Journal of Retailing

2008 - 2025

Current editor(s): A. Roggeveen

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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Volume 98, issue 4, 2022

Do shoppers choose the same brand on the next trip when facing the same context? An empirical investigation in FMCG retailing pp. 576-592

Oliver Koll and Andreas Plank

The Ostrich effect: Feeling hidden amidst the ambient sound of human voices pp. 593-610

Christine Ringler, Carol L. Esmark Jones and Jennifer L. Stevens

Perceived Omnichannel Customer Experience (OCX): Concept, measurement, and impact pp. 611-632

Syed Mahmudur Rahman, Jamie Carlson, Siegfried P. Gudergan, Martin Wetzels and Dhruv Grewal

An empirical investigation of forward-looking retailer performance using parking lot traffic data derived from satellite imagery pp. 633-646

Cong Feng and Scott Fay

The dark side of up-selling promotions: Evidence from an analysis of cross-brand purchase behavior☆ pp. 647-666

Chang Hee Park and Tae Jung Yoon

Will he buy a surprise? Gender differences in the purchase of surprise offerings pp. 667-684

Aleksandra Kovacheva, Hristina Nikolova and Cait Lamberton

Ideally human-ish: How anthropomorphized do you have to be in shopper-facing retail technology? pp. 685-705

Christian Barney, Tyler Hancock, Carol L. Esmark Jones, Brett Kazandjian and Joel E. Collier

Powerlessness, variety-seeking, and the mediating role of need for autonomy pp. 706-723

Wangshuai Wang, Rajagopal Raghunathan and Dinesh K. Gauri

Relative persuasiveness of repurchase intentions versus recommendations in online reviews pp. 724-740

Prashanth Ravula, Subhash Jha and Abhijit Biswas

Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions pp. 741-758

Belinda Barton, Natalina Zlatevska and Harmen Oppewal

Brand presentation order in voice shopping: Understanding the effects of sequential product presentation pp. 759-778

Ingo Halbauer, Saskia Jacob and Martin Klarmann

Volume 98, issue 3, 2022

Optimal checkout strategies for online retailers pp. 378-394

S. Sajeesh, Ashutosh Singh and Pradeep Bhardwaj

Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs pp. 395-411

Sebastian Gabel and Daniel Guhl

Spoiled Rotten: How and When Discontinuation of Repetitive and Regular Delight Offers Increases Customer Desire for Revenge pp. 412-431

Yi Li and Elena Fumagalli

Impact of different types of in-store displays on consumer purchase behavior pp. 432-452

Yoonju Han, Sandeep R. Chandukala and Shibo Li

The impact of mobile app adoption on physical and online channels pp. 453-470

Boram Lim, Ying Xie and Ernan Haruvy

Conspicuous consumption: A meta-analytic review of its antecedents, consequences, and moderators pp. 471-485

Bipul Kumar, Richard P. Bagozzi, Ajay K. Manrai and Lalita A. Manrai

The value of making producers personal pp. 486-495

Christoph Fuchs, Ulrike Kaiser, Martin Schreier and Stijn M.J. van Osselaer

Internal reference price response across store formats pp. 496-509

Ossama Elshiewy and Anne O. Peschel

Navigating contradictory logics in the field of luxury retailing pp. 510-526

Jean-Baptiste Welté, Julien Cayla and Eileen Fischer

Chronological cues and consumers’ preference for mere newness pp. 527-541

Yun Jie and Ye Li

Retail price discount depth and perceived quality uncertainty pp. 542-557

Dan Zheng, Yuxin Chen, Zhe Zhang and Hai Che

It's not only what they buy, it's also what they keep: Linking marketing instruments to product returns pp. 558-571

Siham El Kihal and Edlira Shehu

Volume 98, issue 2, 2022

The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution pp. 199-208

Stephanie M. Noble, Martin Mende, Dhruv Grewal and A. Parasuraman

A Framework for Collaborative Artificial Intelligence in Marketing pp. 209-223

Ming-Hui Huang and Roland T. Rust

The Future of Digital Communication Research: Considering Dynamics and Multimodality pp. 224-240

