Springer Texts in Business and Economics

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“According to Adam Ries, that Comes to …” About Fusti, Freight, and Cartage: Ralf Korn and Bernd Luderer
Examples from Different Industries, Services, and Continents: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Definitions, Social Media Types, and Tools: Amy Van Looy
Modern Portfolio Theory: Michael Donadelli, Michele Costola and Ivan Gufler
Sustainable Marketing Process: A Value-Based Approach: Dobromir Kirilov Stoyanov
Basic Concepts of Valuation: Kuo-Ping Chang
Market Pricing and Market Efficiency: Alex Backwell
A Simple General Equilibrium Model: Manuel Alejandro Cardenete, Ana-Isabel Guerra and Ferran Sancho
Relationship Marketing and the Concept of Customer Value: V. Kumar and Werner Reinartz
Some Relevant Microeconomics: Peter Dorman
Work Book: The Entrepreneurial Process: Tim Mazzarol and Sophie Reboud
Capacity Calculations: Diwakar Gupta
Design Science Research: Raymond Opdenakker and Carin Cuijpers
Entrepreneurship in Argentina: Gustavo Birollo
The Information Society and Digital Government: Bernd W. Wirtz
Leadership and Trust: Michelle C. Bligh
Definitions, Social Media Types, and Tools: Amy Van Looy
Strategic HRM & ER: Best-Practice Versus Best Fit: Ashish Malik
What Is Neuroeconomics?: Masao Ogaki and Saori C. Tanaka
Autoregressive Moving-Average Processes: Klaus Neusser
Environmental Externalities and their Internalization Through Voluntary Approaches: Wolfgang Buchholz, Christiane Reif and Dirk Rübbelke
Theoretical Concepts for the Assessment of Managed Care: Volker Eric Amelung
The Post-Mass Production Factory: Alexander C. Tsigkas
The Fundamentals of Social Marketing: Debra Z. Basil
Characteristics of Media Management: Bernd W. Wirtz
Economic Base Theory Empirical Evidence: Richard S. Conway
Tools and Platforms for Social Commerce: Efraim Turban, Judy Strauss and Linda Lai
Management Versus Leadership: Robert S. Fleming and Michelle Kowalsky
Organizing and Managing Projects: Gündüz Ulusoy and Öncü Hazır
The Black-Scholes Model, Including the Greeks: Dietmar Ernst and Joachim Häcker
Autoregressive Moving-Average Models: Klaus Neusser
The Maximum Principle: Continuous Time: Suresh Sethi
Risk: Measurement, Perception, and Management: Peter Zweifel and Roland Eisen
Scale: Darren Grant
Examples from Different Industries, Services, and Continents: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Strategic HRM and ER: Best Practice Versus Best Fit: Ashish Malik
Real Estate Finance: Loan Documentation and Payment Structures: G. Jason Goddard and Bill Marcum
Demand, Technology, and the Theory of the Firm: Victor J. Tremblay and Carol Horton Tremblay
Accounting Fraud and Internal Control: Hongmu Lee
Extension of the Model to Capital: Thorsten Hens and Sabine Elmiger
Data: Marko Sarstedt and Erik Mooi
Data: Marko Sarstedt and Erik Mooi
Managing Single-Family Homes: Daleik A. Vaughn
Other Single-Unit Auctions: Asunción Mochón and Yago Sáez
Markets and Institutions -- Introduction: Martin Kolmar and Magnus Hoffmann
Big Data and Data Mining: Klaus Solberg Söilen
How to Invest? The Cost-Average Effect: Ralf Korn and Bernd Luderer
Finite Two-Person Zero-Sum Games: Hans Peters
Course Unit 2: Variance and Standard Deviation: Dietmar Ernst and Joachim Häcker
Gains from Trade: Martin Kolmar