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Place Branding and Public Diplomacy

2016 - 2025

Current editor(s): Robert Govers and James Pamment

From Palgrave Macmillan
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Volume 14, issue 4, 2018

The interplay between nationalism and public diplomacy: Examining nationalist publics’ communicative behaviors during an international dispute pp. 225-233 Downloads
Lisa Tam and Yeunjae Lee
When public diplomacy faces trade barriers and diplomatic frictions: the case of the Korean Wave pp. 234-244 Downloads
Hun Shik Kim
Key elements in defining Barcelona’s place values: the contribution of residents’ perceptions from an internal place branding perspective pp. 245-259 Downloads
Marc Compte-Pujol, Jordi San Eugenio-Vela and Joan Frigola-Reig
Co-branding public place brands: towards an alternative approach to place branding pp. 260-271 Downloads
Andrea Lucarelli
Wonderland in winter and little Europe in summer: a case study on how Harbin promotes its international image pp. 272-284 Downloads
Sining Kong and Huan Chen
Post-place branding as nomadic experiencing pp. 285-304 Downloads
George Rossolatos
Crystallising the Dubai model of cluster-based development pp. 305-317 Downloads
Yasser Al-Saleh
Commercial nationalism and tourism: selling the national story pp. 318-319 Downloads
Alice Graeupl
Public diplomacy and the implementation of foreign policy in the US, Sweden and Turkey, by Efe Sevin. Cham: Palgrave Macmillan DOI: 10.1007/978-3-319-49334-3 pp. 320-321 Downloads
Sarah Marschlich

Volume 14, issue 3, 2018

Managing the image of the place and the past: contemporary views on place branding and heritage management pp. 141-151 Downloads
Susanne Fredholm and Krister Olsson
Challenging assumptions about residents’ engagement with place branding pp. 152-162 Downloads
Andrea Insch and Trudie Walters
Logo dynamics for investment branding: a visual–semiotic analysis of the reframing devices in the Make in India logo pp. 163-174 Downloads
Amrita Joshi
Country reputation management: developing a scale for measuring the reputation of four African countries in the United States pp. 175-186 Downloads
Dane Kiambi and Autumn Shafer
Cultural congruency in mediated gastrodiplomacy: a qualitative framing analysis of the U.S.–Japan Sushi Summit pp. 187-196 Downloads
Derek Moscato
Place branding of seaports in the Middle East pp. 197-212 Downloads
Richard Rutter, John Nadeau, Fiona Lettice, Ming Lim and Suwaid al Shamaisi
DIPLOCAT’s public diplomacy role and the perceptions towards Catalonia among international correspondents pp. 213-222 Downloads
Joan Torras-Vila and José Fernández-Cavia
Landscape and branding: the promotion and production of place pp. 223-224 Downloads
Trudie Walters

Volume 14, issue 2, 2018

Place branding gathering momentum pp. 75-77 Downloads
Mihalis Kavaratzis and Charles Dennis
Patterns of place promotion, place marketing and/or place branding in Dutch municipalities pp. 78-88 Downloads
Martin Boisen, Peter Groote, Kees Terlouw and Oscar Couwenberg
Citizen involvement, place branding and mega events: insights from Expo host cities pp. 89-100 Downloads
Marta Hereźniak and Magdalena Florek
City-district divergence grid: a multi-level city brand positioning tool pp. 101-114 Downloads
Viriya Taecharungroj
Place branding strategies in the context of new smart cities: Songdo IBD, Masdar and Skolkovo pp. 115-124 Downloads
Olga Kolotouchkina and Gildo Seisdedos
“First Lady Diplomacy” and the construction of national image pp. 125-136 Downloads
Ning Wang
The International Place Branding Association Conference (IPBA 2017) in Swansea, Wales pp. 137-138 Downloads
Jasmin Séra
Correction to: ‘‘First Lady Diplomacy’’ and the construction of national image pp. 139-139 Downloads
Ning Wang

Volume 14, issue 1, 2018

Special issue: the evolution of diplomacy pp. 1-3 Downloads
Giles Scott-Smith
A prehistorical evolutionary view of diplomacy pp. 4-10 Downloads
Iver B. Neumann
The populist wave and global trade diplomacy besieged: a European approach to WTO reform pp. 11-21 Downloads
Geoffrey Allen Pigman
The evolution of the ‘public’ in diplomacy pp. 22-35 Downloads
Christina la Cour
The evolution of Chinese public diplomacy and the rise of think tanks pp. 36-46 Downloads
Hak Yin Li and Seanon Wong
Foresight revisited: visions of twenty-first century diplomacy pp. 47-54 Downloads
James Pamment
Taming feminism? The place of gender equality in the ‘Progressive Sweden’ brand pp. 55-63 Downloads
Katarzyna Jezierska and Ann Towns
Beyond the media event: modes of existence of the diplomatic incident pp. 64-73 Downloads
Noé Cornago

