Springer Texts in Business and Economics

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International Labor Relations: Kamal Fatehi and Jeongho Choi
Food and Beverages: Michael Wagner and Herbert Meyr
Nationally and Internationally Optimal Climate Policies: Karl Farmer and Matthias Schelnast
Trading Strategies: Clifford S. Ang
Financing the Venture: Tim Mazzarol and Sophie Reboud
Introduction to Strategic Multichannel Marketing: Bernd W. Wirtz
Co-creating a Sea Change Social Marketing Campaign for Ocean Literacy in Europe: A Digital Interactive Tool for Environmental Behavior Change: Christine Domegan, Patricia McHugh, Veronica McCauley and Kevin Davison
Option Pricing Formula Under the Heston Model: Geon Ho Choe
Banner and Native Advertising, Display Campaigns: Klaus Solberg Söilen
Challenges Confronting Insurance: Peter Zweifel and Roland Eisen
Capital Structure Choice and Company Value: Pasquale De Luca
Cake-Cutting: Fair Division of Divisible Goods: Claudia Lindner and Jörg Rothe
Capital Market Adaptability, Investor Behaviour, and Impact: Dirk Schoenmaker and Willem Schramade
The Fate of a Monetary Union: Hubert Kempf
The Financial Crisis of 2008 and Its Aftermath: Peter Dorman
Inequality: Peter Dorman
Public Debt Reduction in Advanced Countries and its Impacts on Emerging Countries: Karl Farmer and Matthias Schelnast
Simulation: H. A. Eiselt and Carl-Louis Sandblom
Analysis of the Strategic Company Situation: Bernd W. Wirtz
New Products: Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
Competences and Organisational Functions: Massimiliano Maggioni and Giuseppe Turchetti
The Information and Communication Technology and the Tourism Sector: Guido Candela and Paolo Figini
Applications to a Miscellany of Marketing Problems: Vithala R. Rao
Options (II): Continuous-Time Models, Black–Scholes and Extensions: Patrice Poncet and Roland Portait
Digital Business Strategy: Bernd W. Wirtz
Inventory Management: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Growth in Monetary Economies: Steady-State Analysis of Monetary Policy: Alfonso Novales, Esther Fernández and Jesus Ruiz
International Corporate Finance: Angelo Corelli
Inventory Models: H. A. Eiselt and Carl-Louis Sandblom
Digital Cultures: Klaus Solberg Söilen
Economic Exposure and Accounting Exposure: Peijie Wang
Leadership and Planning: Joseph C. Santora and Gil Bozer
Review Problems for Part I: Hans Peters
E-Commerce Security and Fraud Issues and Protections: Efraim Turban, Jon Outland, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Marketing and Advertising in E-Commerce: Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Optimization Under Uncertainty: Eduardo Souza de Cursi
Strategies and Business Models in Digital Marketing: Klaus Solberg Söilen
Incentive Contracts: Susheng Wang
Convex and Concave Functions: Zrinka Lukač
Routing and Scheduling: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Structure, Customers and People: Parthasarathi Shome
Project and Portfolio Selection: Gündüz Ulusoy and Öncü Hazır
Financial Planning: Angelo Corelli
Market Segmentation in Multichannel Marketing: Bernd W. Wirtz
Term Projects: Yuxing Yan
Mergers: Pak-Sing Choi, Eric Dunaway and Felix Munoz-Garcia
Cash Flow, Profit and Working Capital: Tim Mazzarol and Sophie Reboud
Digital Government Services: Bernd W. Wirtz
Scheduling of Synthetic Granulate: Marco Richter and Volker Stockrahm
Financial Planning: Angelo Corelli