The Community Manager’s Playbook
Lauren Perkins
in Springer Books from Springer
Date: 2015
ISBN: 978-1-4302-4996-2
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Chapters in this book:
- Ch Chapter 1 What Is Community Management?
- Lauren Perkins
- Ch Chapter 10 Performance Tracking and Measurement
- Lauren Perkins
- Ch Chapter 11 Primary Platforms
- Lauren Perkins
- Ch Chapter 12 Day-to-Day Management of Your Community
- Lauren Perkins
- Ch Chapter 13 Storytelling
- Lauren Perkins
- Ch Chapter 2 Not All Communities Are Created Equal
- Lauren Perkins
- Ch Chapter 3 Hired!
- Lauren Perkins
- Ch Chapter 4 How Community Creates Business Value
- Lauren Perkins
- Ch Chapter 5 CM Strategy Orientation and Setup
- Lauren Perkins
- Ch Chapter 6 The ABCs of Landscape Analysis
- Lauren Perkins
- Ch Chapter 7 Listening and Discovery
- Lauren Perkins
- Ch Chapter 8 Building and Implementing a Community Management Strategy
- Lauren Perkins
- Ch Chapter 9 Designing Community and Social Experiments
- Lauren Perkins
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-1-4302-4996-2
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DOI: 10.1007/978-1-4302-4996-2
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