Journal of Retailing

2008 - 2025

Current editor(s): A. Roggeveen

From Elsevier
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Volume 99, issue 4, 2023

Leveraging In-Store Technology and AI: Increasing Customer and Employee Efficiency and Enhancing their Experiences pp. 487-504

Dhruv Grewal, Sabine Benoit, Stephanie M. Noble, Abhijit Guha, Carl-Philip Ahlbom and Jens Nordfält

Immersive retailing: The in-store experience pp. 505-517

Henrik Hagtvedt and Sandeep R. Chandukala

More than Machines: The Role of the Future Retail Salesperson in Enhancing the Customer Experience pp. 518-531

Alec Pappas, Elena Fumagalli, Maria Rouziou and Willy Bolander

The Future of Physical Stores: Creating Reasons for Customers to Visit pp. 532-546

Els Breugelmans, Lina Altenburg, Felix Lehmkuhle, Manfred Krafft, Lien Lamey and Anne L. Roggeveen

Innovations in retail delivery: Current trends and future directions pp. 547-562

Brian Ratchford, Dinesh K. Gauri, Rupinder P. Jindal and Aidin Namin

Reimagining personalization in the physical store pp. 563-579

Thomas P. Scholdra, Julian R.K. Wichmann and Werner Reinartz

Dynamic pricing: Definition, implications for managers, and future research directions pp. 580-593

Praveen K. Kopalle, Koen Pauwels, Laxminarayana Yashaswy Akella and Manish Gangwar

Retailing Groundedness: How to improve customer experience, brand perceptions, and customer loyalty through feelings of groundedness pp. 594-604

Gianna Bruckberger, Christoph Fuchs, Martin Schreier and Stijn M.J. Van Osselaer

The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction pp. 605-620

Courtney Szocs, Yeseul Kim, Mikyoung Lim, Christian Arroyo Mera and Dipayan Biswas

Proximity-store introductions: A new route to big-box retailer success? pp. 621-633

Marnik G. Dekimpe, Els Gijsbrechts and Katrijn Gielens

Localized globalization through structures of common difference and the in-store curation of a glocal retailscape pp. 634-653

Hope Jensen Schau, Melissa Archpru Akaka and Rodrigo Costa Segabinazzi

Volume 99, issue 3, 2023

Retailing in times of soaring inflation: What we know, what we don't know, and a research agenda pp. 322-336

Marnik G. Dekimpe and Harald J. van Heerde

Effects of online and offline advertising and their synergy on direct telephone sales pp. 337-352

Steven Qiang Lu, Sonika Singh and Nicolas de Roos

Conveying product weight in digital media using a hand image pp. 353-369

Subhash Jha, M.S. Balaji and Joann Peck

A meta-analytic investigation of the organizational identification – Job performance relationship in the frontlines pp. 370-384

Na Young Lee, Alex R. Zablah and Stephanie M. Noble

Can you smell the (virtual) roses? The influence of olfactory cues in virtual reality on immersion and positive brand responses pp. 385-399

Kirsten Cowan, Seth Ketron, Alena Kostyk and Kirk Kristofferson

Internationalization and digitalization: Their differing role on grocer and non-grocer retailer performance pp. 400-419

Georgios Batsakis, Vasilis Theoharakis, Chengguang Li and Palitha Konara

Highlighting supply-abundance increases attraction to small-assortment retailers pp. 420-439

Yangjie Gu and Yuechen Wu

Testing the performance of online recommendation agents: A meta-analysis pp. 440-459

Markus Blut, Arezou Ghiassaleh and Cheng Wang

Understanding consumers in-store behavior: The dual role of episode-specific motive adjustment and motive selection pp. 460-479

Soumya Mukhopadhyay, Akshaya Vijayalakshmi and Shailendra P. Jain

Volume 99, issue 2, 2023

The merchants of meta: A research agenda to understand the future of retailing in the metaverse pp. 173-192

Kiwoong Yoo, Roman Welden, Kelly Hewett and Michael Haenlein

International retailer performance: Disentangling the interplay between rule of law and culture pp. 193-209

Shenyu Li, Peter T.L. Popkowsky Leszczyc and Chun Qiu

A comparison of online recommendation methods: Simultaneous versus sequential approaches pp. 210-227

Hwang Kim and Vithala R. Rao

Multiple psychological climates and employee self-regulatory focus: Implications for frontline employee work behavior and service performance pp. 228-246

