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Introduction to the Coordination of Multichannel Marketing: Bernd W. Wirtz
Difference Equations: Wolfgang Eichhorn and Winfried Gleißner
Incomplete Information, Signaling, and Competition: Pak-Sing Choi, Eric Dunaway and Felix Munoz-Garcia
Efficient Consumer Response (ECR) in Multichannel Marketing: Bernd W. Wirtz
International Accounting Standards (IAS) and International Financial Reporting Standards (IFRS): Massimiliano Maggioni and Giuseppe Turchetti
Efficiency, Equity, and Corporate Responsibility in Imperfect Competition: Victor J. Tremblay and Carol Horton Tremblay
Mergers & Acquisitions: Pasquale De Luca
Appendix to Chapter 14: Giancarlo Gandolfo
E-Commerce: Regulatory, Ethical, and Social Environments: Efraim Turban, Jon Outland, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Technological Choice and Development: Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
Cotton Textile Industry in Ancient India (Tools, Techniques, and Organization): Shalini Wadhwa
Appendix to Chapter 15: Giancarlo Gandolfo
Options: Dirk Schoenmaker and Willem Schramade
Digital Procurement: Bernd W. Wirtz
Empirical Methods: Bayesian Estimation: Alfonso Novales, Esther Fernández and Jesus Ruiz
Pricing and Revenue-Oriented Capacity Allocation: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Channel Relationship Management: Bernd W. Wirtz
Key Events in the Postwar International Monetary System: Giancarlo Gandolfo
Antitrust Law and Regulation: Victor J. Tremblay and Carol Horton Tremblay
Pricing and Revenue-Oriented Capacity Allocation: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Simple Annuities: Zrinka Lukač
Private Equity, Venture Capital, and Hedge Fund: Pasquale De Luca
Methodology: Models and Theories in Economics: Wolfgang Eichhorn and Winfried Gleißner
EC Strategy, Globalization, and SMEs: Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Solvency of an Insurance Undertaking: Massimiliano Maggioni and Giuseppe Turchetti
International Liquidity, the Demand for International Reserves, and Xeno-Markets: Giancarlo Gandolfo
Amortization Schedules: Zrinka Lukač
Digital Platforms and Sharing Economy: Bernd W. Wirtz
Futures Markets (2): Contracts on Interest Rates: Patrice Poncet and Roland Portait
Appendix to Chapter 16: Giancarlo Gandolfo
Direct Marketing, Sales Promotion, and Public Relations: Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
Human Capital and Economic Development: Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei
Initial Public Offering: Pasquale De Luca
Digital B2B Business Models: Bernd W. Wirtz
Appendix to Chapter 17: Giancarlo Gandolfo
Mathematical Appendix: Alfonso Novales, Esther Fernández and Jesus Ruiz
Yield Management: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
OLG Models with Uncertainty: Burkhard Heer and Alfred Maußner
Digital Ecosystem, Disintermediation, and Disruption: Bernd W. Wirtz
Digital Business Implementation: Bernd W. Wirtz
Yield Management: Dmitry Ivanov, Alexander Tsipoulanidis and Jörn Schönberger
Solvency II’s Capital Model: Massimiliano Maggioni and Giuseppe Turchetti
Current Problems: Giancarlo Gandolfo
Digital Business Strategy: Bernd W. Wirtz
Networks and Switching Costs: Pak-Sing Choi, Eric Dunaway and Felix Munoz-Garcia
Implementing EC Systems: From Justification to Successful Performance: Efraim Turban, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Industry and Firm Studies: Victor J. Tremblay and Carol Horton Tremblay
Google/Alphabet Case Study: Bernd W. Wirtz
Selling and Sales Management: Michael R. Czinkota, Masaaki Kotabe, Demetris Vrontis and S. M. Riad Shams
Post-pandemic Sustainable Development: The Farer-Reaching Perspective: Vasilii Erokhin, Gao Tianming and Jean Vasile Andrei