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The Community Manager’s Playbook

Lauren Perkins

in Springer Books from Springer

Date: 2015
ISBN: 978-1-4302-4996-2
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Chapters in this book:

Ch Chapter 1 What Is Community Management?
Lauren Perkins
Ch Chapter 10 Performance Tracking and Measurement
Lauren Perkins
Ch Chapter 11 Primary Platforms
Lauren Perkins
Ch Chapter 12 Day-to-Day Management of Your Community
Lauren Perkins
Ch Chapter 13 Storytelling
Lauren Perkins
Ch Chapter 2 Not All Communities Are Created Equal
Lauren Perkins
Ch Chapter 3 Hired!
Lauren Perkins
Ch Chapter 4 How Community Creates Business Value
Lauren Perkins
Ch Chapter 5 CM Strategy Orientation and Setup
Lauren Perkins
Ch Chapter 6 The ABCs of Landscape Analysis
Lauren Perkins
Ch Chapter 7 Listening and Discovery
Lauren Perkins
Ch Chapter 8 Building and Implementing a Community Management Strategy
Lauren Perkins
Ch Chapter 9 Designing Community and Social Experiments
Lauren Perkins

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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprbok:978-1-4302-4996-2

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DOI: 10.1007/978-1-4302-4996-2

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