Economics at your fingertips  

Journal of Business Research

1973 - 2017

Current editor(s): A. G. Woodside

From Elsevier
Series data maintained by Dana Niculescu ().

Access Statistics for this journal.
Track citations for all items by RSS feed
Is something missing from the series or not right? See the RePEc data check for the archive and series.

Volume 63, issue 12, 2010

Evaluating export markets: Experienced exporters' hierarchical cognitive structures pp. 1261-1266 Downloads
Van R. Wood, Joy H. Karriker and Larry J. Williams
Commentary essay on "exploring origins of ethical company/brand perceptions -- A consumer perspective of corporate ethics" pp. 1267-1268 Downloads
Deborah Y. Cohn
Golder's historical method in research in marketing pp. 1269-1272 Downloads
Ann-Marie K. Thompson
Competitive strategies and firm performance: Technological capabilities' moderating roles pp. 1273-1281 Downloads
María José Ruiz Ortega
Non-price determinants of automotive demand: Restyling matters most pp. 1282-1289 Downloads
Oleg Korenok, George E. Hoffer and Edward Millner
The effect of mixed versus blocked sequencing of promotion and prevention features on brand evaluation: The moderating role of regulatory focus pp. 1290-1294 Downloads
Subimal Chatterjee, Ashwin Vinod Malshe and Timothy B. Heath
Evaluating the impact of Arnould and Wallendorf's (1994) market-oriented ethnography pp. 1295-1300 Downloads
Josephine L.L Chong
Experience, environment, and subsidiary performance in high-tech MNEs pp. 1301-1309 Downloads
Wann-Yih Wu and Ching-Yi Lin
Which subfield to enter first?: The role of a firm's pre-entry experiences pp. 1310-1316 Downloads
Hun Lee and Hyung-Deok Shin
Changing underwriting practices on underpricing of U.S. global initial public offerings pp. 1317-1323 Downloads
Kelly Nianyun Cai, Hei Wai Lee and Magali Valero
Why Susie owns Starbucks: The name letter effect in security selection pp. 1324-1327 Downloads
Heather S. Knewtson and Richard W. Sias
Adolescent perceptions of parent and peer influences on teen purchase: An application of social power theory pp. 1328-1335 Downloads
Kendall Goodrich and Tamara F. Mangleburg
When does electronic word-of-mouth matter? A study of consumer product reviews pp. 1336-1341 Downloads
Jason Q. Zhang, Georgiana Craciun and Dongwoo Shin
Adolescent consumption autonomy: A cross-cultural examination pp. 1342-1348 Downloads
Kay M. Palan, Elodie Gentina and Isabelle Muratore
The effect of organizational justice, perceived organizational support, and perceived supervisor support on marketing employees' level of trust pp. 1349-1355 Downloads
James B. DeConinck
Innovation generation in upstream and downstream business relationships pp. 1356-1363 Downloads
Subroto Roy and K. Sivakumar
Exploring origins of ethical company/brand perceptions: Reply to Shea and Cohn's commentaries pp. 1364-1367 Downloads
Katja Brunk
Cross-border relationships and performance: Revisiting a complex linkage -- A commentary essay pp. 1368-1371 Downloads
Rudolf Sinkovics, Jean, Ruey-Jer 'Bryan' and Noemi Pezderka

