Marketing and Sales in the Metaverse

Andreas Kohne () and Ralf H. Komor ()
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Andreas Kohne: itkon
Ralf H. Komor: Komor Interim Management

in Springer Books from Springer

Date: 2024
ISBN: 978-3-658-45970-3
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Chapters in this book:

Ch Chapter 1 Introduction

Andreas Kohne and Ralf H. Komor

Ch Chapter 2 Basics

Andreas Kohne and Ralf H. Komor

Ch Chapter 3 Why We Are Not yet in the Metaverse

Andreas Kohne and Ralf H. Komor

Ch Chapter 4 Why It’s Still Worthwhile to Engage with the Metaverse Today

Andreas Kohne and Ralf H. Komor

Ch Chapter 5 Impact of the Metaverse on Sales and Marketing

Andreas Kohne and Ralf H. Komor

Ch Chapter 6 Kickstart for Businesses in the Metaverse

Andreas Kohne and Ralf H. Komor

Ch Chapter 7 Opportunities and Risks

Andreas Kohne and Ralf H. Komor

Ch Chapter 8 Information, Links, and Checklists

Andreas Kohne and Ralf H. Komor

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DOI: 10.1007/978-3-658-45970-3

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