Springer Proceedings in Business and Economics

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Simulation of the Influence of Inventory Valuation Methods on Vat Settlements in Retail Trade: Mariya Shygun and Andrii Zhuravel
Greenwashing Detection and Impact on Responsible Business and Investment: Case of Ukrainian Companies (Agriculture Leaders): Inna Makrenko, Serhiy Makarenko and Pavlo Rubanov
The Influence of Brand Digital Storytelling Using the Hero’s Customer Journey Communication Technique on Customer Acquisition and Retention: Emilie Gachassin, Catherine Prentice and Park Thaichon
Online Atmospherics - An Evaluation of the Current State of the Art and Future Research Directions: Eva Maria González Hernández, Jan-Hinrich Meyer and Andrea Trujillo
Do Store Flyers Work? Implications for NBs and PLs from a Subgroup Analysis with Experimental Data: Marco Ieva, Ida D’Attoma, Cristina Ziliani and Juan Carlos Gázquez-Abad
Increasing the Use of Social Networks by Businesses and Their Crucial Role in the Creation of Online Stores, Modeling and Optimization: Dimitrios M. Mastrakoulis, Dimitrios K. Nasiopoulos, Dimitrios A. Arvanitidis, Elli C. H. Zara and Catherine Marinagi
Dynamics of a Duopoly Game in R&D Efforts with Asymmetric Information: Georges Sarafopoulos, Despoina Terzopoulou and Kosmas Papadopoulos
Digitalisation: Catalysing the Transition to a Circular Economy in Ukraine: Tetiana Gorokhova
An Agile and Flexible Supply Chain for Efficient Humanitarian Logistics in a Disaster Management System: B. R. Raghukumar, Ashish Agarwal and Milind Kumar Sharma
An Integrated Model of Healthcare Facility Location and Equipment Allocation: Tamara Melo Sathler, João Flávio de Freitas Almeida, Samuel Vieira Conceição, Luiz Ricardo Pinto and Francisco Carlos Cardoso Campos
Generative AI for Sentiment Analysis: Stanislav Ivanov, Katerina Volchek and Celso Brito
Problems and Development Prospects of the Independent Financial Advisors Institute in Russia: Daria Dobrovolskaya, Uliana Kartasheva, Maria Zulina, Daria Briginya and Botakoz Tussupbaeva
Nonlinear Relationship Between Intellectual Capital and Hotel Performance: Quadratic Effect in PLS-SEM: Lorena Ruiz-Fernández, Bartolomé Marco-Lajara, Pedro Seva-Larrosa and Javier Martínez-Falcó
The Pay Equity Dilemma Women Face Around the World: H. Muge Yayla-Kullu and Lana McMurray
Generation Y—Challenges for Heritage Planning: Doru Marian Tudorache, Alina Niculescu, Marioara Musteață-Pavel and Adriana Radu
Open-Access Resource for the Management and Promotion of Greek Museums with Folk Exhibits: Anna Vacalopoulou, Stella Markantonatou, Katerina Toraki and Panagiotis Minos
Unlocking Financial Innovation: The Synergy of Open Banking and Artificial Intelligence in Banking System: Isabelle Oprea
Creating Value with Big Data in Marketing: Ionuţ Adrian Moşescu, Raluca-Giorgiana Chivu, Ionuţ Claudiu Popa and Florina Botezatu
Work and Family Role Characteristics as Determinants of Work-Family Conflict: J. Reeves Wesley, Malay Bhattacharjee and Ernest Johnson
Exploring Omnichannel Retailing Differences and Preferences Among Consumer Generations: Iulia Diana Popa, Dan Cristian Dabija and David B. Grant
Testing New Measures of Exchange Market Pressure in Sub-Saharan Africa: Senanu Kwasi Klutse
Tax Compliance and Satisfaction: The Role of e-Tax System from the Perspective of Stakeholders: Radhi Al-Hamadeen, Malek Alsharairi, Violet Salameh, Ghazal Jabali, Dania Abdallah and Lina Khalil