Volume 63, issue 11, 2010

Introduction: Thought leadership in brand management pp. 1111-1112 Downloads
Colin Jevons, Cleopatra Veloutsou, George Christodoulides and Leslie de Chernatony
Brand misconduct: Consequences on consumer-brand relationships pp. 1113-1120 Downloads
Frank Huber, Kai Vollhardt, Isabel Matthes and Johannes Vogel
Looking more or less alike: Determinants of perceived visual similarity between copycat and leading brands pp. 1121-1128 Downloads
Miceli, Gaetano "Nino" and Rik Pieters
Brand morphing across Wal-Mart customer segments pp. 1129-1134 Downloads
Bill Merrilees and Dale Miller
Life after death? Analyzing post-defection consumer brand equity pp. 1135-1141 Downloads
Svetlana Bogomolova
Competition for memory retrieval between private label and national brands pp. 1142-1147 Downloads
Magda Nenycz-Thiel, Byron Sharp, John Dawes and Jenni Romaniuk
The impact of sales encounters on brand loyalty pp. 1148-1155 Downloads
Tim Oliver Brexendorf, Silke Mühlmeier, Torsten Tomczak and Martin Eisend
Co-creating value for luxury brands pp. 1156-1163 Downloads
Caroline Tynan, Sally McKechnie and Celine Chhuon
Public sector corporate branding and customer orientation pp. 1164-1171 Downloads
Susan Whelan, Gary Davies, Margaret Walsh and Rita Bourke
Marketing and societal welfare: A multiple stakeholder approach pp. 1173-1178 Downloads
Margaret Matear and Peter A. Dacin
Timing is everything: A meta-analysis of the relationships between organizational performance and innovation pp. 1179-1185 Downloads
Frances E. Bowen, Mahdi Rostami and Piers Steel
Channel relationship factors in cross-cultural contexts: Antecedents of satisfaction in a retail setting pp. 1186-1195 Downloads
Rodney C. Runyan, Brenda Sternquist and Jae-Eun Chung
Top management teams and corporate political activity: Do top management teams have influence on corporate political activity? pp. 1196-1201 Downloads
Mine Ozer
Store-evoked affect, personalities, and consumer emotional attachments to brands pp. 1202-1208 Downloads
Ulrich R. Orth, Yonca Limon and Gregory Rose
Balancing the sequential logic of quality constructs in manufacturing-supplier relationships -- Causes and outcomes pp. 1209-1214 Downloads
Göran Svensson, Tore Mysen and Janice Payan
Understanding multi-channel banking customers pp. 1215-1221 Downloads
Mónica Cortiñas, Raquel Chocarro and María Luisa Villanueva
The pivotal roles of product knowledge and corporate social responsibility in event sponsorship effectiveness pp. 1222-1228 Downloads
Russell Lacey, Angeline G. Close and R. Zachary Finney
Performance implications of customer-linking capabilities: Examining the complementary role of customer orientation and CRM technology pp. 1229-1236 Downloads
Adam Rapp, Kevin J. Trainor and Raj Agnihotri
Attitudes toward the extension and parent brand in response to extension advertising pp. 1237-1244 Downloads
Nathalie Dens and Patrick De Pelsmacker
Organizing for external technology exploitation in diversified firms pp. 1245-1253 Downloads
Ulrich Lichtenthaler
The impact of firm strategy and foreign ownership on executive bonus compensation in Japanese firms pp. 1254-1260 Downloads
Toru Yoshikawa, Abdul A. Rasheed and Esther Del Brio