Keo Mony Sok, Tracey S. Danaher and Phyra Sok

The clock is ticking—Or is it? Customer satisfaction response to waiting shorter vs. longer than expected during a service encounter pp. 247-264

Delphine Caruelle, Line Lervik-Olsen and Anders Gustafsson

How and why (imagined) online reviews impact frontline retail encounters pp. 265-279

Ben Marder, Rob Angell and Eric Boyd

Should service firms introduce algorithmic advice to their existing customers? The moderating effect of service relationships pp. 280-296

Benjamin von Walter, Daniel Wentzel and Stefan Raff

Co-creating affective atmospheres in retail experience pp. 297-317

Annamma Joy, Jeff Jianfeng Wang, Davide C. Orazi, Seyee Yoon, Kathryn LaTour and Camilo Peña

Volume 99, issue 1, 2023

In-store endcap projections and their effect on sales pp. 5-16

Elisa B. Schweiger, Carl-Philip Ahlbom, Jens Nordfält, Anne L. Roggeveen and Dhruv Grewal

Should firms display the sale price using larger font? pp. 17-25

Ayan Bhattacharyya, Subhash Jha, Abhijit Guha and Abhijit Biswas

“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing pp. 26-45

Dong Hoang and Els Breugelmans

Multichannel customer purchase behavior and long tail effects in the fashion goods market pp. 46-65

Brian Ratchford, Gonca Soysal and Alejandro Zentner

Evaluating strategies for promoting retail mobile channel using a hidden Markov model pp. 66-84

Jialie Chen and Vithala R. Rao

“If you loved our product”: Do conditional review requests harm retailer loyalty? pp. 85-101

Nevena T. Koukova, Rebecca Jen-Hui Wang and Mathew S. Isaac

Sustaining shopping momentum in retail malls using real-time messaging pp. 102-114

Khadija Ali Vakeel, Morana Fudurić, Vijay Viswanathan and Mototaka Sakashita

The influence of corporate social responsibility appeals (CSRAs) on product sales: Which appeal types perform better? pp. 115-135

Sunhee Choi, Dale F. Duhan and Mayukh Dass

Disorder in secondhand retail spaces: The countervailing forces of hidden treasure and risk pp. 136-148

Gretchen R. Ross, Lisa E. Bolton and Margaret G. Meloy

I might try it: Marketing actions to reduce consumer disgust toward insect-based food pp. 149-167

Rumen Pozharliev, Matteo De Angelis, Dario Rossi, Richard Bagozzi and Cesare Amatulli

Volume 98, issue 4, 2022

Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing pp. 576-592

Oliver Koll and Andreas Plank

The Ostrich effect: Feeling hidden amidst the ambient sound of human voices pp. 593-610

Christine Ringler, Carol L. Esmark Jones and Jennifer L. Stevens

Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact pp. 611-632

Syed Mahmudur Rahman, Jamie Carlson, Siegfried P. Gudergan, Martin Wetzels and Dhruv Grewal

An empirical investigation of forward-looking retailer performance using parking lot traffic data derived from satellite imagery pp. 633-646

Cong Feng and Scott Fay

The dark side of up-selling promotions: Evidence from an analysis of cross-brand purchase behavior☆ pp. 647-666

Chang Hee Park and Tae Jung Yoon

Will he buy a surprise? Gender differences in the purchase of surprise offerings pp. 667-684

Aleksandra Kovacheva, Hristina Nikolova and Cait Lamberton

Ideally human-ish: How anthropomorphized do you have to be in shopper-facing retail technology? pp. 685-705

Christian Barney, Tyler Hancock, Carol L. Esmark Jones, Brett Kazandjian and Joel E. Collier

Powerlessness, variety-seeking, and the mediating role of need for autonomy pp. 706-723

Wangshuai Wang, Rajagopal Raghunathan and Dinesh K. Gauri

Relative persuasiveness of repurchase intentions versus recommendations in online reviews pp. 724-740

Prashanth Ravula, Subhash Jha and Abhijit Biswas

Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions pp. 741-758

Belinda Barton, Natalina Zlatevska and Harmen Oppewal

Brand presentation order in voice shopping: Understanding the effects of sequential product presentation pp. 759-778