Dhruv Grewal, Dennis Herhausen, Stephan Ludwig and Francisco Villarroel Ordenes

The Impact of Mobile App Adoption on Cross-buying: The Moderating Roles of Product Category Characteristics and Adoption Timing pp. 241-259

Huan Liu and F. Javier Sese

Information Search and Product Returns Across Mobile and Traditional Online Channels pp. 260-276

Yufei Zhang, Clay M. Voorhees, Chen Lin, Jeongwen Chiang, G.Tomas M. Hult and Roger J. Calantone

We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling Technologies pp. 277-293

Olivia Petit, Ana Javornik and Carlos Velasco

Managing a Global Retail Brand in Different Markets: Meta-Analyses of Customer Responses to Service Encounters pp. 294-314

Ruth Bolton, Anders Gustafsson, Crina O. Tarasi and Lars Witell

How Customer Requests Influence Frontline Employee Job Outcomes: The Role of Personal Appraisal Tendencies and Situational Customer Demandingness pp. 315-334

Jin Ho Jung, Tom J. Brown and Alex R. Zablah

Uppercase Premium Effect: The Role of Brand Letter Case in Brand Premiumness pp. 335-355

Yining Yu, Xinyue Zhou, Lei Wang and Qiuzhen Wang

On The Reference Point Effect of Reserve and Buy It Now Prices pp. 356-372

Zelin Zhang, Ernan Haruvy and Peter Popkowski Leszczyc

Volume 98, issue 1, 2022

Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research pp. 5-23

Kristopher O. Keller, Marnik G. Dekimpe and Inge Geyskens

The effect of retail assortment size on perceptions, choice, and sales: Review and research directions pp. 24-45

Raj Sethuraman, Juan Carlos Gázquez-Abad and Francisco J. Martínez-López

Behavioral response to price: Data-based insights and future research for retailing pp. 46-70

Gurumurthy Kalyanaram and Russell S. Winer

Retail store formats, competition and shopper behavior: A Systematic review pp. 71-91

André Bonfrer, Pradeep Chintagunta and Sanjay Dhar

What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades pp. 92-110

Yuping Liu-Thompkins, Leila Khoshghadam, Arjang Attar Shoushtari and Saeed Zal

The omnichannel continuum: Integrating online and offline channels along the customer journey pp. 111-132

Scott A. Neslin

Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven research pp. 133-151

Ahmed Timoumi, Manish Gangwar and Murali K. Mantrala

Online and offline retailing: What we know and directions for future research pp. 152-177

Brian Ratchford, Gonca Soysal, Alejandro Zentner and Dinesh K. Gauri

What drives consumers to shop on mobile devices? Insights from a Meta-Analysis pp. 178-196

Beatrice Luceri, (Tammo) Bijmolt, T.H.A., Silvia Bellini and Simone Aiolfi

Volume 97, issue 4, 2021

Building A Sustainable Shelf: The Role of Firm Sustainability Reputation pp. 507-522

Kealy Carter, Satish Jayachandran and Mitchel R. Murdock

Valuation of brand equity and retailer growth strategies using real options pp. 523-544

Lenos Trigeorgis, Francesco Baldi and Constantine S. Katsikeas

Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market pp. 545-560

Leandro Angotti Guissoni, Jonny Mateus Rodrigues, Felipe Zambaldi and Marcos Fava Neves

The strategic drivers of drop-shipping and retail store sales for seasonal products pp. 561-581

Annibal C. Sodero, Aidin Namin, Dinesh K. Gauri and Sreekumar R. Bhaskaran

Capturing Retailers’ Brand and Customer Focus pp. 582-596

Simeng Han, Werner Reinartz and Bernd Skiera

Emerging Market Retail: Transitioning from a Product-Centric to a Customer-Centric Approach pp. 597-620

Shaphali Gupta and Divya Ramachandran

How Dispersive Opinions Affect Consumer Decisions: Endowment Effect Guides Attributional Inferences pp. 621-638