Volume 63, issue 9-10, 2010

New developments in modeling Internet consumer behavior: Introduction to the special issue pp. 915-918 Downloads
Michel Laroche
Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives pp. 919-925 Downloads
Anne Mollen and Hugh Wilson
A proposed model of online consumer behavior: Assessing the role of gender pp. 926-934 Downloads
Marie-Odile Richard, Jean-Charles Chebat, Zhiyong Yang and Sanjay Putrevu
Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task pp. 935-942 Downloads
Yong Jian Wang, Monica D. Hernandez and Michael S. Minor
Person-place congruency in the Internet Banking context pp. 943-949 Downloads
Spiros Gounaris, Christos Koritos and Katerina Vassilikopoulou
Has e-marketing come of age? Modeling historical influences on post-adoption era Internet consumer behaviors pp. 950-956 Downloads
David G. Taylor and David Strutton
Internet banking acceptance model: Cross-market examination pp. 957-963 Downloads
Bander Alsajjan and Charles Dennis
Customer behavior in electronic commerce: The moderating effect of e-purchasing experience pp. 964-971 Downloads
Blanca Hernández, Julio Jiménez and M. José Martín
Simultaneous exposure to a program and advertising content in an interactive context: Perceptual and semantic interference and reinforcement pp. 972-978 Downloads
Verolien Cauberghe, Patrick De Pelsmacker and Wim Janssens
Relative importance of online versus offline information for Internet purchases: Product category and Internet experience effects pp. 979-985 Downloads
Amar Cheema and Purushottam Papatla
Beyond buying: Motivations behind consumers' online shopping cart use pp. 986-992 Downloads
Angeline G. Close and Monika Kukar-Kinney
Web Site spill over to email campaigns: The role of privacy, trust and shoppers' attitudes pp. 993-999 Downloads
Anne-Sophie Cases, Christophe Fournier, Pierre-Louis Dubois and John F. Tanner
Viral marketing: Motivations to forward online content pp. 1000-1006 Downloads
Jason Y.C. Ho and Melanie Dempsey
Website attributes that increase consumer purchase intention: A conjoint analysis pp. 1007-1014 Downloads
Ying-Hueih Chen, I-Chieh Hsu and Chia-Chen Lin
Advances in internet consumer behavior and marketing strategy: Introduction to the special issue pp. 1015-1017 Downloads
Michel Laroche
Trust considerations on attitudes towards online purchasing: The moderating effect of privacy and security concerns pp. 1018-1024 Downloads
Patrick McCole, Elaine Ramsey and John Williams
Trust factors influencing virtual community members: A study of transaction communities pp. 1025-1032 Downloads
Jyh-Jeng Wu, Ying-Hueih Chen and Yu-Shuo Chung
Understanding consumer-to-consumer interactions in virtual communities: The salience of reciprocity pp. 1033-1040 Downloads
Kimmy Wa Chan and Stella Yiyan Li
How e-WOM recommendations influence product consideration and quality of choice: A motivation to process information perspective pp. 1041-1049 Downloads
Pranjal Gupta and Judy Harris
Experiential goods with network externalities effects: An empirical study of online rating system pp. 1050-1057 Downloads
Jun Yang and Mai, Enping (Shirley)
Product returns on the Internet: A case of mixed signals? pp. 1058-1065 Downloads
Carolyn Bonifield, Catherine Cole and Randall L. Schultz
Consumer response to norm-breaking pricing events in e-commerce pp. 1066-1072 Downloads
Ellen Garbarino and Sarah Maxwell
Buying while expecting to sell: The economic psychology of online resale pp. 1073-1078 Downloads
Hsunchi Chu and Shuling Liao
Validating the search, experience, and credence product classification framework pp. 1079-1087 Downloads
Tulay Girard and Paul Dion
The need to touch: Exploring the link between music involvement and tangibility preference pp. 1088-1094 Downloads
Maria Ek Styvén
Motivators and enablers of SCOURing: A study of online piracy in the US and UK pp. 1095-1102 Downloads
Kevin J. Shanahan and Michael R. Hyman
How corporate reputation, quality, and value influence online loyalty pp. 1103-1110 Downloads
Albert Caruana and Michael T. Ewing

Volume 63, issue 8, 2010

A more comprehensive understanding and measure of customer helping behavior pp. 787-792 Downloads
Jennifer Wiggins Johnson and Adam Rapp
Avatars as salespeople: Communication style, trust, and intentions pp. 793-800 Downloads
Kathleen Keeling, Peter McGoldrick and Susan Beatty
Female consumers: Decision-making in brand-driven retail pp. 801-808 Downloads
Elad Granot, Henry Greene and Thomas G. Brashear
The impact of expectation of future negotiation interaction on bargaining processes and outcomes pp. 809-816 Downloads
Charles Patton and Balakrishnan, P.V. (Sundar)
Wearing many hats: Supply managers' behavioral complexity and its impact on supplier relationships pp. 817-823 Downloads
Zhaohui Wu, Michelle D. Steward and Janet L. Hartley
Seeking knowledge or gaining legitimacy? Role of social networks on new practice adoption by OEM suppliers pp. 824-831 Downloads
Hsiang-Lin Cheng
The quality of quality awards: Diminishing information asymmetries in a hotel chain pp. 832-839 Downloads
Juan Nicolau and Ricardo Sellers
Creating and appropriating value in collaborative relationships pp. 840-848 Downloads
Stephan M. Wagner, Andreas Eggert and Eckhard Lindemann
How does CRM technology transform into organizational performance? A mediating role of marketing capability pp. 849-855 Downloads
Woojung Chang, Jeong Eun Park and Seoil Chaiy
How foreign firms achieve competitive advantage in the Chinese emerging economy: Managerial ties and market orientation pp. 856-862 Downloads
Julie Juan Li and Kevin Zheng Zhou
Inter-organizational cooperation in buyer-supplier relationships: Both perspectives pp. 863-869 Downloads
Kyung Kyu Kim, Seung-Hoon Park, Sung Yul Ryoo and Sung Kook Park
Non-linear relationships between growth opportunities and debt: Evidence from quoted Portuguese companies pp. 870-878 Downloads
Zelia Serrasqueiro and Paulo Maçãs Nunes
Integrative assessment of exporting research articles in business journals during the period 1960-2007 pp. 879-887 Downloads
Leonidas C. Leonidou and Constantine S. Katsikeas
Investor reaction to women directors pp. 888-894 Downloads
Eugene Kang, David K. Ding and Charlie Charoenwong
On the Chinese B-share price discount puzzle: Some new evidence pp. 895-902 Downloads
Ali F. Darrat, Otis Gilley, Yanhui Wu and Maosen Zhong
Are emotions consequences of affective expectations? A commentary essay pp. 903-904 Downloads
Pierre Desmet
Research on non-market actions: A commentary essay pp. 905-907 Downloads
Chun-Ju Wang
Human resource management, ethical context, and personnel consequences: A commentary essay pp. 908-910 Downloads
Sean Valentine
The integration-responsiveness framework and subsidiary management: A response pp. 911-913 Downloads
Shao-Lung Lin and An-Tien Hsieh

