Asian Case Research Journal (ACRJ)

2001 - 2026

Current editor(s): Lau Geok Theng

From World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().

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Shanghai Automotive and Ssangyong Motor — A Tale of Two Dragons (C) pp. 225-247: Leiping Xu and Steven White
ALTools Case Study: How ESTsoft Lays Golden Eggs pp. 249-268: JoongHo Ahn, Sangwook Ha and Hyunmi Baek
Hindustan Unilever Ltd pp. 269-287: S. R. Vishwanath and Kulbir Singh
StickOn Adhesive Limited: A Strategic Pursuit in Challenging Environment pp. 289-306: Sumita Rai and Ashok Banerjee
Sacombank-SBS Securities in Vietnam: Creation and Sustenance Processes pp. 307-333: Anurug Ruangrob and I. M. Pandey
Russian Restaurant with Japanese Cuisine Makes Foreign Markets' Selection: The Case of Two Sticks pp. 335-346: Andrei Panibratov
Proton: Its rise, Fall, and Future Prospects pp. 347-377: Jane Terpstra Tong, Robert H. Terpstra and Ngat Chin Lim
Sajo Group's Long Journey: Re-entering a Mature Market pp. 379-407: Namgyoo K. Park and Jeonghwan Lee

Shanghai Automotive and Ssangyong Motor – A Tale of Two Dragons (B) pp. 1-37: Leiping Xu and Steven White
Domino's Pizza India Ltd.: Driving Business Growth through Consumer Engagement pp. 39-63: Vimi Jham and Shobhit Tandon
Organizational Changes in the Bank of Baroda pp. 65-92: Richa Awasthy, C. Vijayalakshmi and Rajen K. Gupta
The Fountain of Love Credit Union: A Vibrant Microfinance Institution in a Hostile Inter-Ethnic Society pp. 93-114: Rochman Achwan
Leadership and Change Management: A Case Study of Pemancar pp. 115-132: Zarifah Abdullah and A. K. Siti-Nabiha
ESAF: Making Marketing Work for the Social Sector pp. 133-154: Jaydeep Mukherjee and Neelu Bhullar
Ferns N Petals: Transforming an Unorganized Business into an Organized One pp. 155-181: Rakesh Gupta and Ajay Pandit
Taiwan DRAM Industry in 2009 pp. 183-224: Chien Nan Chen and Chengli Tien

Embedding CSR at Burckhardt Compression pp. 157-176: Nimruji Jammulamadaka and Dinesh B. Khonde
Disneyland in Hong Kong — Green Challenge (A) pp. 177-200: Terence Tsai and Shubo Philip Liu
SK Telecom — Going for the Global Leadership pp. 201-251: Daniel Z. Mack and Theresa S. Cho
Leadership Development and Succession Planning at ICICI Bank pp. 253-277: Lakhwinder Singh Kang and Harpreet Sidhu
Online Learning at Minkuo Hospital pp. 279-304: Tsai-Hsin Chu and Daniel Robey
Shanghai Automotive and Ssangyong Motor – A Tale of Two Dragons (A) pp. 305-327: Xu Leiping and Steven White

The Seoul National University Business School: Managing Global Challenge and Cultural Change pp. 1-36: Jinsoo Park and Minjung Choi
Bucking the Trend: A Look at Zyme Solutions' Non-linear Business Model for IT Services from India pp. 37-62: D.V.R. Seshadri
Strategic Decision-Making Mechanism of Yuhan-Kimberly: 1984–2007 pp. 63-95: Namgyoo K. Park, Jinsung Kim and Hyojung Kim
Piramal Diagnostics pp. 97-121: Neeraj Dwivedi and Arvinder Singh
Building a Hospital Alliance — Taiwan Landseed Medical Alliance pp. 123-148: Jui-fen Rachel Lu, Terence Tsai and Shubo Philip Liu
The Encounter pp. 149-156: Mohan Gopinath, Edwin Castelino and Srividya Iyengar

Sinyi Real Estate in China: The Challenges of Maintaining an Ethical Business Culture pp. 159-185: Terence Tsai, Michael N. Young, Bor-shiuan Cheng and Shubo Phillip Liu
Holista CollTech: Directions for Focused Growth pp. 187-232: Adriana Mohd. Rizal, Khairul Akmaliah Adham and Mohd. Fuaad Said
Asia-Pacific Hotels International: Managing Short Term Cash in the Derivatives Market pp. 233-244: Pat Obi and Jeong Gil Choi
Oman National Dairy Products: The Rise and Fall of a Well-known Company from the Arabian Gulf pp. 245-263: Golam Mostafa Khan, Darwish Al Moharby and Yousef Al Busaidi
Strategic Planning at Brisbane Airport pp. 265-293: Justin Paul and Eva De Groot
Tata Steel: Financing the Corus Acquisition pp. 295-312: S. R. Vishwanath

Wipro Consulting Services: Building an Effective Global Configuration in Business and IT Consulting Industry pp. 1-30: Joseph Lampel, Ajay Bhalla and Kaivalya Vishnu
EVA Financial Management at Godrej Consumer Products Ltd pp. 31-61: S. R. Vishwanath
European FDI for Emerging Market: The German Firm Strategy in Russia pp. 63-93: Andrei Panibratov
Performance Management System at Gas Company pp. 95-115: A. K. Siti-Nabiha
Hunghom Peninsula in Hong Kong (A), (B) & (C): A Realistic Call for Corporate Social Responsibilities pp. 117-140: Terence Tsai and Shubo Philip Liu
Atarek Kamil Ibrahim & Co. Chartered Accountants pp. 141-158: Zakiah Muhammaddun Mohamed, Aini Aman, Noradiva Hamzah and Sofiah Md. Auzair

Kung Long's Big Dream of the Blue Ocean pp. 179-202: Chiawu Lin, Tsai-Hsin Chu and Kuo-I Chang
H. & R. Johnson (India) Limited in Gujarat pp. 203-228: Ramendra Singh
South Beauty Group: In Quest of a 'Beautiful' Growth Story pp. 229-273: Leiping Xu and S. Ramakrishna Velamuri
Diffusion of Innovative Teaching Method: Case of The Heritage School (A) and (B) pp. 275-298: Meeta Dasgupta and Arun Sahay
Knowing When to Merge: A Small IT Business in Korea Considers Its Options pp. 299-318: Chan-Soo Park
Arco Limited: Launch and Closure of a Ready Mix Cement Plant pp. 319-337: Margie Parikh

Baleno: Expanding Retail Operations in China pp. 1-27: Sherriff T. K. Luk and Ivy S. N. Chen
Transformation at Foster's (A), (B) and (C) pp. 29-80: Geoffrey Lewis and Tatiana Zalan
Nidan Technologies Private Limited (NTPL): The Entrepreneur's Conundrum pp. 81-103: K. R. Jayasimha and Harshvardhan Halve
Dettol: Managing Brand Extensions pp. 105-143: Anand Jaiswal, Arpita Srivastav and Dhwani Kothari
Rimage: Safeguarding Intellectual Property in China pp. 145-156: Janell Kurtz and Jim Q. Chen
Adani Wilmar Limited (AWL) pp. 157-176: Sarang Deo, Sanjay Singh, G. Raghuram and Sanjay Choudhari
Errata: "Superstar Leaders" pp. 177-177: Abhishek Goel and Neharika Vohra