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Digital Business and Electronic Commerce

Bernd W. Wirtz ()
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Bernd W. Wirtz: German University of Administrative Sciences Speyer

in Springer Texts in Business and Economics from Springer

Date: 2024
Edition: 2nd ed. 2024
ISBN: 978-3-031-50289-7
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Chapters in this book:

Ch 1 Foundations of Digital Business
Bernd W. Wirtz
Ch 2 Mobile Business
Bernd W. Wirtz
Ch 3 Social Media Business
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Ch 4 Digital Government
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Ch 5 Foundations of Internet Technology and Human-Machine Applications
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Ch 6 Digital Payment Systems, Security, and Regulation
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Ch 7 Internet of Things
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Ch 8 Artificial Intelligence and Quantum Computing
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Ch 9 Big Data, Cloud Computing, and Blockchain Technology
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Ch 10 Digital Automation and Robotics
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Ch 11 Digital Platforms, Sharing Economy, and Crowd Strategies
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Ch 12 Digital Ecosystem, Disintermediation, and Disruption
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Ch 13 B2C Digital Business Models
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Ch 14 Digital B2B Business Models
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Ch 15 Digital Business Strategy
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Ch 16 Digital Transformation and Digital Organization
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Ch 17 Digital Marketing and Electronic Commerce
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Ch 18 Digital Procurement
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Ch 19 Digital Business Implementation
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Ch 20 Google/Alphabet Case Study
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Ch 21 The Digital Future: A Brief Outlook
Bernd W. Wirtz

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DOI: 10.1007/978-3-031-50289-7

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