Vikalpa: The Journal for Decision Makers

2015 - 2025

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Volume 47, issue 4, 2022

Multi-level Marketing in India: Business Prospect Versus Social Interactions? Some Identified Research Issues for Marketers pp. 255-273

Arindam Banerjee and Tanushri Banerjee

The Quest for Competitive Advantage: The Role of Technology Depth and Breadth at the Customer Interface pp. 274-287

Som Sekhar Bhattacharyya, Arvind Sahay and Arunaditya Sahay

The Mediating Role of Relational and Transactional Psychological Contract Fulfilment on the Relationship between Strength of the HR Signals and Job Satisfaction pp. 288-302

Chiradip Bandyopadhyay and Kailash B. L. Srivastava

To Rx or Not: Mainstreaming Informal Providers pp. 303-313

Althaf Shajahan and Arnab Mukherji

To Rx or Not: Mainstreaming Informal Providers pp. 314-316

Vanita Singh

How WEIRD Are We? How the Adoption of Certain Social Norms Altered Both Our Biology and Social Behaviour and, Ultimately, the Wealth of Nations pp. 317-321

Sujoy Chakravarty

Volume 47, issue 3, 2022

The Role of Reasonable User Charges in Financing the National Infrastructure Pipeline1 pp. 199-204

Kumar V. Pratap and Manshi Gupta

Health Expenditures, Health Infrastructure and Health Status in SAARC Countries: A Panel Data Analysis pp. 205-216

Subhalaxmi Mohapatra

Scale Purification and Validation: A Methodological Approach to Sustainable Online Retailing pp. 217-234

Suhail Ahmad Bhat, Ajaz Akbar Mir and Sheikh Basharul Islam

Nurturing Diversity: Are We Ready Yet? pp. 235-241

Isha Roy, Tanya Saini and Piyali Ghosh

Nurturing Diversity: Are We Ready Yet? pp. 242-244

Richa Saxena

Irrationally Rational: Ten Nobel Laureates Script the Story of Behavioural Economics pp. 245-247

Ashok Korwar

Volume 47, issue 2, 2022

Exploring Relationship Between Workplace Bullying and Healthcare Organization’s Well-being: Mechanism of Psychological Contract Violation and Forgiveness pp. 79-90

Ritika Sharma and Asha Prasad

Gendered Impact of the COVID-19: Insights from an Interpretative Phenomenological Perspective pp. 91-105

Supreet Kaur

Managing Adversity: Brands and COVID-19 pp. 106-115

Anirban Chakraborty and Swapan Deep Arora

Case Analysis for ‘Managing Adversity: Brands and COVID-19’ pp. 116-118

Priya Narayanan

Social Compact: Co-creating Socially Responsible Businesses the Indian Way pp. 119-190

Ernesto Noronha (Coordinator), Priyansha Jain, Divya Puri, Ami Misra, Pankhuri Shah, Minaxi Patel, Nisarg Joshi, Arvind Khuman, Premila, Anusha R, Anahita S, Pradeep Bhargava, Farhad Forbes, Titus James, Tanay Gandhi, Gagan Sethi, Sonvi Khanna, Divya Varma, Kavya Bharadkar, Swapnil Shukla, Rati Forbes, Forbes Marshall Sustainability Team, Meher Pudumjee, Namrata Mehra, Mitali M. Nag, Aasiya Tejani, Samana Tejani, Shubhika Sharma, Divya Jain, Ernesto Noronha, Priyansha Jain, Divya Puri, Ami Misra, Ami Misra, Pankhuri Shah, Minaxi Patel, Nisarg Joshi, Arvind Khuman, Premila, Anusha R, Anahita S, Pradeep Bhargava, Farhad Forbes, Titus James, Tanay Gandhi, Gagan Sethi, Sonvi Khanna, Pankhuri Shah, Divya Varma, Kavya Bharadkar, Anusha R, Minaxi Patel, Swapnil Shukla, Rati Forbes, Forbes Marshall Sustainability Team, Meher Pudumjee, Namrata Mehra, Mitali M. Nag, Aasiya Tejani, Samana Tejani, Shubhika Sharma and Divya Jain