Key Factors of Adoption of Alternative Business Model: A Study on Handicraft Artisans During COVID-19 Pandemic: Sriparna Guha, Anirban Mandal and Fedric Kujur
Principal Versus Agent: Are Universities Doing Their Jobs?: Carla Serfontein
The Perceptions and Challenges of Corporate Sustainability Reporting in China: Junru Zhang, Hadrian Geri Djajadikerta and Zhaoyong Zhang
The Role of Community Characteristics in Entrepreneurship in Vietnam: An Importance‐Performance Analysis: Khanh Hung Doan
Measuring Dynamics of Financial Integration on the Euro Area Stock Markets, 2000–2016: Elzbieta Majewska and Joanna Olbrys
Analysis of the Cost Intensity of Transportation in the Polish Rescue Services System: Michał Suchanek and Adam Mytlewski
Analyzing Macro-regional Management Transformation Factors Through the Human Resources Prism: Elena I. Lazareva, Julia V. Gavrilova, Kseniya Y. Boeva, Dmitry A. Shevchenko and Nikita V. Matveev
Online Research and Learning Environment to Facilitate the Elaboration of Bachelor’s/Master’s Theses in Multidisciplinary Teams: Mihai Florin Talos, Liciniu A. Kovács and Sebastian A. Văduva
City Branding of Casablanca in Morocco: Ezzohra Belkadi
The Effect of Web Advertising Visual Design on Online Purchase Intention: Insights on Generations Y and Z: Luisa M. Martinez, Teresa V. Neves and Luis F. Martinez
Multivariate Analysis of Consumer Preference Structures Across Multiple Categories: Sri Devi Duvvuri
“I’d like to, but I Can’t”. Store Brands’ Limited Exploitation of the Gluten-Free Opportunity: Edoardo Fornari, Alessandro Iuffmann Ghezzi and Daniele Fornari
Marketing as a Management Tool of Biosphere Reserves to Achieve Agenda 2030 Goals: Katarína Vitálišová, Anna Vaňová and Darina Rojíková
Need to Lead: Romania’s Leadership Traits on the Global Stage: Sander Schroevers, Laurentiu Mihai and Aynur Dogan
Easy or Tough Coopetition? Perspective of Coopetitive Real Options Games: Elżbieta Rychłowska-Musiał
The Role of Emotional Leader in Women-Owned Family Businesses: Francesca Maria Cesaroni, Amaya Erro Garcés and Annalisa Sentuti
Data-Driven Foresight in Life Cycle Management: An Interview Study: Marie Scheuffele, Niklas Bayrle-Kelso and Leo Brecht
The Big Data for Drought Monitoring in Georgia: Marika Tatishvili, Ana Palavandishvili, Mariam Tsitsagi and Nikoloz Suknidze
The Prospects of the New VAT System in Europe in the Context of Digitisation and the Use of Blockchain: Flavius Valentin Jakubowicz and Ionela Florea Munteanu
The Impact of Behavioral Factors on Decisions Made by Individual Investors on the Capital Markets: Mirosława Żurek
Digitalization in Medicine: A Critical Analysis of Chances and Challenges: Jinane Benajiba
Museums: From Cabinets of Curiosity to Cultural Shopping Experiences: Elizabeth Booth and Raymond Powell
Impact of TQM and Industry 4.0 on Sustainable Performance: An Empirical Study on the Bangladeshi Garment Industry: Palash Saha, Subrata Talapatra, José Carlos Sá and Gilberto Santos
The Mutual Cultural Dependence Between Larissa and Thessaly: Vasileios D. Spanos and Stavros Kalogiannidis
Magic Mirror: “You are the Fairest of Them All!” Cross-buying at the Point of Sale: Björn Gorlas and Carsten D. Schultz
Unemployment Among Potential Young Romanian Future Leaders: Mihaela Simionescu and Maria-Simona Naroș
Implementing a Mass Customization Business Model in the Health Industry: Marc Poulin
The Weakness of Mass Tourism in the Covid-19 Period and the Contribution of Architecture: Dionysia Fragkou