EconPapers    
Economics at your fingertips  
 

Details about Helena Baptista Alves

E-mail:
Homepage:http://www.dge.ubi.pt/halves
Workplace:Departamento de Gestão e Economia (Department of Management and Economics), Universidade da Beira Interior (University of Beira Interior), (more information at EDIRC)

Access statistics for papers by Helena Baptista Alves.

Last updated 2020-04-10. Update your information in the RePEc Author Service.

Short-id: pal147


Jump to Journal Articles Edited books Editor

Working Papers

2016

  1. Open innovative governance, transparency and citizens´ quality of life: An application to Portuguese municipalities
    Working Papers. Collection B: Regional and sectoral economics, Universidade de Vigo, GEN - Governance and Economics research Network Downloads

2011

  1. An Analysis and List of Concepts of Social Marketing, Social Responsibility and Cause Related Marketing
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads
  2. Stages in the Historical Evolution and the Concept of Public Sector Marketing: Reflections on Developments
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads
  3. University Stakeholders: Identification and Classification by Importan ce
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads

2010

  1. A Phenomenographic Analysis of the Social Marketing Concept
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads View citations (1)
  2. Are we teaching social marketing properly?
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads
  3. Student Satisfaction During and After Higher Education Service Consump tion
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads
  4. The Attraction of Students to the Undergraduate Degree Course in Admin istration
    Apas Papers, Academic Public Administration Studies Archive - APAS Downloads

2007

  1. A model of university choice: an exploratory approach
    MPRA Paper, University Library of Munich, Germany Downloads View citations (1)

2005

  1. LA MEDICIÓN DE LA SATISFACCIÓN EN LA ENSEÑANZA UNIVERSITARIA: EL EJEMPLO DE LA UNIVERSIDADE DA BEIRA INTERIOR
    HEW, University Library of Munich, Germany Downloads
    See also Journal Article in International Review on Public and Nonprofit Marketing (2004)
  2. MARKETING HIGHER EDUCATION: STUDENTS’ SERVICE EXPECTATIONS
    HEW, University Library of Munich, Germany Downloads View citations (1)

Journal Articles

2020

  1. Bridging Intellectual Capital, Sustainable Development and Quality of Life in Higher Education Institutions
    Sustainability, 2020, 12, (2), 1-27 Downloads View citations (3)
  2. Linking municipal Best Value and market performance: the Portuguese experience
    Public Money & Management, 2020, 40, (2), 113-121 Downloads

2019

  1. Consumer experience and the valued elements in the three phases of purchase of a cultural event
    International Review on Public and Nonprofit Marketing, 2019, 16, (2), 173-194 Downloads
  2. The impact of choice factors on international students’ loyalty mediated by satisfaction
    International Review on Public and Nonprofit Marketing, 2019, 16, (2), 211-233 Downloads

2018

  1. Measurement of Customer’s Tacit Knowledge in Small Rural Lodgings
    Journal of the Knowledge Economy, 2018, 9, (4), 1104-1122 Downloads
  2. Optimal control of the customer dynamics based on marketing policy
    Applied Mathematics and Computation, 2018, 330, (C), 42-55 Downloads

2017

  1. Conceptualizing social entrepreneurship: perspectives from the literature
    International Review on Public and Nonprofit Marketing, 2017, 14, (1), 73-93 Downloads View citations (2)
  2. Development of a model to analyze HEI image: a case based on a private and a public university
    Journal of Marketing for Higher Education, 2017, 27, (2), 162-187 Downloads

2016

  1. A mathematical model for the customer dynamics based on marketing policy
    Applied Mathematics and Computation, 2016, 273, (C), 42-53 Downloads View citations (1)
  2. Can students’ satisfaction indexes be applied the same way in different countries?
    International Review on Public and Nonprofit Marketing, 2016, 13, (2), 101-118 Downloads
  3. Value co-creation: Concept and contexts of application and study
    Journal of Business Research, 2016, 69, (5), 1626-1633 Downloads View citations (15)

2015

  1. Drivers of innovation strategies: Testing the Tidd and Bessant (2009) model
    Journal of Business Research, 2015, 68, (7), 1395-1403 Downloads View citations (6)
  2. Influence of Internal Marketing on Organizational Commitment-Evidence from Care Institutions for the Elderly
    Tržište/Market, 2015, 27, (2), 237-250 Downloads
  3. UBICOOL - From Theory to Practice
    Journal of Spatial and Organizational Dynamics, 2015, 3, (3), 193-203 Downloads

2014

  1. Universities Need a Market Orientation to Attract Non-Traditional Stakeholders as New Financing Sources
    Public Organization Review, 2014, 14, (2), 159-171 Downloads View citations (7)

2013

  1. A multi-country level analysis of the environmental attitudes and behaviours among young consumers
    Journal of Environmental Planning and Management, 2013, 56, (10), 1532-1548 Downloads
  2. Co-creation and innovation in public services
    The Service Industries Journal, 2013, 33, (7-8), 671-682 Downloads View citations (6)

2010

  1. An Exploratory Research on the Stakeholders of a University
    Journal of Management and Strategy, 2010, 1, (1), 76-88 Downloads View citations (5)
  2. The measurement of perceived value in higher education: a unidimensional approach
    The Service Industries Journal, 2010, 31, (12), 1943-1960 Downloads View citations (3)

2009

  1. Dimensions of service quality and satisfaction in healthcare: a patient’s satisfaction index
    Service Business, 2009, 3, (1), 85-100 Downloads View citations (15)
  2. Public services marketing: casebook
    International Review on Public and Nonprofit Marketing, 2009, 6, (1), 93-94 Downloads
  3. The measurement of the construct satisfaction in higher education
    The Service Industries Journal, 2009, 29, (2), 203-218 Downloads View citations (9)

2008

  1. Sustainable resource use and economic dynamics
    International Review on Public and Nonprofit Marketing, 2008, 5, (2), 197-199 Downloads

2007

  1. Student Satisfaction Index in Portuguese Public Higher Education
    The Service Industries Journal, 2007, 27, (6), 795-808 Downloads View citations (3)

2004

  1. La medición de la satisfacción en la enseóanza universitaria: El ejemplo de la universidade da beirainterior
    International Review on Public and Nonprofit Marketing, 2004, 1, (1), 73-88 Downloads
    See also Working Paper (2005)

Edited books

2019

  1. Case Studies on Social Marketing
    Management for Professionals, Springer

Editor

  1. International Review on Public and Nonprofit Marketing
    Springer
 
Page updated 2020-09-24