Springer Proceedings in Business and Economics

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Comparative Analysis of Moving Average and Bollinger Bands as an Investment Strategy in a Select Crypto Asset: Enagbare O. Precious and Nyankomo Marwa
Coordinates of the Relationship Between Taxation and Competitiveness in the European Union: Carmen Comaniciu
Risk Profiling for Corporate Environmental Compliance Management: Heiko Thimm
The Influence of the Russian Economic Crisis on the Regional Peculiarities of Investment Activity: Marina N. Mironova, Uliana V. Mizerovskaya and Ludmila V. Shubtsova
Storytelling as a Value Co-creation Instrument for Matera European Capital of Culture 2019: Nicolaia Iaffaldano and Sonia Ferrari
An Interdisciplinary Approach to the Coordination Layer of DAOs and the Design of Token Economies: Irene Domenicale, Cristina Toti, Sowelu Avanzo, Cristina Viano and Claudio Schifanella
Patents and Enterprise Innovation in Network Industries: Adam Karbowski
The Impact of Using Digital Technology in Measuring the Marketing Performance: Sebastian Bîrzu
Assessing Streamer Attributes: The Role of Trust in Purchase Intention for Live E-Commerce: Monica Law, Mark Ng, Lubanski Lam and Xiling Cui
Investigating the Different Roles of the Factors Affecting Ethically Questionable Consumer Behaviour: Ciprian-Marcel Pop, Andreea-Ioana Romonţi-Maniu and Monica-Maria Zaharie
Defensive Strategy Against a Private Label: Building Brand Equity: S. Chan Choi
Generic Drug Shortages and Undifferentiated Competition: S. Chan Choi
Style Scanner—Personalized Visual Search and Recommendations: Abhishek Kushwaha, Saurav Chakravorty and Paulami Das
A Re-rank Algorithm for Online Hotel Search: Emanuele Cavenaghi, Lorenzo Camaione, Paolo Minasi, Gabriele Sottocornola, Fabio Stella and Markus Zanker
The Jungle of Sustainability Frameworks and Standards: Evidence from European Listed Companies: Grazia Dicuonzo, Francesca Donofrio and Simona Ranaldo
Retail Brand Extension: The Moderating Role of Product Knowledge: Elisa Martinelli, Francesca Canio and Gianluca Marchi
Implementation of the Product Life Cycle Concept in Private Label Management: Focus on the Growth Stage: Sandra Horvat and Đurđana Ozretić-Došen
International Capital Markets and the Global Real Economy: Adam Szyszka
Exploring the Interplay Between Artificial Intelligence, Emotional Intelligence, and Knowledge Management: A Conceptual Framework: João Farinha and Maria Fátima Pina
Sport Tourism in the VUCA Era: The Effect of Destination Image on Behavioral Intentions of Active Sport Tourists: Eugenia Tzoumaka, Stella Leivadi and Kyriaki (Kiki) Kaplanidou
Leveraging Heritage Argumentation Strategies in Luxury Fashion Brands’ Storytelling: Elisa Zanola, Charlotte Stachel and Sara Greco
Public Sector Leadership as a Core Prerequisite for National Security Resistance to COVID-19: Alina Vysochyna, Yaryna Samusevych and Yaroslav Reshetniak
Impact of Financial Structure on Firm Performance of Listed Firms on Vietnam Stock Market: Moderating Role of Financial Risk: Dung Thi Nguyet Nguyen, Loan Thi Thu Bui and Yen Thi Hai Nguyen
A Study of Retailer Advertising: Andre Bonfrér, Bhoomija Ranjan, Sanjay K. Dhar and Pradeep Chintagunta
Conceptual Metaphors in Linguistics and Information Science and Their Role in the Great Reset: Mirjana Pejić Bach, Tanja Kamenjarska, Sarwar Khawaja, Fayyaz Hussain Qureshi and Vasja Roblek
Shopping Online Experience: A Theoretical Model Proposal: Elisa López Moreno, Nuria Recuero Virto and Maria Francisca Blasco López
