From Coal to Biotech

Jean-Pierre Jeannet () and Hein Schreuder ()

in Springer Books from Springer

Date: 2015
Edition: 2015
ISBN: 978-3-662-46299-7
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Chapters in this book:

Ch 1 DSM: From Dutch State Mines to Chemicals Company

Jean-Pierre Jeannet and Hein Schreuder

Ch 2 Transforming a Business School

Jean-Pierre Jeannet and Hein Schreuder

Ch 3 Moving from Sales to Marketing

Jean-Pierre Jeannet and Hein Schreuder

Ch 4 Achieving Market Orientation

Jean-Pierre Jeannet and Hein Schreuder

Ch 5 Developing Business Strategy Dialogues at DSM

Jean-Pierre Jeannet and Hein Schreuder

Ch 6 Enhancing Business School Impact

Jean-Pierre Jeannet and Hein Schreuder

Ch 7 Embedding Business Strategy Dialogues as a Core Process

Jean-Pierre Jeannet and Hein Schreuder

Ch 8 Contributing to Business Strategy Dialogues

Jean-Pierre Jeannet and Hein Schreuder

Ch 9 Experimenting with Corporate Strategy Dialogues to Focus and Explore

Jean-Pierre Jeannet and Hein Schreuder

Ch 10 Branching Out Beyond Strategy

Jean-Pierre Jeannet and Hein Schreuder

Ch 11 The Big Decision: Exit Petrochemicals?

Jean-Pierre Jeannet and Hein Schreuder

Ch 12 Leveraging Faculty Learning Cycles

Jean-Pierre Jeannet and Hein Schreuder

Ch 13 Completing the Transformation of DSM

Jean-Pierre Jeannet and Hein Schreuder

Ch 14 Lessons for Academia and Business

Jean-Pierre Jeannet and Hein Schreuder

Ch 15 The Seven Traits of a Successful Company

Jean-Pierre Jeannet and Hein Schreuder

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-3-662-46299-7

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DOI: 10.1007/978-3-662-46299-7

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