Australasian marketing journal

2008 - 2020

Current editor(s): Roger Marshall

From Elsevier
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Volume 23, issue 2, 2015

Introduction to the special issue pp. 94-95

Mark S. Glynn

Imprinting, honeymooning, or maturing: Testing three theories of how interfirm social bonding impacts suppliers' allocations of resources to business customers pp. 96-106

Arch G. Woodside and Roger Baxter

The mobilization of supplier resources for complex projects: A case study of routines in the offshore wind turbine industry pp. 107-116

Salla Lutz and Chris Ellegaard

Research performance of marketing academics and departments: An international comparison pp. 155-161

Geoffrey N. Soutar, Ian Wilkinson and Louise Young

Volume 23, issue 1, 2015

The complexity of trust in business collaborations pp. 2-12

Denise Jarratt and Arnela Ceric

The relative contribution of love and trust towards customer loyalty pp. 13-18

Shu-Ching Chen and Pascale G. Quester

The interactions of CSR, self-congruity and purchase intention among Chinese consumers pp. 19-26

Jihyun Lee and Yuri Lee

Modelling CRM in a social media age pp. 27-37

Paul Harrigan, Geoff Soutar, Musfiq Mannan Choudhury and Michelle Lowe

The relationship between e-lifestyle and Internet advertising avoidance pp. 38-48

Amir Abedini Koshksaray, Drew Franklin and Kambiz Heidarzadeh Hanzaee

Manufacturer and retailer brands: Is strategic coexistence the norm? pp. 49-60

Ranga Chimhundu, Lisa S. McNeill and Robert P. Hamlin

Smoker's recall of fear appeal imagery: Examining the effect of fear intensity and fear type pp. 61-66

Ethan Rayner, Stacey M. Baxter and Jasmina Ilicic

Australian consumers' decision-making styles for everyday products pp. 67-74

Tahmid Nayeem and Riza Casidy

The common threads of national cultures pp. 75-85

Sunil Venaik and Paul Brewer

The ecological fallacy: How to spot one and tips on how to use one to your advantage pp. 86-92

Hume Winzar

Volume 22, issue 4, 2014

Playing the citations game: From publish or perish to be cited or sidelined pp. 280-287

Grahame R. Dowling

So many things to do! How multitasking affects memory and attitude for product and brand placements pp. 288-295

Thuthi Gunawardena and Martin K.J. Waiguny

Switching barriers' influences on service recovery evaluation in the retail banking industry: Construct development and testing pp. 296-306

Fredy Valenzuela

Indigenous intellectual property rights: Ethical insights for marketers pp. 307-313

Ann-Marie Kennedy and Gene R. Laczniak

Does culture matter to Chinese consumers? Empirical evidence pp. 314-324

Greg Elliott and Charles Chin Chiu Tam

Emotional connections to objects as shown through collecting behaviour: The role of ardour pp. 325-334

Lydia Zonneveld and Sergio Biggemann

Resisting temptation: gender differences in customer loyalty in the presence of a more attractive alternative pp. 335-341

Valentyna Melnyk

Bringing marketing into nonprofit organisations: A managerial nightmare! pp. 342-349

Paul Chad, Elias Kyriazis and Judy Motion

The decay of positive and negative word of mouth after product experience pp. 350-355

Robert East, Mark D. Uncles, Jenni Romaniuk and Chris Hand

Volume 22, issue 3, 2014

Variability in health care services: the role of service employee flexibility pp. 168-178

Jessica Vredenburg and Simon J. Bell

Organisational capabilities for customer participation in health care service innovation pp. 179-188

Shikha Sharma, Jodie Conduit and Sally Rao Hill

Case-mix system as a boundary object: the case of home care services pp. 189-196

Laszlo Sajtos, Paul Rouse, Julie Harrison and Matthew Parsons

Exploring client adherence factors related to clinical outcomes pp. 197-204

Liz Gill, Fabio Cassia, Ian D. Cameron, Susan Kurrle, Stephen Lord, Nicola Fairhall, Keri Lockwood and Colleen Langron

Information asymmetry and co-creation in health care services pp. 205-217

Sergio Barile, Marialuisa Saviano and Francesco Polese

Consumer value in complementary and alternative medicine (CAM) health care services pp. 218-229

Sarah Dodds, Sandy Bulmer and Andrew Murphy

Customer value co-creation within partnership models of health care: an examination of the New Zealand Midwifery Partnership Model pp. 230-237

Jayne Krisjanous and Robyn Maude

Empowered and knowledgeable health consumers: The impact of online support groups on the doctor–patient relationship pp. 238-245

Susan Stewart Loane and Steven D'Alessandro

Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis pp. 246-256

Nichola Robertson, Michael Polonsky and Lisa McQuilken

Just what the doctor ordered? Investigating the impact of health service quality on consumer misbehaviour pp. 257-267

Dominique A. Greer, Rebekah Russell-Bennett, Alastair Tombs and Judy Drennan

Promoting preventive health behaviour among young Malaysian consumers: toward an integrated conceptual framework pp. 268-278

Sheau-Fen Yap, Nor Azila Mohammad Noor, Roger Marshall and Kok-Hong Liew

Volume 22, issue 2, 2014

Editorial for Issue 2 pp. 75-75

Roger Marshall

The impact of outcome-based control for retail buyers on organizational performance pp. 76-83

Changju Kim and Katsuyoshi Takashima

The problem with standardizing international market research: A case study from B2B services pp. 84-92

M. Sajid Khan, Earl Naumann and Matti J. Haverila

A psychometric theory that measures up to marketing reality: An adapted Many Faceted IRT model pp. 93-102

Luming Wang and Adam Finn

Contextualizing value propositions: Examining how consumers experience value propositions in their practices pp. 103-110

Heli Holttinen

Predicting variation in repertoire size with the NBD model pp. 111-116

Giang Trinh

Pass it on: A framework for classifying the content of word of mouth pp. 117-124

Cathy Nguyen and Jenni Romaniuk

Incorporation of victim size in an examination of consumer ethics in South Korea pp. 125-135

Jungki Lee and Sam Fullerton

Ideal body image: A male perspective on self pp. 136-143

Lisa S. McNeill and James L. Firman

Young adult voting decision-making: Studying the effect of usage from a consumer behaviour perspective pp. 144-154

Tiffany M. Winchester, John Hall and Wayne Binney

The role of perceived market orientation in the higher education sector pp. 155-163

Riza Casidy

Volume 22, issue 1, 2014

Agent-based Modelling, a new kind of research pp. 4-14

Fabian P. Held, Ian F. Wilkinson, Robert Marks and Louise Young

Relationship strength and network form: An agent-based simulation of interaction in a business network pp. 15-27

Frans Prenkert and Atle Følgesvold

Measuring complex patterns in space–time pp. 28-35

Michael Thompson and Louise Young

Using agent-based models to design social marketing campaign pp. 36-44

Luisa Perez-Mujica, Roderick Duncan and Terry Bossomaier

Pinpointing the deeper structures, processes and mechanisms of change within interactional fields pp. 45-50

Gary J. Buttriss and Ian F. Wilkinson

Eroding trust – An agent based model to explore how trust flows pp. 51-53

Kalika Navin Doloswala

An agent based model for networking of scholars pp. 54-59

Saradhi Motamarri, N.D.L. Liyanage and Rosemary Smart

Rethinking validation: Efficient search of the space of parameters for an agent-based model pp. 60-68

Doina Olaru and Sharon Purchase

From i-phone 3G to i-phone 4G: A two-stage complex systems model of the two stage diffusion process pp. 69-72

D’Alessandro, Steven and Hume Winzar