RAC - Revista de Administração Contemporânea (Journal of Contemporary Administration)

1997 - 2025

Current editor(s): Marcelo de Souza Bispo

From ANPAD - Associação Nacional de Pós-Graduação e Pesquisa em Administração
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Volume 12, issue spe, 2008

Editorial pp. 1-1

Carlos Alberto Vargas Rossi

An empirical study of the determinants of Internet Banking adoption among Brazilians non-users pp. 9-39

José Mauro da Costa Hernandez and José Afonso Mazzon

Virtual communities and market segmentation: an exploratory approach, using neural networks and virtual community's data pp. 41-63

Edar da Silva Añaña, Leandro Maurício Medeiros Vieira, Martin de La Martinière Petroll, Renan Petersen-Wagner and Ricardo Simm Costa

A model of the loyalty antecedents in the eletronic retail pp. 65-87

Valter Afonso Vieira and Luiz Antonio Slongo

The influence of retail format on relationship continuity among fashion retailers and their suppliers pp. 89-118

Elias Frederico and André Ricardo Robic

Interpretations of the portrayals of african-descendents in mass media pp. 119-146

Claudia Rosa Acevedo and Jouliana Jordan Nohara

The behavioral consequences of the customer dissatisfaction pp. 147-174

Daniel Von der Heyde Fernandes and Cristiane Pizzutti dos Santos

Location factors of gas stations in Fortaleza pp. 175-192

João Adamor Dias Neves and Átila Mendes Costa

Volume 12, issue 4, 2008

Editorial pp. 1-3

Rogério H. Quintella

Low income product innovation pp. 907-930

Paulo Tromboni de Souza Nascimento, Abraham Sin Oih Yu and Maria Cecília Sobral

Critical success factors for the creation of an innovative sustainable recycling project: a case study pp. 931-951

Fabrizio Giovannini and Isak Kruglianskas

Technological capability at the Brazilian official pharmaceutical laboratories pp. 953-974

Eduardo Rangel de Oliveira, José Vitor Bomtempo Martins and Cristiane Quental

Entrepreneurship and economic growth: some empirical evidence pp. 975-993

Aluízio Antonio de Barros and Cláudia Maria Miranda de Araújo Pereira

Commitment and loyalty: are they two constructs or two constructs from the same concept? A reply to Prado and Santos (2003) pp. 995-1018

Valter Afonso Vieira and Luiz Antonio Slongo

Analysis of the liquidity risk in credit unions: a logit multinomial approach pp. 1019-1041

Rosiane Maria Lima Gonçalves and Marcelo Braga

Relevant factors for establishing inter-firm cooperation networks in Rio Grande do Sul pp. 1043-1069

Jorge Renato Verschoore and Alsones Balestrin

Company value anatomy pp. 1071-1105

Vinícius Aversari Martins, Luiz Nelson Guedes de Carvalho and Alexandre Assaf Neto

Rationality and organization: the multiple aspects of an enigma pp. 1107-1130

Victor Natanael Schwetter Silveira

Strategy and strategic management of companies: a historical and critical review pp. 1131-1158

Taieb Hafsi and Alain-Charles Martinet

Reflections on the article strategy and strategic management of companies: a historical and critical review pp. 1159-1164

Carlos Osmar Bertero

An overview of the development of studies in strategy in Brazil inspired by Hafsi and Martinet pp. 1165-1171

Luiz Paulo Bignetti

Response to Bertero and Bignetti pp. 1173-1177

Taieb Hafsi and Alain-Charles Martinet

Todo marqueteiro é mentiroso! A verdade como um diferencial de vendas: O perigo dos exageros na comunicação pp. 1179-1181

Daniela Yoko Matsuzaki

Os executivos das transnacionais e o espírito do capitalismo: capital humano e empreendedorismo como valores sociais pp. 1183-1185

Simone Meucci

Volume 12, issue 3, 2008

Editorial pp. 1-3

Rogério H. Quintella

Information Technology and business performance on its projects management: a case study about a industry pp. 599-629

Alberto Luiz Albertin and Rosa Maria de Moura Albertin

Participant or professor centered learning? A comparative study in Applied Social Sciences pp. 631-658

Waldemar Hazoff Júnior and Antonio Carlos Aidar Sauaia

The ideality of the school in the view of faculty: pure subjectivity or structured cognition patterns in the business administration programs? pp. 659-688

Cristiano de Oliveira Maciel, Antonio João Hocayen-da-Silva and Marcos de Castro

Environmental management in companies: an analysis of the scientific production on environmental management in companies published in the main journals on administration between 1996 and 2005 pp. 689-715

Charbel José Chiappetta Jabbour, Fernando César Almada Santos and José Carlos Barbieri

Strategic and Master Plans: references and purposes pp. 717-739

Clovis Ultramari and Denis Alcides Rezende

Relationship-based financing models: experiences of chinese entrepreneurs in Brazil pp. 741-761

Hsia Hua Sheng

Corporate Governance and determinants of capital structure: empirical evidence from Brazilian markets pp. 763-788

Alexandre Di Miceli da Silveira, Fernanda Finotti Cordeiro Perobelli and Lucas Ayres Barreira de Campos Barros

Competitiveness models for tourist destinations into the sustainability context pp. 789-809

Rosana Mara Mazaro and Giovani Varzin

Post-acquisition changes at the supplier network of the acquired firm pp. 811-834