Volume 47, issue 1, 2022

Implications of Policy Initiatives for MSMES amid Economic Disruptions Caused by COVID-19 pp. 7-18

Akhilesh Sharma

CEO Overconfidence and Capital Structure Decisions: Evidence from India pp. 19-37

Hardeep Singh Mundi and Parmjit Kaur

What Helps Me Cope With Work–Family Conflict at My High-Performance Work System in India: A Thematic Analysis of Sociocultural Factors pp. 38-52

Anjni Anand and Veena Vohra

Bajaj Electricals: Lighting up the Future pp. 53-67

Amita Mital and Mohammad Fuad

Diagnoses: Bajaj Electricals—Lighting Up the Future Case Analysis pp. 68-72

Apalak Khatua

Volume 46, issue 4, 2021

Pursuing Digital Marketing and Sales Transformation in an Emerging Market: Lessons from India’s Tata Steel pp. 197-208

Peeyush Gupta, Michelle Steward, Jim Narus and D.V.R. Seshadri

Importance of Machine Learning in Making Investment Decision in Stock Market pp. 209-222

Akhilesh Prasad and Arumugam Seetharaman

Does Organizational Trust Mediate the CSR–OCB Relationship? A PLS-SEM Analysis pp. 223-235

Dimple Dhiman and Himani Sharma

Service Experience at Passport Seva Kendra pp. 236-243

Richa Saxena, Sapna Popli and Abhishek

Service Experience at Passport Seva Kendra: Case Analysis pp. 244-247

Anita Goyal

First Among Equals: T-R-E-A-T Leadership For L-E-A-P in a Knowledge-Based World pp. 248-250

Kapil Verma

Volume 46, issue 3, 2021

Intellectual Property Rights-based Debt Financing to Startups: Need for a Changing Role of Indian Banks pp. 143-152

Bibekananda Panda and Sara Joy

Joint Provision of Non-audit Services to Audit Clients: Empirical Evidences from India pp. 153-165

Reshma Kumari Tiwari and Jasojit Debnath

Communicating Through a Pandemic: Insights on Crisis Communication from Steel Authority of India Limited, Rourkela Steel Plant pp. 166-176

Dipak Chattaraj, Seemita Mohanty and Archana Satpathy

Tata Nano: Case of Repositioning pp. 177-187

Chandan Parsad, Sanjeev Prashar and Vinita S. Sahay

Tata Nano: Case of Repositioning: Case Analysis pp. 188-190

Jaydeep Mukherjee

Volume 46, issue 2, 2021

Stakeholders in the Indian Healthcare Sector pp. 65-70

Rajesh Chandwani

Online Healthcare Practices and Associated Stakeholders: Review of Literature for Future Research Agenda pp. 71-85

Amaresh Panda and Sanjay Mohapatra

Looking for Medical Advice in Everyday Digital Spaces: A Qualitative Study of Indians Connecting with Physicians on Facebook pp. 86-98

Smeeta Mishra

Role of Communication, Influence, and Satisfaction in Patient Recommendations of a Physician pp. 99-111

Payal Mehra and Anubhav Mishra

Health Insurance as a Healthcare Financing Mechanism in India: Key Strategic Insights and a Business Model Perspective pp. 112-128

Rohit Kumar and Aditya Duggirala

Rare Diseases Require Support Too pp. 129-134

Viswanath Pingali and Neelima Das

Hospital Management Text and Cases pp. 135-136

Abhishek Singh and Santosh Rangnekar

Volume 46, issue 1, 2021

Are We Creating Outcomes Similar to Power Sector by Proliferating Metro Rail Across Cities in India? pp. 7-12

Kumar V. Pratap

Infection Testing at Scale: An Examination of Pooled Testing Diagnostics pp. 13-26

Tarun Jain and Bijendra Nath Jain

COVID-19 Impact on Buying Behaviour pp. 27-40

Meghna Verma and B. R. Naveen

Social Transformation of Indian Tribal Community: Unlocking the Potential by providing Access to Healthcare pp. 41-50

