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Wine Tourism Destination Management and Marketing

Edited by Marianna Sigala and Richard N. S. Robinson

in Springer Books from Springer

Date: 2019
ISBN: 978-3-030-00437-8
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Chapters in this book:

Ch Chapter 1 Introduction: Wine Destination Management and Marketing—Critical Success Factors
Marianna Sigala
Ch Chapter 10 Effects of the World Heritage Label in Champagne Region
Fabrice Thuriot
Ch Chapter 11 Wine and Food Events: Experiences and Impacts
Donald Getz
Ch Chapter 12 Pouring New Wines into Old Wineskins? Sub-regional Identity and the Case of the Basket Range Festival
Jonathan Staggs and Matthew Brenner
Ch Chapter 13 Wine Tourism: Balancing Core Product and Service-Dominant Strategies
Bonnie Farber Canziani
Ch Chapter 14 Wine Tourism Experiences and Marketing: The Case of the Douro Valley in Portugal
Alexandra I. Correia, Raquel Cunha, Olga Matos and Carlos Fernandes
Ch Chapter 15 Managing and Marketing Wine Destinations with and Through Art: A Framework for Designing Wine Experiences
Marianna Sigala
Ch Chapter 16 Developing a Destination Within a Destination: The d’Arenberg Cube, the Iconic Monument of Experiences That Synergise Wine, Tourism and Art
Marianna Sigala and Ruth Rentschler
Ch Chapter 17 Georgian Wine Museum Is Making a Strategic Decision
Natalia Velikova and Tatiana Bouzdine-Chameeva
Ch Chapter 18 How to Design a Wine Museum: Insights from La Cité du Vin in Bordeaux
Tatiana Bouzdine-Chameeva, Frédéric Ponsignon, François Durrieu and Jacques-Olivier Pesme
Ch Chapter 19 OINOXENEIA: A Wine Tourism Event in Aigialeia, Peloponnese
Athanasia Charitonidou, Maria Tsoukala and Sotirios Bolis
Ch Chapter 2 Understanding the Wine Tourist Markets’ Motivations, Travel Constraints and Perceptions of Destination Attributes: A Case Study of Winery Visitors in Sardinia, Italy
Aise KyoungJin Kim, Giacomo Chiappa and Ester Napolitano
Ch Chapter 20 Life Cycle of Wine Routes: Northern Portugal’s Perspective
Darko Dimitrovski, Susana Rachão and Veronika Joukes
Ch Chapter 21 Wine Routes and Tourism Potential in Turkey
Sibel Oncel and Medet Yolal
Ch Chapter 22 Wine Trails in the Czech Republic
Martin Prokeš
Ch Chapter 23 Supporting Tourists’ Mobility in Wine Destinations: The Hop-On Hop-Off Bus in Swan Valley, Western Australia
Marianna Sigala
Ch Chapter 24 Seeking Differentiation: Queensland Australia’s ‘Strangebird Wine Trail’
Richard N. S. Robinson
Ch Chapter 25 Wine Industry and Wine Tourism Industry Collaboration: A Typology and Analysis
Arwen McGregor and Richard N. S. Robinson
Ch Chapter 26 Wine Plus Tourism Offers: It Is Not All About Wine—Wine Tourism in Germany
Axel Dreyer
Ch Chapter 27 The Future of Wine Tourism in the Okanagan Valley: A Delphi Method Survey
Michael Conlin and Alan Rice
Ch Chapter 28 Wine Tourism in South Africa: Valued Attributes and Their Role as Memorable Enticements
Robert J. Harrington, Michael C. Ottenbacher, Byron Marlowe and Ulrike Siguda
Ch Chapter 29 Wine Tourism Destinations Across the Life-Cycle: A Comparison of Northern Greece, Peloponnese and Crete
Maria Alebaki and Alex Koutsouris
Ch Chapter 3 Wine Tourist’s Perception of Winescape in Central Otago, New Zealand
Joanna Fountain and Charlotte Thompson
Ch Chapter 30 Wine Tourism in an Emerging Destination: The Côte Chalonnaise, Burgundy
Joanna Fountain and Laurence Cogan-Marie
Ch Chapter 31 Importance of Tasting Room Activities and Staff Training in Emerging Wine Regions: The Case of Northern Virginia
Jennifer L. Blanck, Laurence Cogan-Marie and Lara Agnoli
Ch Chapter 32 Wine Tourism and Regional Economic Development: Of Mimesis and Business Models
Donna Sears and Terrance G. Weatherbee
Ch Chapter 33 Positioning the Current Development of China’s Wine Tourism Destinations: A Netnography Approach
Bob Duan, Charles Arcodia and Emily Ma
Ch Chapter 34 The Role of Networks, Synergies and Collective Action in the Development of Wine Tourism: The Case of ‘Wines of Crete’
Anna Kyriakaki, Nikolaos Trihas and Efthymia Sarantakou
Ch Chapter 35 Economic Impacts of a Developing Wine Tourism Industry in Iowa
Oksana Grybovych Hafermann and Samuel V. Lankford
Ch Chapter 36 A Vehicle for Destination Development? The Case of the Wolfville Magic Winery Bus
Donna Sears and Terrance G. Weatherbee
Ch Chapter 37 Metsovo as a Wine Tourism Destination
Maria Dimou
Ch Chapter 38 Epilogue: An Ecosystems Framework for Studying Wine Tourism: Actors, Co-creation Processes, Experiences and Outcomes
Richard N. S. Robinson and Marianna Sigala
Ch Chapter 4 The Image of a Wine Tourist and Impact on Self-Image Congruity
Marlene Pratt
Ch Chapter 5 Motivations of Wine Travellers in Rural Northeast Iowa
Oksana Grybovych Hafermann and Samuel V. Lankford
Ch Chapter 6 Seeking the Typical Characteristics of Wine Tourists in South Greece
Panagiotis Tataridis, Kanellakopoulos Christos, Kanellis Anastassios and Gatselos Lazaros
Ch Chapter 7 E-Storytelling and Wine Tourism Branding: Insights from the “Wine Roads of Northern Greece”
Christina Bonarou, Paris Tsartas and Efthymia Sarantakou
Ch Chapter 8 Building a Wine Tourism Destination Through Coopetition: The Business Model of Ultimate Winery Experiences Australia
Marianna Sigala
Ch Chapter 9 Developing and Branding a Wine Destination Through UNESCO World Heritage Listing: The Case of the Mount Lofty Ranges Agrarian Landscape
Marianna Sigala

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DOI: 10.1007/978-3-030-00437-8

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