Ingo Halbauer, Saskia Jacob and Martin Klarmann

Volume 98, issue 3, 2022

Optimal checkout strategies for online retailers pp. 378-394

S. Sajeesh, Ashutosh Singh and Pradeep Bhardwaj

Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs pp. 395-411

Sebastian Gabel and Daniel Guhl

Spoiled Rotten: How and When Discontinuation of Repetitive and Regular Delight Offers Increases Customer Desire for Revenge pp. 412-431

Yi Li and Elena Fumagalli

Impact of different types of in-store displays on consumer purchase behavior pp. 432-452

Yoonju Han, Sandeep R. Chandukala and Shibo Li

The impact of mobile app adoption on physical and online channels pp. 453-470

Boram Lim, Ying Xie and Ernan Haruvy

Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators pp. 471-485

Bipul Kumar, Richard P. Bagozzi, Ajay K. Manrai and Lalita A. Manrai

The value of making producers personal pp. 486-495

Christoph Fuchs, Ulrike Kaiser, Martin Schreier and Stijn M.J. van Osselaer

Internal reference price response across store formats pp. 496-509

Ossama Elshiewy and Anne O. Peschel

Navigating contradictory logics in the field of luxury retailing pp. 510-526

Jean-Baptiste Welté, Julien Cayla and Eileen Fischer

Chronological cues and consumers’ preference for mere newness pp. 527-541

Yun Jie and Ye Li

Retail price discount depth and perceived quality uncertainty pp. 542-557

Dan Zheng, Yuxin Chen, Zhe Zhang and Hai Che

It's not only what they buy, it's also what they keep: Linking marketing instruments to product returns pp. 558-571

Siham El Kihal and Edlira Shehu

Volume 98, issue 2, 2022

The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution pp. 199-208

Stephanie M. Noble, Martin Mende, Dhruv Grewal and A. Parasuraman

A Framework for Collaborative Artificial Intelligence in Marketing pp. 209-223

Ming-Hui Huang and Roland T. Rust

The Future of Digital Communication Research: Considering Dynamics and Multimodality pp. 224-240

Dhruv Grewal, Dennis Herhausen, Stephan Ludwig and Francisco Villarroel Ordenes

The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing pp. 241-259

Huan Liu and F. Javier Sese

Information Search and Product Returns Across Mobile and Traditional Online Channels pp. 260-276

Yufei Zhang, Clay M. Voorhees, Chen Lin, Jeongwen Chiang, G.Tomas M. Hult and Roger J. Calantone

We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies pp. 277-293

Olivia Petit, Ana Javornik and Carlos Velasco

Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters pp. 294-314

Ruth Bolton, Anders Gustafsson, Crina O. Tarasi and Lars Witell

How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness pp. 315-334

Jin Ho Jung, Tom J. Brown and Alex R. Zablah

Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness pp. 335-355

Yining Yu, Xinyue Zhou, Lei Wang and Qiuzhen Wang

On The Reference Point Effect of Reserve and Buy It Now Prices pp. 356-372

Zelin Zhang, Ernan Haruvy and Peter Popkowski Leszczyc

Volume 98, issue 1, 2022

Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research pp. 5-23

Kristopher O. Keller, Marnik G. Dekimpe and Inge Geyskens

The effect of retail assortment size on perceptions, choice, and sales: Review and research directions pp. 24-45

Raj Sethuraman, Juan Carlos Gázquez-Abad and Francisco J. Martínez-López

Behavioral response to price: Data-based insights and future research for retailing pp. 46-70

Gurumurthy Kalyanaram and Russell S. Winer

Retail store formats, competition and shopper behavior: A Systematic review pp. 71-91

André Bonfrer, Pradeep Chintagunta and Sanjay Dhar

What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades pp. 92-110

Yuping Liu-Thompkins, Leila Khoshghadam, Arjang Attar Shoushtari and Saeed Zal

The omnichannel continuum: Integrating online and offline channels along the customer journey pp. 111-132

Scott A. Neslin

Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven research pp. 133-151

Ahmed Timoumi, Manish Gangwar and Murali K. Mantrala

Online and offline retailing: What we know and directions for future research pp. 152-177

Brian Ratchford, Gonca Soysal, Alejandro Zentner and Dinesh K. Gauri

What drives consumers to shop on mobile devices? Insights from a Meta-Analysis pp. 178-196

Beatrice Luceri, (Tammo) Bijmolt, T.H.A., Silvia Bellini and Simone Aiolfi