Springer Proceedings in Business and Economics

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Financial Literacy and Financial Behavior: An Evidence of Linkage in Albanian Context: Besa Shahini
An Empirical Investigation into SMEs’ Propensity to Expend Resources on Promotional Activities Within a Catching-Up Market: František Pollák, Peter Markovič and Zuzana Dzilská
Do Quality Systems Really Refer to Quality? Consumer Research on Consumer Reputation and Knowledge of Food Quality Systems in Hungary: Katalin Székelyhidi
The Production or Intermediation Approach?: It Matters: Martin Boďa and Zuzana Piklová
Financial Services Market in an Ageing Society. Challenges for the Development of Silver Economy: Grażyna Krzyminiewska
Customer Focus in European Higher Education Systems: Diana Ivana, Sorin Dan and Oana Popovici
COVID-19: Effect on Indian Beauty Industry: Ruby Chanda and Geetih Kaul
Sustainability and Marketing: Examining the Digital Impacts: Debika Sihi
An Approach Towards Assessing Effective IT Governance Setting: Malaysia Public Sector Case Study: Mohammed Alaa H. Altemimi and Mohamad Shanudin Zakaria
Cognitive Assimilation and Satisfaction with Live Streaming Commerce Broadcast in Hong Kong: Mark Ng, Monica Law, Lubanski Lam and Celine Cui
How to Leverage Digital Marketing in B2B: A Study on Italian SMEs During the Covid-19 Outbreak: Lala Hu and Mirko Olivieri
Female Leadership: A Case of Neuropsychological Research in Colombia: Diana Carolina Cárdenas-Poveda, Nolly Castañeda-Ibañez and Alejandra Rizo-Arévalo
Antecedents and Effects of Influencer Marketing Strategies: A Systematic Literature Review and Directions for Future Research: Surej P. John and Sivakumari Supramaniam
Promotion of Cultural Heritage Tourism in Chokhatauri District in Georgia: Eka Devidze and Lali Gigauri
Exploring Stakeholder Positions in AI-Powered Culture and Arts Education: Hanjin Lee, Seoyoung Byun, Yeeun Lee and Gaeun Son
Trends in the Use of Validation Tools in the Tourism Sector: A Bibliometric Analysis: David García-Arango, Jefferson Quiroz-Fabra, Alejandro Valencia-Arias, Lina-Marcela Cifuentes-Correa, Wilmer Londoño-Celis and Vanesa García-Pineda
Decision Aiding Process in the Frame of the Strategic Farm Management: Evangelia Krassadaki and Nikolaos F. Matsatsinis
The Impact of Presence and Hypothetical Absence of Tourism in Indian Economy: Poonam Munjal
Factors Influencing Users’ Content Sharing Intention in Travel-Related Consumer Generated Media: Jiao Li, Kaige Zhu and Juhyeok Jang
Public News Flows and Chinese Renminbi: A Volatility Regime-Switching Analysis: Kin-Yip Ho, Yanlin Shi and Zhaoyong Zhang
Moving Toward Sustainability and Circular Economy in the Restaurant Industry: António Melo, Daniel Azevedo, Susana Silva, Goretti Silva, Beatriz Maia, Henrique Camões and Carla Melo
Do Men and Women Differ When Purchasing Private Label Goods?: María José Miquel, Eva María Caplliure, Carmen Pérez and Enrique Bigné
Entrepreneurship Leadership as an Implementation Factor of State Programs for Accelerated Development of Primorsky Region (2000–2017): Elena Pililian and Lubov Moiseeva
Journal of Global Marketing (JGM) Synopsis: Aims and Scope, Impact, and Other Highlights: Sakshi Kathuria, Ajay Manrai and Raj Sethuraman
AI-Driven DeFi: Catalyzing Innovation A Cosmic Partnership Shaping Finance's Tomorrow: Garima Agarwal and Preshni Shrivastava
Analysis of the Economic Entities’ Perception Over the Implementation of the Saf-T: Ionescu Cristina Mihaela and Haralambie George Alin
Energy Perspective 2030 for Ukraine in the Context of the EU Integration: Oleksandr Chernyak, Ganna Kharlamova and Andriy Stavytskyy
Sustainability Reporting by South African Higher Education Institutions: André P. Calitz, Margaret D. M. Cullen and Samuel Bosire
Marketing Communications in the Sharing Economy: Is the Brand of the Car Important to Car-Sharing Users?: Pavel Pelech
Made in Italy? Images and Narratives of Afro-Italian Fashion: Ludovica Carini and Silvia Mazzucotelli Salice
Are Corporate Financing Policies Different in Old and New EU Member States?: Julia Koralun-Bereźnicka
Urban Transportation Planning and Investment in India: Emerging Challenges: S. Sriraman
Private, State-Owned or Hybrid? State-Owned Multinationals as Strategic Form of Corporate Ownership: Olga Cretu
Consumer Resistance to Digitalization on the Digital Platform Market: Preliminary Analysis: Marina Ryzhkova and Andrey Glukhov
Liquidity Proxies Based on Intraday Data: The Case of the Polish Order-Driven Stock Market: Joanna Olbrys and Michal Mursztyn
Business Strategy to Increase Profit and Customer Base Using Eco-Advertising, Modeling and Optimization: Dimitrios M. Mastrakoulis, Dimitrios K. Nasiopoulos, Dimitrios A. Arvanitidis, Elli C. H. Zara, Panagiotis Trivellas and Catherine Marinagi
Comparative Study of Static and Dynamic ARIMA Models in Forecasting of Seasonally Headline Inflation: Melina Dritsaki and Chaido Dritsaki
Study on the Choice of Strategic Emerging Industries in Gansu Province Based on Multi-level Grey Model: Zhonghua Luo, Qi Men and Lixin Yun
Theoretical Aspects of the Optimization of the Regional Innovative Enterprises: Sergey V. Zakharov, Evgeniya V. Bibaeva and Olga V. Nikitina
Safeguarding the Ephemeral: Designing Active Participation in Cultural Events: Sofia Mytilinaiou
Advantages and Disadvantages of the Membership of the Republic of Serbia in the European Union: Branislav Dudić, Ján Smoleň, Petra Milošovičová and Zdenka Dudić
Impact of Nonresident Bank Loans on Economic Activity: Ilkay Sendeniz-Yüncü
Formation of a Comprehensive “Tourism and Travel” Digital Platform in the Russian Federation: Viktor Valerievich Lavrov
A Cross Validation of Consumer-Based Brand Equity (CBBE) with Private Labels in Spain: Sebastián Molinillo, Yuksel Ekinci and Arnold Japutra
Designing Value Co-creation for a Free-Floating e-Bike-Sharing System: Christoph Heitz, Marc Blume, Corinne Scherrer, Raoul Stöckle and Thomas Bachmann
Digitalization of the German Legal System from the Perspective of a District Court: Mia Alikhah, Jan Baumann, Richard C. Geibel and Christian Schlicht
Impact of Negative Emotions on Social Campaigns Effectiveness—Measuring Dilemmas: Anna Borawska and Dominika Maison
Analysis of Perception of Customers of Bata India Limited Products: N. P. Singh, S. K. Sharma, D. Singh and S. Kalra
Innovation and AI: An Opportunity for Spanish Tourism in the Post COVID-19 Era: Aimée Torres-Penalva and Luis Moreno-Izquierdo
Investment Opportunities in the WSE: Bull Versus Bear Markets: Paulina Roszkowska and Łukasz K. Langer