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- Technological Choice and Development
- Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
- Options
- Dirk Schoenmaker and Willem Schramade
- Empirical Methods: Bayesian Estimation
- Alfonso Novales, Esther Fernández and Jesus Ruiz
- Digital Procurement
- Bernd W. Wirtz
- Pricing and Revenue-Oriented Capacity Allocation
- Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
- Key Events in the Postwar International Monetary System
- Giancarlo Gandolfo
- Channel Relationship Management
- Bernd W. Wirtz
- Pricing and Revenue-Oriented Capacity Allocation
- Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
- Antitrust Law and Regulation
- Victor J. Tremblay and Carol Horton Tremblay
- Private Equity, Venture Capital, and Hedge Fund
- Pasquale De Luca
- Methodology: Models and Theories in Economics
- Wolfgang Eichhorn and Winfried Gleißner
- EC Strategy, Globalization, and SMEs
- Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
- International Liquidity, the Demand for International Reserves, and Xeno-Markets
- Giancarlo Gandolfo
- Solvency of an Insurance Undertaking
- Massimiliano Maggioni and Giuseppe Turchetti
- Direct Marketing, Sales Promotion, and Public Relations
- Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
- Appendix to Chapter 16
- Giancarlo Gandolfo
- Futures Markets (2): Contracts on Interest Rates
- Patrice Poncet and Roland Portait
- Digital Platforms and Sharing Economy
- Bernd W. Wirtz
- Human Capital and Economic Development
- Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
- Initial Public Offering
- Pasquale De Luca
- Appendix to Chapter 17
- Giancarlo Gandolfo
- Digital B2B Business Models
- Bernd W. Wirtz
- Mathematical Appendix
- Alfonso Novales, Esther Fernández and Jesus Ruiz
- Yield Management
- Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
- OLG Models with Uncertainty
- Burkhard Heer and Alfred Maußner
- Digital Ecosystem, Disintermediation, and Disruption
- Bernd W. Wirtz
- Digital Business Implementation
- Bernd W. Wirtz
- Yield Management
- Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
- Solvency II’s Capital Model
- Massimiliano Maggioni and Giuseppe Turchetti
- Current Problems
- Giancarlo Gandolfo
- Digital Business Strategy
- Bernd W. Wirtz
- Implementing EC Systems: From Justification to Successful Performance
- Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
- Networks and Switching Costs
- Pak-Sing Choi, Eric Dunaway and Felix Munoz-Garcia
- Industry and Firm Studies
- Victor J. Tremblay and Carol Horton Tremblay
- Google/Alphabet Case Study
- Bernd W. Wirtz
- Selling and Sales Management
- Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
- Post-pandemic Sustainable Development: The Farer-Reaching Perspective
- Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
- Asset Liability Management (ALM)
- Massimiliano Maggioni and Giuseppe Turchetti
- Interest Rate Instruments: Valuation with the BSM ModelÉvaluation BSM (modèle), Hybrids Hybrids, and Structured Produits structurés Products Structured products
- Patrice Poncet and Roland Portait
- Organizational Management of Multichannel Marketing
- Bernd W. Wirtz
- Selected Digital Case Studies
- Bernd W. Wirtz
- E-Commerce: Regulatory, Ethical, and Social Environments
- Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
- Embedded Value
- Massimiliano Maggioni and Giuseppe Turchetti
- The Future of Marketing
- Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
- Theories of International Trade and Competitiveness
- Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
- Auditing and Evaluation of Multichannel Marketing
- Bernd W. Wirtz
- The Digital Future: A Brief Outlook
- Bernd W. Wirtz
- Digital Transformation and Digital Organization
- Bernd W. Wirtz
- Modeling Interest Rates and Options on Interest Rates
- Patrice Poncet and Roland Portait
- Management Control in Insurance Industry
- Massimiliano Maggioni and Giuseppe Turchetti
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