Guangming Xie, Kevin Lü, Suraksha Gupta, Yushi Jiang and Li Shi

Channel Intermediaries and Manufacturer Performance: An Exploratory Investigation in an Emerging Market pp. 639-657

Amalesh Sharma, Koray Cosguner, Tarun K. Sharma and Manoj Motiani

The role of machine learning analytics and metrics in retailing research pp. 658-675

Wang, Xin (Shane), Ryoo, Jun Hyun (Joseph), Neil Bendle and Praveen K. Kopalle

A Comparison of Return Rate Calculation Methods: Evidence from 16 Retailers pp. 676-696

Siham El Kihal, Namig Nurullayev, Christian Schulze and Bernd Skiera

Predicting Under- and Overperforming SKUs within the Distribution–Market Share Relationship pp. 697-714

Martin Hirche, Paul W. Farris, Luke Greenacre, Yiran Quan and Susan Wei

A score-driven model of short-term demand forecasting for retail distribution centers pp. 715-725

Henrique Hoeltgebaum, Denis Borenstein, Cristiano Fernandes and Álvaro Veiga

Joint In-Season and Out-of-Season Promotion Demand Forecasting in a Retail Environment pp. 726-745

Jannik Wolters and Arnd Huchzermeier

Keyword Selection Strategies in Search Engine Optimization: How Relevant is Relevance? pp. 746-763

Mayank Nagpal and J. Andrew Petersen

Customized Targeting Strategies for Category Coupons to Maximize CLV and Minimize Cost pp. 764-779

Bernhard von Mutius and Arnd Huchzermeier

Volume 97, issue 3, 2021

Matching the Personal Initiative Capabilities of FLEs to Their Self-Regulatory Processes and the Firm's Initiative Climate pp. 319-335

Phyra Sok, Tracey S. Danaher and Keo Mony Sok

An Investigation of Consumer Subjective Knowledge in Frontline Interactions pp. 336-346

Bryan Hochstein, Willy Bolander, Brett Christenson, Alexander B. Pratt and Kristy Reynolds

Perceptual differences regarding leadership between the store manager and employees and its impact on frontline sales performance: A research note pp. 347-358

Valter Afonso Vieira, Leticia Fernandes de Negreiros, Raj Agnihotri and Khashayar Afshar Bakeshloo

The impact of supply disruption risk on a retailer’s pricing and procurement strategies in the presence of a substitute product pp. 359-376

Shahryar Gheibi and Scott Fay

The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending pp. 377-393

Huan Liu, Lara Lobschat, Peter C. Verhoef and Hong Zhao

On the Extendibility of Brands with Subordinate versus Basic Category Concepts pp. 394-404

Omer Topaloglu, Piyush Kumar and Mayukh Dass

Contractual Discrimination in Franchise Relationships pp. 405-423

Rajeev J. Sawant, Mahima Hada and Simon J. Blanchard

Customizing calories: How rejecting (vs. selecting) ingredients leads to lower calorie estimation and unhealthier food choices pp. 424-438

Ali Besharat, Marisabel Romero and Kelly Haws

All or Nothing in Sensory Marketing: Must All or Only Some Sensory Attributes Be Congruent With a Product’s Primary Function? pp. 439-458

Andreas Fürst, Nina Pečornik and Christian Binder

Influencing Consumer Responses to Highly Aesthetic Products: The Role of Mindsets pp. 459-476

Ying-Ching Lin and Chiu-Chi Angela Chang

Which Products are More Responsive to In-Store Displays: Utilitarian or Hedonic? pp. 477-491

Álvaro Garrido-Morgado, Óscar González-Benito, Mercedes Martos-Partal and Katia Campo

Volume 97, issue 2, 2021

Going Online for Groceries: Drivers of Category-Level Share of Wallet Expansion pp. 154-172

Katia Campo, Lien Lamey, Els Breugelmans and Kristina Melis

How Do Social Norms Influence Parents’ Food Choices for Their Children? The Role of Social Comparison and Implicit Self-Theories pp. 173-190

