Brains versus Capital:Entrepreneurship for Everyone: Lean, Smart, Simple

Günter Faltin
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Günter Faltin: Stiftung Entrepreneurship, Germany

in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.

Abstract: "Gunter Fatlin, himself a very successful entrepreneur, has written an inspiring book which can act as a guide to all those seeking to make the most of their talents — enabling them to establish their own company."

Keywords: Entrepreneurship; Business Model; Teekampagne; The Tea Campaign; Innovation; Personal Development; Self-Employment; Start-Ups; Entrepreneurial Design; The Entrepreneurship Laboratory; Social Entrepreneurship; Economic Enlightenment; Cultural Entrepreneurship; Business Plans; Knowledge-Based Start-Ups (search for similar items in EconPapers)
JEL-codes: L26 (search for similar items in EconPapers)
Date: 2018
ISBN: 9789813234611
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https://www.worldscientific.com/worldscibooks/10.1142/10836 (text/html)
Ebook Access is available upon purchase

Chapters in this book:

Ch 1 INTRODUCTION: ALL ROADS LEAD TO ROME , pp 1-4

Günter Faltin

Ch 2 THE TEA CAMPAIGN AS A CASE STUDY , pp 5-15

Günter Faltin

Ch 3 START-UPS: CREATIVE CONCEPTS, NOT HIGH-TECH , pp 17-24

Günter Faltin

Ch 4 THE STEP-CHILD CONCEPT: IT PAYS TO FINE-TUNE YOUR CONCEPT , pp 25-51

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Ch 5 AVOIDING OVERLOAD , pp 53-71

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Ch 6 BUILDING A BUSINESS WITH COMPONENTS , pp 73-87

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Ch 7 PLAYING IN THE BIG BOYS’ LEAGUE , pp 89-108

Günter Faltin

Ch 8 THE ENTREPRENEURSHIP LABORATORY: HOW TO WORK OUT YOUR OWN HIGH-POTENTIAL CONCEPT , pp 109-139

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Ch 9 ENTREPRENEURSHIP AS A CHALLENGE , pp 141-165

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Ch 10 SAY GOODBYE TO OLD WAYS OF THINKING: DO NOT DRAW CONCLUSIONS ABOUT THE FUTURE BASED ON THE PAST , pp 167-185

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Ch 11 AN INVITATION TO A DANCE , pp 187-189

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Ch 12 EVERYONE CAN BECOME AN ENTREPRENEUR: AN INTERVIEW WITH PROFESSOR MUHAMMAD YUNUS (EXCERPT) , pp 191-194

Günter Faltin

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