Maria Amália de Marques de Freitas, Sérgio Fernando Loureiro Rezende and José Márcio de Castro

The character of the internationalization of scientific production and its restricted accessibility pp. 835-853

Sueli Goulart and Cristina Amélia Carvalho

Sociology is a combat sport: a response to Sueli and Cristina's text pp. 855-860

Paulo Prochno

Free access: a pathway to maximizing the visibility of research pp. 861-872

Hélio Kuramoto

Brazil is killing Brasil pp. 873-881

Sueli Goulart and Cristina Amélia Carvalho

A revolução gerenciada: educação no Brasil, 1995-2002 pp. 883-885

Eliane Maria Pires Giavina Bianchi

O mosaico do trabalho na sociedade contemporânea: persistências e inovações pp. 887-890

Ivana Benevides Dutra Murta

A empresa sustentável: como a sustentabilidade pode ajudar sua empresa pp. 891-891

Jorge Alfredo Cerqueira-Streit

Decent working time: new trends, new issues pp. 891-891

Magnus Luiz Emmendoerfer

Volume 12, issue 2, 2008

Editorial pp. 1-3

Rogério H. Quintella

A discriminant analysis of the relationship between strategic factors, industry and performance in Brazilian manufacturing industry companies pp. 287-311

Carlos Alberto Gonçalves, Alexandre Teixeira Dias and Reynaldo Maia Muniz

Effects of the diversification strategies on the performance of the Brazilian industrial companies: a study about companies listed in the São Paulo stock exchange in the period 1997-2001 pp. 313-338

Pablo Rogers, Wesley Mendes-Da-Silva and Germano Mendes de Paula

Competencies, management of competencies and professions: perspectives of research pp. 339-368

Kely César Martins de Paiva and Marlene Catarina de Oliveira Lopes Melo

Organizations, representations and syncretism: the experience of a family company facing changes and managerial successions pp. 369-394

Claudiani Waiandt and Eduardo Davel

An exploratory study about a new kind of enterprise: the academic spin-offs pp. 395-427

Lucelia Borges da Costa and Ana Lúcia Vitale Torkomian

Factor from technology readiness index (TRI) as antecedents of technology acceptance model (TAM) pp. 429-456

Péricles José Pires and Bento Alves da Costa Filho

Trade-offs in customized services and the customer point of view pp. 457-480

Rafael Teixeira and Ely Laureano Paiva

Overbooking, yield management and demand forecast: an empirical study of the arrivals in airline reservation systems pp. 481-506

Alessandro Oliveira and Renée Baptista Ferraz

The prisoner's dilemma and the inefficiency of the real options method pp. 507-531

André Barreira da Silva Rocha

Patterns of productivity of Brazilian authors in accounting magazines and congress: a study bibliometric pp. 533-554

Geraldo Alemandro Leite Filho

Beleza natural: growing in the bottom of the pyramid pp. 555-574

Maribel Carvalho Suarez, Letícia Moreira Casotti and Victor Manoel Cunha de Almeida

Sustentabilidade: caminho ou utopia? pp. 575-577

Tânia Margarete Mezzomo Keinert

Projetos culturais: técnicas de modelagem pp. 579-581

Luiz Alex Silva Saraiva

International accounting and multinational enterprises pp. 583-583

Radebaugh De Lee H., Sidney J. Gray and Ervin L. Black

Práticas de recursos humanos: conceitos, ferramentas e procedimentos pp. 583-583

Ana Cristina Limongi França

Volume 12, issue 1, 2008

Editorial pp. 1-3

Rogério H. Quintella

RH policies: instruments of consensus and ambiguities pp. 11-34

Alfredo Rodrigues Leite da Silva, Gelson Silva Junquilho and Alexandre de Pádua Carrieri

People's management using holistic models pp. 35-58

Cristina Mori Maciel and Arlindo Fortunato da Silva

Information asymmetry and trust in cooperative interactions pp. 59-81

Rosangela Violetti Bertolin, Antônio Carlos dos Santos, Juvêncio Braga de Lima and Marcelo Braga

A model of evaluation of the efficiency of the public sector through the method data envelopment analysis (DEA) pp. 83-106

Carlos Rosano Peña

Resource based view and the collleges in Fortaleza: an analysis before and after the LDB/96 pp. 107-129

Maise Soares Pereira and Sérgio Henrique Arruda Cavalcante Forte

Competitive strategy in the health care sector: an exploratory study pp. 131-154

Moisés Ari Zilber and Luiz Carlos Lazarini

Product development in the context of the automotive industry supply chains pp. 155-176

Aline Lamon Cerra and Jonas Lucio Maia

Testing alternative theories on the capital structure of Brazilian firms pp. 177-199

Otávio Ribeiro de Medeiros and Cecílio Elias Daher

Analysis of the debt structure: a comparative study between brazilian and american companies pp. 201-229

Ariádine de Freitas Silva and Mauricio Ribeiro do Valle

Constança Basto pp. 231-252

Renato Cotta de Mello and Angela da Rocha

Consumer behavior and managerial decision making pp. 253-255

Valter Afonso Vieira

Empreendedorismo, inovação e incubação de empresas: lei de inovação pp. 257-259

Marina Dantas de Figueiredo

Gestão da inovação: a economia da tecnologia no Brasil pp. 261-261

Elizangela Gomes Camargo

A sociologia econômica pp. 261-261

Magnus Luiz Emmendoerfer