Jens Hogreve, Shashi Matta, Alexander S. Hettich and Rebecca Walker Reczek

Picking Gifts for Picky People pp. 191-206

Andong Cheng, Margaret G. Meloy and Evan Polman

How Do Customers Alter Their Basket Composition When They Perceive the Retail Store to Be Crowded? An Empirical Study pp. 207-216

Aylin Aydinli, Lien Lamey, Kobe Millet, Anne ter Braak and Maya Vuegen

Drown or Blossom? The Impact of Perceived Chronic Time Pressure on Retail Salespeople's Performance and Customer–Salesperson Relationships pp. 217-237

Hanaa Ryari, Sascha Alavi and Jan Wieseke

Expertise Makes Perfect: How the Variance of a Reviewer's Historical Ratings Influences the Persuasiveness of Online Reviews pp. 238-250

Xiaoyue Wu, Liyin Jin and Qian Xu

Intermediate Choice Lists: How Product Attributes Influence Purchase Likelihood in a Self-Imposed Delay pp. 251-266

Deidre Popovich and Ryan Hamilton

The Cosmopolitan Servicescape pp. 267-287

Bernardo Figueiredo, Hanne Pico Larsen and Jonathan Bean

The Power of Consequential Product Sounds pp. 288-300

Christine Ringler, Nancy J. Sirianni and Brett Christenson

Children's Perceived Value: Conceptualization, Scale Development, and Validation pp. 301-315

Janine Williams, Aaron Gazley and Nicholas Ashill

Volume 97, issue 1, 2021

Navigating the Retailing Frontier through Academic and Practitioner Collaboration pp. 2-5

Dinesh K. Gauri and Dhruv Grewal

Strategizing Retailing in the New Technology Era pp. 6-12

Dhruv Grewal, Dinesh K. Gauri, Anne L. Roggeveen and Raj Sethuraman

How Technology is Changing Retail pp. 13-27

Venkatesh Shankar, Kirthi Kalyanam, Pankaj Setia, Alireza Golmohammadi, Seshadri Tirunillai, Tom Douglass, John Hennessey, J.S. Bull and Rand Waddoups

How artificial intelligence will affect the future of retailing pp. 28-41

Abhijit Guha, Dhruv Grewal, Praveen K. Kopalle, Michael Haenlein, Matthew J. Schneider, Hyunseok Jung, Rida Moustafa, Dinesh R. Hegde and Gary Hawkins

Evolution of retail formats: Past, present, and future pp. 42-61

Dinesh K. Gauri, Rupinder P. Jindal, Brian Ratchford, Edward Fox, Amit Bhatnagar, Aashish Pandey, Jonathan R. Navallo, John Fogarty, Stephen Carr and Eric Howerton

Sustainable Retailing pp. 62-80

Gautham G. Vadakkepatt, Karen Page Winterich, Vikas Mittal, Walter Zinn, Lauren Beitelspacher, John Aloysius, Jessica Ginger and Julie Reilman

Forging meaningful consumer-brand relationships through creative merchandise offerings and innovative merchandising strategies pp. 81-98

Anne L. Roggeveen, Dhruv Grewal, John Karsberg, Stephanie M. Noble, Jens Nordfält, Vanessa M. Patrick, Elisa Schweiger, Gonca Soysal, Annemarie Dillard, Nora Cooper and Richard Olson

The Future of Private Labels: Towards a Smart Private Label Strategy pp. 99-115

Katrijn Gielens, Yu Ma, Aidin Namin, Raj Sethuraman, Ronn J. Smith, Robert C. Bachtel and Suzanne Jervis

Retailer Marketing Communications in the Digital Age: Getting the Right Message to the Right Shopper at the Right Time pp. 116-132

Daniel Villanova, Anand V. Bodapati, Nancy M. Puccinelli, Michael Tsiros, Ronald C. Goodstein, Tarun Kushwaha, Rajneesh Suri, Henry Ho, Renee Brandon and Cheryl Hatfield

Insight is power: Understanding the terms of the consumer-firm data exchange pp. 133-149

Manfred Krafft, V. Kumar, Colleen Harmeling, Siddharth Singh, Ting Zhu, Jialie Chen, Tom Duncan, Whitney Fortin and Erin Rosa