Ravichandran Narasimhan and Malay Patel

Social Transformation of Indian Tribal Community: Unlocking the Potential by providing Access to Healthcare Case Analysis pp. 51-53

Kshitij Awasthi

International Trade and Investment Behaviour of Firms pp. 54-57

Ramya T. Venkateswaran

Volume 45, issue 4, 2020

Time Discount Rate of Forest-Dependent Communities: Evidence from Andhra Pradesh, India pp. 193-206

Sundar Balakrishna and Vineet Virmani

Online Service Quality Determinants and E-trust in Internet Shopping: A Psychometric Approach pp. 207-222

Suhail Ahmad Bhat and Mushtaq Ahmad Darzi

Social and Cognitive Aspects of Women Entrepreneurs: Evidence from India pp. 223-239

Mohd Yasir Arafat, Javed Ali, Amit Kumar Dwivedi and Imran Saleem

BHEL Smart Wall Blowing System: New Product Development in Manufacturing Industry pp. 240-249

Abhishek Kumar, R. Dhanuskodi, R. Kaliappan and K. Nandakumar

BHEL Smart Wall Blowing System: New Product Development in Manufacturing Industry: Case Analysis pp. 250-252

Anshuman Tripathy

Overdraft: Saving the Indian Saver pp. 253-256

Nabendu Paul

Volume 45, issue 3, 2020

Project Management At Champaran: Revisiting Gandhi’s Satyagraha pp. 139-146

C. Gopinath

A Decision-making Approach for Choosing a Reliable Product under the Hesitant Fuzzy Environment via a Novel Distance Measure pp. 147-159

Palash Dutta and Rupjit Saikia

Deshelling the Shell Companies Using Benford’s Law: An Emerging Market Study pp. 160-169

Venuka Aggarwal and Khushdeep Dharni

Tata Sons and the Mystery of Mistry pp. 170-182

Shital Jhunjhunwala

Tata Sons and the Mystery of Mistry pp. 183-185

Agrata Pandey

Volume 45, issue 2, 2020

Introduction to the Special Issue on ‘Financial Distress, Bankruptcy, and Corporate Finance’ pp. 61-68

Anurag K. Agarwal, Abhiman Das, Joshy Jacob and Sanket Mohapatra

Indian Insolvency Law pp. 69-78

M. S. Sahoo and Anuradha Guru

‘Under Pressure’: Integrating Online Dispute Resolution Platforms into Preinsolvency Processes and Early Warning Tools to Save Distressed Small Businesses pp. 79-92

Antonia Menezes, Nina Mocheva and Sagar Siva Shankar

Cross-border Corporate Insolvency Law in India: Dealing with Insolvency in Multinational Group Companies—Determining Jurisdiction for Group Insolvencies pp. 93-103

Priya Misra

The Need for Implementing a Cross-Border Insolvency Regime within the Insolvency and Bankruptcy Code, 2016 pp. 104-114

Ishita Das

Insolvency and Bankruptcy Reforms: The Way Forward pp. 115-131

Abhiman Das, Anurag K. Agarwal, Joshy Jacob, Sanket Mohapatra, Saket Hishikar, Saakshi Bangar, Sandeep Parekh, Sudarshana Basu, U. K. Sinha, Saket Hishikar, Saakshi Bangar, Sandeep Parekh, Sudarshana Basu and U. K. Sinha

Volume 45, issue 1, 2020

Facilitation and Regulation of Educational Institutions: The Role of Accreditation pp. 7-24

Mathew J Manimala, Kishinchand Poornima Wasdani and Abhishek Vijaygopal

Understanding the Theoretical Underpinnings of Corporate Fraud pp. 25-31

Naman Desai

Improving Monetary Transmission Through the Banking Channel: The Case for External Benchmarks in Bank Loans pp. 32-41

Viral Acharya

Ola Acquired TaxiForSure: Post-takeover Dilemma pp. 42-50

T. Sai Vijay, Sanjeev Prashar and Vinita Sahay

Ola Acquired TaxiForSure: Posttakeover Dilemma pp. 51-53

Chandan Parsad