Consumer Reactions to Generative AI: An Exploratory Study Using Neuroscientific Techniques: Veronica Capone, Chiara Bartoli, Alberto Mattiacci and Patrizia Cherubino
Bridging Bytes and Behaviors: Human-Centric Research in Emerging Digital Economies: Nicos Rossides
Management Team: Solutions for Strategic Development of Educational Organization: Marina V. Lazareva and Elena V. Gubanova
Renewable Energy Financial Modelling: The Chinese Stock Price Case: Karel Janda and Binyi Zhang
Authentication of SMIs by Culturally Different Audiences: Investigation with Chat GPT-3 Prompt Engineering: Svetlana Stepchenkova, Andrei Kirilenko and Jing Yang
Daughter Entrepreneurs Between Birth Family and Gender Stereotypes: Annalisa Sentuti, Francesca Maria Cesaroni and Maria Gabriella Pediconi
Accounting, Soci(et)al Risks, and Public Reason: Governmental Risk Discourses About the ILVA Steel Plant in Taranto (Italy): Alessandro Lai, Silvia Panfilo and Riccardo Stacchezzini
Correlation Between CO2 Emission and Fuel Consumption in Hybrid Vehicles: Alexandru Dobre
Bridging Maqasid Al-Shariah, Maslow’s Hierarchy of Needs Theory to Flexible Working Arrangements (FWAs), Quality of Life: Sharifah Rahama Amirul and Sharija Che Shaari
The Impact of Cultural Differences on Consumer Behavior in Individualist and Collectivist Societies: A Study of Advertising Effectiveness and Brand Loyalty in Germany and Turkey: Laçin Serra Ateş
Evaluation of the Efficiency of the Solar Energy System of the Brazilian States: Mariana Rodrigues Almeida, Joao Carlos Correia Baptista Soares Mello, Wallace Giovanni Rodrigues Valle, Bruno Guimarães Torres, Alessandro Jackson Teixeira Lima and Carlos Alberto Jesus Martinhon
The Impact of Celebrity Endorsement and Celebrity Co-branding on Perceived Quality: The Role of Celebrity Application Frequency Within a Brand: Olivier Reimann, Udo Wagner and Heribert Reisinger
The Cultural Heritage of the Archaeological Park of Dion, Pieria, Greece: Vasileios Dimou, Eirini Tsagkalidou, Chris Vasilliadis and Georgios Chrysostomou
Exploring the Potential of a Regional CoVE in Green Innovation: Insights from Skopje Region: Mila Velkovska, Radmil Polenakovikj, Valentina Gecevska, Bojan Jovanovski and Trajce Velkovski
Description and Categorisation of Agriculture Holdings in the Region of Western Macedonia: Theodoros Siogkas, Katerina Melfou, Athanasios Ragkos and Apostolos Polymeros
A Mean-Variance Analysis of the Global Minimum Variance Portfolio Constructed Using the CARBS Indices: Coenraad C. A. Labuschagne, Niel Oberholzer and Pierre J. Venter
The Effects of PUSH and PULL Factors on Spectators’ Satisfaction Attitudes. A Mediation Analysis of Perceived Satisfaction from a Small-Scale Sport's Event: Konstantinos Mouratidis and Maria Doumi
Nonrenewable Energy Prices and Stock Prices of EU Financial Companies: A Short Versus Long-Term Analysis: Alexandra Horobet, Georgiana Vrinceanu, Consuela Popescu and Lucian Belascu
Conventional and Downside Betas and Higher Co-moments in the Asset Pricing Relations: Lesław Markowski
Understanding of Servicification Trends in China Through Analysis of Interindustry Network Structure: Yunhan Liu and Dohoon Kim
Re-thinking Street Food Marketing in COVID-19 Pandemic Period. “Pescaria” as Pilot Case Study: Marcello Risitano and Giuseppe Ragione
Digitization to Increase Efficiency of SMEs in Georgia: Shalva Machavariani
The Impact of the COVID-19 Pandemic on the Propensity of Emerging Entrepreneurs to Start Social Enterprises in Romania: Frank Elbers, Ana-Maria Grigore and Adela Coman
The Regional Innovation Policy: The Situation of Slovakia: Maria Horehajova and Jana Marasova