Volume 13, issue 4, 2017

Soft power’s next steppe: National Projection at the Astana EXPO 2017 pp. 269-272 Downloads
Nicholas J. Cull
Place branding, embeddedness and endogenous rural development: Four European cases pp. 273-292 Downloads
Mechthild Donner, Lummina Horlings, Fatiha Fort and Sietze Vellema
How to (re)position a country? A case study of the power of micro-marketing pp. 293-307 Downloads
Ido Aharoni and Amir Grinstein
America’s selfie – Three years later pp. 308-324 Downloads
Ilan Manor
Does institutional nation branding exist in a Singaporean context? pp. 325-347 Downloads
Irene Roozen, Judith Chia and Mariet Raedts
The less transparent, the more attractive? A critical perspective on transparency and place branding pp. 348-359 Downloads
Vincent Mabillard and Renaud Vuignier
Facebook users’ engagement with Israel’s public diplomacy messages during the 2012 and 2014 military operations in Gaza pp. 360-375 Downloads
Moran Yarchi, Tal Samuel-Azran and Lidor Bar-David
Review of Urban Strategies for Culture-Driven Growth: Co-Creating a European Capital of Culture pp. 376-377 Downloads
Louise Platt

Volume 13, issue 3, 2017

In Memoriam: Professor Dr. Frank M. Go, connecting the dots pp. 177-178 Downloads
Robert Govers
Branding Orthodoxy: Religious diplomacy and the Makarios legacy in Sub-Saharan Africa pp. 179-193 Downloads
Costas M. Constantinou and Maria Tselepou
Smart power and public diplomacy: A Costa Rican approach pp. 194-204 Downloads
Marco Vinicio Méndez-Coto
An international examination of private sector perspectives on city brand architectures pp. 205-222 Downloads
Chad Milewicz, Kai-Michael Griese and Aliosha Alexandrov
The application of tourist gaze theory to support city branding in the planning of the historic city Surakarta, Indonesia pp. 223-241 Downloads
Eko Nursanty, Atik Suprapti and Joesron Alie Syahbana
Branding India: Constructing a reputation for responsibility in the nuclear order pp. 242-254 Downloads
Karthika Sasikumar
Can nation branding be successful tool for the practice of public diplomacy? A Maltese case study pp. 255-263 Downloads
Karsten Xuereb
Turkey’s public diplomacy pp. 264-265 Downloads
Bradley C Freeman
Culture and propaganda: The progressive origins of American public diplomacy, 1936–1953 pp. 266-267 Downloads
Emily T Metzgar

Volume 13, issue 2, 2017

Cultural heritage: the missing “link” in the place marketing literature “chain” pp. 101-106 Downloads
Maria Rosaria Napolitano and Alessandro De Nisco
Film marketing opportunities for the well-known tourist destination pp. 107-118 Downloads
Angelo Giraldi and Ludovica Cesareo
Place identity and war heritage: managerial challenges in tourism development in Trentino and Alto Adige/Südtirol pp. 119-135 Downloads
Mariangela Franch, Anna Irimias and Federica Buffa
Using terroir to exploit local identity and cultural heritage in marketing strategies: An exploratory study among Italian and French wine producers pp. 136-149 Downloads
Angelo Riviezzo, Antonella Garofano, Julien Granata and Samaneh Kakavand
The cultural value of Italian design for Chinese consumers: The role of communication strategy pp. 150-162 Downloads
Maria Chiarvesio, Eleonora Di Maria and Raffaella Tabacco
Salvatore Ferragamo: An Italian heritage brand and its museum pp. 163-175 Downloads
Floriana Iannone and Francesco Izzo

Volume 13, issue 1, 2017

The state of academic place branding research according to practitioners pp. 1-3 Downloads
Robert Govers, Florian Kaefer and Natàlia Ferrer-Roca
The application of fuzzy sets theory in eco-city classification pp. 4-17 Downloads
Chung-Shing Chan
Analysing the complex relationship between logo and brand pp. 18-33 Downloads
Meghan Kelly
An investigation into the vision and mission statements of multipurpose cultural institutions for place brand communication of Dongdaemun Design Plaza pp. 34-50 Downloads
Joohyun Yoon, Younjoon Lee and Don Ryun Chang
Place brand developers’ perceptions of brand identity, brand architecture and neutrality in place brand development pp. 51-64 Downloads
Francisco J. Sarabia-Sanchez and Maria J. Cerda-Bertomeu
Relationship building in nation branding: The central role of nation brand commitment pp. 65-80 Downloads
Linwan Wu
Quantification of country images as stereotypes and their role in developing a nation brand: The case of Pakistan pp. 81-95 Downloads
Salman Yousaf
Nation branding: Concepts, issues, practice (second edition) pp. 96-97 Downloads
Bill Merrilees
Tourism marketing for developing countries: Battling stereotypes and crises in Asia, Africa and the Middle East pp. 98-99 Downloads
Ismail Shaheer
Page updated 2025-04-09