Details about Klaus-Peter Wiedmann
Access statistics for papers by Klaus-Peter Wiedmann.
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Short-id: pdr133
Jump to Journal Articles Edited books Chapters
Working Papers
2013
- A cross-cultural exploratory content analysis of the perception of luxury from six countries
Post-Print, HAL View citations (22)
- An intercultural comparison of the perception of luxury by young consumers
Post-Print, HAL
See also Chapter An Intercultural Comparison of the Perception of Luxury by Young Consumers, Springer Books, Springer (2013) (2013)
- Congruence between consumer, brand and store personality in luxury sector: the results of an international research
Post-Print, HAL
2012
- Does image-congruence enhance the purchase of luxury brands?
Post-Print, HAL
- What is the value of luxury? A cross-cultural consumer perspective
Post-Print, HAL View citations (42)
2010
- Luxury brand and country of origin effect: results of an international empirical study
Post-Print, HAL View citations (1)
2009
- An international perspective on luxury brand and country of origin effect
Post-Print, HAL View citations (17)
2007
- Le percezioni del concetto di lusso nei giovani. Un’analisi comparata a livello internazionale
Post-Print, HAL
Journal Articles
2023
- Influencer transgressions: The impacts on endorser and brand
Journal of Media Economics, 2023, 35, (1-2), 28-62
2022
- Brand hate, rage, anger & co.: Exploring the relevance and characteristics of negative consumer emotions toward brands
Journal of Business Research, 2022, 152, (C), 1-16 View citations (2)
2021
- When More Information Means Less Consumer Acceptance of Innovative Food Technologies
Marketing Review St.Gallen, 2021, 38, (3), 14-22
2020
- Does personality congruence explain luxury brand attachment? The results of an international research study
Journal of Business Research, 2020, 120, (C), 462-472 View citations (6)
- The implicit sensory association test (ISAT): A measurement approach for sensory perception
Journal of Business Research, 2020, 109, (C), 236-245
2019
- Brand logo symmetry and product design: The spillover effects on consumer inferences
Journal of Business Research, 2019, 97, (C), 1-9 View citations (12)
2018
- The many faces of sustainability-conscious consumers: A category-independent typology
Journal of Business Research, 2018, 91, (C), 83-93 View citations (24)
- The power of experiential marketing: exploring the causal relationships among multisensory marketing, brand experience, customer perceived value and brand strength
Journal of Brand Management, 2018, 25, (2), 101-118 View citations (21)
2017
- Future Research Directions Based on a Critical Assessment of Reputation Management in Practice: A German Perspective
Corporate Reputation Review, 2017, 20, (3), 217-223 View citations (2)
- The Reputation Community
Corporate Reputation Review, 2017, 20, (3), 159-160
2016
- Brand Equity Valuation Through Big Data Intelligence
Marketing Review St.Gallen, 2016, 33, (2), 32-41
- The Sustainability Roots of Anticonsumption Lifestyles and Initial Insights Regarding Their Effects on Consumers' Well-Being
Journal of Consumer Affairs, 2016, 50, (1), 68-99 View citations (41)
- The legends of tomorrow: A semiotic approach towards a brand myth of luxury heritage
Journal of Global Scholars of Marketing Science, 2016, 26, (2), 198-215 View citations (4)
2013
- Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability
AMS Review, 2013, 3, (4), 181-192 View citations (56)
2011
- Adoption barriers and resistance to sustainable solutions in the automotive sector
Journal of Business Research, 2011, 64, (11), 1201-1206 View citations (25)
2010
- Spreading the Word of Fashion: Identifying Social Influencers in Fashion Marketing
Journal of Global Fashion Marketing, 2010, 1, (3), 142-153
2009
- Configuring performance measurement scorecards for Crm
Micro & Macro Marketing, 2009, (3), 417-440
Edited books
2013
- Luxury Marketing
Springer Books, Springer
Chapters
2013
- An Intercultural Comparison of the Perception of Luxury by Young Consumers
Springer
See also Working Paper An intercultural comparison of the perception of luxury by young consumers, HAL (2013) (2013)
- Consumer Value Perception of Luxury Goods: A Cross-Cultural and Cross-Industry Comparison
Springer View citations (3)
- Luxury Longing and Counterfeit Complicity: A Consumer Typology based on the Perception of Luxury Value and Counterfeit Risk
Springer
- Managing the Value of Luxury: The Effect of Brand Luxury Perception on Brand Strength
Springer View citations (1)
- Placing Luxury Marketing on the Research Agenda Not Only for the Sake of Luxury – An Introduction
Springer View citations (3)
- Wine as Luxury Experience: A Taxonomy of Consumers Based on Best-Worst Scaling
Springer
2012
- The Perceived Value of Brand Heritage and Brand Luxury
Springer View citations (2)
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