Volume 63, issue 7, 2010

Asset specificity's impact on outsourcing relationship performance: A disaggregated analysis by buyer-supplier asset specificity dimensions pp. 657-666 Downloads
Glauco De Vita, Arafet Tekaya and Catherine L. Wang
Small versus large retail stores in an emerging market--Mexico pp. 667-672 Downloads
Audhesh Paswan, María de los Dolores Santarriaga Pineda and Francisco Carlos Soto Ramirez
Adapting to a retail environment: Modeling consumer-environment interactions pp. 673-681 Downloads
Francesco Massara, Sandra S. Liu and Robert D. Melara
Strategic fit, contractual, and procedural governance in alliances pp. 682-689 Downloads
Bo Nielsen
Application of hedonic price modeling to consumer packaged goods using store scanner data pp. 690-696 Downloads
Josué Martínez-Garmendia
Firm downsizing and satisfaction among United States and European customers pp. 697-706 Downloads
Jeffrey E. Lewin, Wim Biemans and Wolfgang Ulaga
Knowledge absorptive capacity: New insights for its conceptualization and measurement pp. 707-715 Downloads
César Camisón and Beatriz Forés
Managerial optimism and search pp. 716-720 Downloads
Chris Papenhausen
Managerial labor-market discipline and the characteristics of merger and acquisition transactions pp. 721-728 Downloads
Nada Kobeissi, Xian Sun and Haizhi Wang
The impact of pay on CEO turnover: A test of two perspectives pp. 729-734 Downloads
Wei Shen, Richard J. Gentry and Henry L. Tosi
How can shopping mall management best capture mall image? pp. 735-740 Downloads
Jean-Charles Chebat, M. Joseph Sirgy and Stephan Grzeskowiak
Evaluation uncertainty of venture capitalists' investment criteria pp. 741-747 Downloads
Tobias Kollmann and Andreas Kuckertz
Supermarkets as libraries of postmodern mythology pp. 748-753 Downloads
Maria Kniazeva and Russell W. Belk
Charitable organizations' storytelling influence on donors' emotions and intentions pp. 754-762 Downloads
Altaf Merchant, John B. Ford and Adrian Sargeant
Linking organizational culture, structure, strategy, and organizational effectiveness: Mediating role of knowledge management pp. 763-771 Downloads
Wei Zheng, Baiyin Yang and Gary N. McLean
Performance expectations of small firms considering radical product innovation pp. 772-777 Downloads
Frans J.H.M. Verhees, Matthew T.G. Meulenberg and Joost Pennings
A cognitive model to predict domain-specific consumer innovativeness pp. 778-785 Downloads
Stefan Hoffmann and Katja Soyez

