals from Springer

Date: 2024
ISBN: 978-3-031-70384-3
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Chapters in this book:

Introduction: Relevance of Doing Business in Africa

Philipp Carlowitz and Simon Züfle

The Need for a Contextualized Business Model in African Markets

Philipp Carlowitz

Africa as a Future Market: Economic and Industry Prospects for the Continent

Michael Böhmer

Business Environment in Sub-Saharan Africa: Status and Developments

Philipp Carlowitz

The African Continental Free Trade Area as a Business Case

Helmut Asche

Attracting Foreign Direct Investment into Sub-Saharan Africa

Holger Görg

Overview on Market Entry Modes for Africa

Dirk Morschett

Deciding on the Mode of Operation in Africa

Jaco Venter

Trading with and in Africa: The Role of an International Trading Company

Rasmus Woermann

Accessing the African Market Through a Sales Partnership: The Local Importer Perspective

Muyiwa Obilanade

Establishing a Sales Subsidiary to Access the East African Market

Johannes Wetzel

Market Entry by Leveraging Export Credit Financing to Succeed in African Infrastructure Projects

Achim Becker

Providing Finance to Access African Markets: New Business Approaches in the Solar Energy Industry

Markus Schwaninger and Doreen Kanetey-Essel

Contemporary Marketing Practices in Africa: Challenges and Success Factors

Gloria K. Q. Agyapong

Distribution: Understanding Customer-Facing Logistics in Africa

Emmanuel T. Kodzi

Being Competitive in Sub-Saharan African Markets: The Example of a German Material Handling Equipment Producer

Slim Lamine

Setting Up and Running an Efficient Distribution Channel in Sub-Saharan Africa

Ara Sarkissian

Innovative Approaches to Customer Access in the African Informal Markets

Thierry Delahaye

E-Commerce Marketplace: Selling Spare Parts to Repair Shops in Kenya

Sarah Johnson

Managing the Supply Chain in Africa: The Role of Innovative Technologies in National and International Logistics

Simon Züfle and Phanuel Wunu

Petroleum Supply Chain to the Mining Sector into Landlocked Zambia

Webster Nonde

Kenya: Logistical Gateway to East Africa

Pramod Bagalwadi

Acquisition of a Pharmaceutical Manufacturing Site in Kenya

Pierre Nasser and Torsten Dönhoff

Project Business: Proven Partnership in EPC Contract Implementation in Nigeria

Tim Nippert and Stephan Westhus

Navigating Challenges and Opportunities in Africa’s Shifting Talent Landscape

Ifedapo Adeleye, Yetunde Anibaba and Valerie Onyia Babatope

Managing a Business Unit in East Africa: Leadership and Cultural Mediation

David Pahl

The Human Resources and Leadership Dimension of Managing a Business in Uganda

Adolf Spitzer

Finding and Retaining Qualified Talents in Rwanda’s Automation Industry

Yousuf Abdalla

Employee Retention Strategies Beyond Remuneration: Nigeria as a Case Study

Ujunwa Somtochukwu and Mohamad Farhat

Africa Is Not One Country: FX Funding Experiences in South Africa and Nigeria

Ralph Martini and Dominik Anderhofstadt

Project Financing and Risk Mitigation for Business in Africa

Philip W. Koelle

Key Learnings for Business Success in Africa

Simon Züfle and Philipp Carlowitz

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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmtpr:978-3-031-70384-3

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DOI: 10.1007/978-3-031-70384-3

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