Volume 63, issue 6, 2010

Understanding subsistence marketplaces: Toward sustainable consumption and commerce for a better world pp. 535-537 Downloads
Madhu Viswanathan and José Antonio Rosa
Low socioeconomic class and consumer complexity expectations for new product technology pp. 538-547 Downloads
Carlos Trujillo, Andrés Barrios, Sonia M. Camacho and José Antonio Rosa
How the poor in a developing country view business' contribution to quality-of-life 5Â years after a national economic crisis pp. 548-558 Downloads
Mark Peterson, Ahmet Ekici and David M. Hunt
Marketing to subsistence consumers: Lessons from practice pp. 559-569 Downloads
Kelly L. Weidner, José Antonio Rosa and Madhu Viswanathan
Understanding consumption and entrepreneurship in subsistence marketplaces pp. 570-581 Downloads
Madhu Viswanathan, Srinivas Sridharan and Robin Ritchie
Creating mutual value: Lessons learned from ventures serving base of the pyramid producers pp. 582-594 Downloads
Ted London, Ravi Anupindi and Sateen Sheth
Building Entrepreneurship in Subsistence Markets: Microfranchising as an Employment Incubator pp. 595-601 Downloads
Lisa Jones Christensen, Helen Parsons and Jason Fairbourne
A naturological approach to marketing exchanges: Implications for the bottom of the pyramid pp. 602-607 Downloads
Ronald Paul Hill
Making theory and practice in subsistence markets: An analytic autoethnography of MASAZI in Accra, Ghana pp. 608-616 Downloads
Benét DeBerry-Spence
Fuel-efficient stoves for Darfur: The social construction of subsistence marketplaces in post-conflict settings pp. 617-629 Downloads
Samer Abdelnour and Oana Branzei
Incentives and the growth of Oaxacan subsistence businesses pp. 630-638 Downloads
Arcelia Toledo, José de la Paz Hernández and Denis Griffin
The Village Network(TM): Partnership and collaboration to alleviate poverty in subsistence marketplaces pp. 639-642 Downloads
Krista Crawford-Mathis, Stephen Darr and Amy Farmer
Understanding factors that influence purchases in subsistence markets pp. 643-650 Downloads
Tendai Chikweche and Richard Fletcher
Strategic motivations and choice in subsistence markets pp. 651-655 Downloads
Raed Elaydi and Charles Harrison

Volume 63, issue 5, 2010

Essential research in technology management pp. 451-453 Downloads
Kun-Huang Huarng
Identification and analysis of industry cycles pp. 454-462 Downloads
Hao Tan and John A. Mathews
Management factors affecting the performance of technology firms pp. 463-470 Downloads
Domingo Ribeiro Soriano
The continuing debate on firm performance: A multilevel approach to the IT sectors of Taiwan and South Korea pp. 471-478 Downloads
Yi-Min Chen
The determinants of foreign direct investment in China: The case of Taiwanese firms in the IT industry pp. 479-485 Downloads
Feng-Jyh Lin
Corporate investment, financing, and dividend policies in the high-tech industry pp. 486-489 Downloads
David Han-Min Wang
Corporate motivation and performance in R&D alliances pp. 490-496 Downloads
Wen-Hsiang Lai and Pao-Long Chang
Diffusion models of mobile telephony pp. 497-501 Downloads
Feng-Shang Wu and Wen-Lin Chu
Acquisition experience, board characteristics, and acquisition behavior pp. 502-509 Downloads
Yu-Shu Peng and Chung-Ping Fang
Mobility of public researchers, scientific knowledge transfer, and the firm's innovation process pp. 510-518 Downloads
Liliana Herrera, Maria Felisa Muñoz-Doyague and Mariano Nieto
Technology revenue management system for customer groups in hotels pp. 519-527 Downloads
José Guadix, Pablo Cortés, Luis Onieva and Jesús Muñuzuri
Self-reporting mechanism for risk regulation pp. 528-534 Downloads
Shi-Woei Lin

Volume 63, issue 4, 2010

Unmastered risks: From crisis to catastrophe: An economic and management insight pp. 337-346 Downloads
Andrea Schenker-Wicki, Matthias Inauen and Maria Olivares
Exploring consumer boycott intelligence using a socio-cognitive approach pp. 347-355 Downloads
Maya F. Farah and Andrew J. Newman
Flexibility-efficiency tradeoff and performance implications among Chinese SOEs pp. 356-362 Downloads
Justin Tan and Liang Wang
A socio-cultural approach to exploring consumer boycott intelligence: A commentary essay pp. 363-365 Downloads
Victoria K. James
Developing a measure to capture marketing faculty's perceptions of unethical behavior pp. 366-371 Downloads
Gao, Tao (Tony), M. Joseph Sirgy and J.S. Johar
Uncovering unconscious memories and myths for understanding international tourism behavior pp. 372-383 Downloads
Drew Martin
The influence of ethical climate on marketing employees' job attitudes and behaviors pp. 384-391 Downloads
James B. DeConinck
Antecedents of growth through mergers and acquisitions: Empirical results from Belgium pp. 392-403 Downloads
Nancy Huyghebaert and Mathieu Luypaert
CEO pay fairness as a predictor of stakeholder management pp. 404-410 Downloads
Eric A. Fong
Creative workforce density, organizational slack, and innovation performance pp. 411-417 Downloads
Chung-Jen Chen and Yi-Fen Huang
Is small business better than big business for marketing managers? pp. 418-423 Downloads
Anusorn Singhapakdi, M. Joseph Sirgy and Dong-Jin Lee
Integrating marketing databases through regressed microsegmentation pp. 424-430 Downloads
Hugh M. Cannon, David L. Williams and Sung-Joon Yoon
Antecedents of retailer loyalty: Simultaneously investigating channel push and consumer pull effects pp. 431-438 Downloads
Jyh-Shen Chiou, Lei-Yu Wu and Min-Chieh Chuang
Cross-cultural study of channel relationship factors -- Antecedents of satisfaction in a retail setting: A commentary essay pp. 439-441 Downloads
Sudhir H. Kale
Advancing the country image construct -- A commentary essay pp. 442-445 Downloads
Saeed Samiee
Advancing the country image construct: Reply to Samiee's (2009) commentary pp. 446-449 Downloads
Katharina Zeugner-Roth and Adamantios Diamantopoulos

Volume 63, issue 3, 2010

Reseller adoption of manufacturers' e-business tools: The impact of social enforcement, technology-relationship fit and the mediating role of reseller benefits pp. 217-223 Downloads
Talai Osmonbekov
How strategic orientations influence the building of dynamic capability in emerging economies pp. 224-231 Downloads
Kevin Zheng Zhou and Caroline Bingxin Li
Re-assessment of E-S-Qual and E-RecS-Qual in a pure service setting pp. 232-240 Downloads
Serkan Akinci, Eda Atilgan-Inan and Safak Aksoy
Trust and reciprocity with transparency and repeated interactions pp. 241-247 Downloads
Kiridaran Kanagaretnam, Stuart Mestelman, S.M. Khalid Nainar and Mohamed Shehata
Ownership and capital structure in Latin America pp. 248-254 Downloads
Jacelly Céspedes, Maximiliano González and Carlos Molina Manzano
Exploring origins of ethical company/brand perceptions -- A consumer perspective of corporate ethics pp. 255-262 Downloads
Katja Brunk
Using consumer perceived ethicality as a guideline for corporate social responsibility strategy: A commentary essay pp. 263-264 Downloads
Linda J. Shea
Does network board capital matter? A study of innovative performance in strategic SME networks pp. 265-275 Downloads
Joakim Wincent, Sergey Anokhin and Daniel Örtqvist
Impulse buying and variety seeking: A trait-correlates perspective pp. 276-283 Downloads
Piyush Sharma, Bharadhwaj Sivakumaran and Roger Marshall
Diversity, outside directors and firm valuation: Korean evidence pp. 284-291 Downloads
Haksoon Kim and Chanwoo Lim
Managerial ownership and performance: A commentary essay pp. 292-293 Downloads
Adrian (Wai-Kong) Cheung
Purging data before productivity analysis pp. 294-302 Downloads
Necmi K. Avkiran and Nakhun Thoraneenitiyan
Influence of industry type on the relationship between international operations and risk pp. 303-309 Downloads
B. Elango
Can formalization, complexity, and centralization influence knowledge performance? pp. 310-320 Downloads
Eva M. Pertusa-Ortega, Patrocinio Zaragoza-Sáez and Enrique Claver-Cortés
Which companies should implement management innovation? A commentary essay pp. 321-323 Downloads
Lei-Yu Wu
Insufficient discriminant validity: A comment on Bove, Pervan, Beatty, and Shiu (2009) pp. 324-327 Downloads
Andrew M. Farrell
Coke is It: How stories in childhood memories illuminate an icon pp. 328-336 Downloads
Kathryn LaTour, Michael S. LaTour and George M. Zinkhan

Volume 63, issue 2, 2010

2008 World Social Marketing Conference: Introduction to special issue pp. 97-98 Downloads
Walter Wymer
Rethinking the boundaries of social marketing: Activism or advertising? pp. 99-103 Downloads
Walter Wymer
Refuting fear in heuristics and in recycling promotion pp. 104-110 Downloads
Gonzalo Díaz Meneses
Leaving home: Food choice behavior of young German adults pp. 111-115 Downloads
Debra Harker, Bishnu Sharma, Michael Harker and Karin Reinhard
A social cognitive approach to tackle inactivity and obesity in young Australians pp. 116-120 Downloads
Luke Hawley, Debra Harker and Michael Harker
Race and attitude formation in HIV/Aids fear advertising pp. 121-125 Downloads
Marlize Terblanche-Smit and Nic S. Terblanche
Developing pandemic communication strategies: Preparation without panic pp. 126-132 Downloads
Sandra C. Jones, Louise Waters, Omnia Holland, John Bevins and Don Iverson
Investigating social marketing sponsorships: Terminology, stakeholders, and objectives pp. 133-139 Downloads
Judith Madill and O'Reilly, Norm
Fear, guilt, and shame appeals in social marketing pp. 140-146 Downloads
Linda Brennan and Wayne Binney
Redefining social marketing with contemporary commercial marketing definitions pp. 147-153 Downloads
Stephen Dann
Comparing adolescent-focused obesity prevention and reduction messages pp. 154-160 Downloads
Jennifer Allyson Dooley, Sameer Deshpande and Carol E. Adair
Tobacco smoking's changing trajectory in Australia pp. 161-165 Downloads
Julian de Meyrick
Using social marketing to enhance hotel reuse programs pp. 166-172 Downloads
Jingzhi Shang, Debra Z. Basil and Walter Wymer
Advances in spreadsheet and database training: Editorial pp. 173-174 Downloads
Robert G. Brookshire
Teaching problem solving and database skills that transfer pp. 175-181 Downloads
Catherine Chen
Teaching basic marketing accountability using spreadsheets: An exploratory perspective pp. 182-190 Downloads
Gopala Ganesh and Audhesh K. Paswan
Utilizing and teaching data tools in Excel for exploratory analysis pp. 191-206 Downloads
Susan W. Palocsay, Ina S. Markham and Steven E. Markham
Designing the spreadsheet-based decision support systems course: An application of Bloom's taxonomy pp. 207-216 Downloads
Craig K. Tyran

Volume 63, issue 1, 2010

Considerations on "Research on non-market actions: A commentary essay" pp. 1-2 Downloads
Zulima Fernández and Belén Usero
Control mechanisms across a buyer-supplier relationship quality matrix pp. 3-12 Downloads
Yi Liu, Yuan Li and Leinan Zhang
How is marketers' credibility construed within the sales-marketing interface? pp. 13-19 Downloads
Avinash Malshe
Ethics institutionalization, quality of work life, and employee job-related outcomes: A survey of human resource managers in Thailand pp. 20-26 Downloads
Kalayanee Koonmee, Anusorn Singhapakdi, Busaya Virakul and Dong-Jin Lee
Applicability of the resource-based and dynamic-capability views under environmental volatility pp. 27-31 Downloads
Lei-Yu Wu
Perceived benefits of loyalty programs: Scale development and implications for relational strategies pp. 32-37 Downloads
Aîda Mimouni-Chaabane and Pierre Volle
Service recommendations and customer evaluations in the international marketplace: Cultural and situational contingencies pp. 38-44 Downloads
Dana L. Alden, Yi He and Qimei Chen
Chinese consumer decision-making styles: A comparison between the coastal and inland regions pp. 45-51 Downloads
Joyce Xin Zhou, Mark J. Arnold, Arun Pereira and Jun Yu
International strategy implementation: Roles of subsidiaries, operational capabilities, and procedural justice pp. 52-59 Downloads
Shao-Lung Lin and An-Tien Hsieh
Legitimacy of team rewards: Analyzing legitimacy as a condition for the effectiveness of team incentive designs pp. 60-66 Downloads
Federico Aime, Christopher J. Meyer and Stephen E. Humphrey
Cognitive complexity implications for research on sustainable competitive advantage pp. 67-70 Downloads
Shu-Ling Cheng and Hae-Ching Chang
The effect of incentives on customer evaluations of service bundles pp. 71-76 Downloads
Melinda L. Andrews, Ray L. Benedicktus and Michael K. Brady
Forecast information and traditional retailer performance in a dual-channel competitive market pp. 77-83 Downloads
Ruiliang Yan and Sanjoy Ghose
Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping pp. 84-90 Downloads
Kyoung-Nan Kwon, David W. Schumann and Ann Fairhurst
Reflective and formative metrics of relationship value: Response to Baxter's commentary essay pp. 91-93 Downloads
Adamantios Diamantopoulos
The integration-responsiveness framework and subsidiary management: A commentary pp. 94-96 Downloads
Sven A. Haugland
Page updated 2017-09-25