Springer Proceedings in Business and Economics

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Zone of Optimal Distinctiveness: Provider Asset Personalization and the Psychological Ownership of Shared Accommodation: Anita D. Bhappu and Sabrina Helm
The Role of Influencers on Consumers’ Intentions to Purchase Green Cosmetics: Gizem Arik and Eda Yasa Ozelturkay
Behaviours of Bus Operators in the Regulated Competition Market—on the Example of Silesia Region of Poland: Grzegorz Krawczyk
Evaluating Startup Potential: A Holistic Approach: Luca Piras, Marco Mandas, Luca Mura and Riccardo De Lisa
Accounting Careers in the Era of Digitalisation: Insights from Future Professionals from an Emerging Economy: Nusirat Ojuolape Gold and Husain Coovadia
A Review of the Pre-merger Performance of Select Public Sector Banks in India Using Key Performance Indicators: Savitha Balasubramanian
Exploring the Synergy of Words and Worlds in Immersive Learning: Jeonghyun Kang and Donghun Chung
The Effect of Brand Image, Omni-Channel Marketing Strategies, and Organizational Culture on Customer Commitment in the Banking Sector in North Macedonia: Lutfije Ademi, Shpresa Syla and Selajdin Abduli
The Prospects of Renewables for Electricity Production in Greece: Diversification Between Island and Mainland Greece: Grigorios L. Kyriakopoulos, Garyfallos Arabatzis and Miltiadis Chalikias
The Social Return on Investment (SROI) for Evaluation of the Impact in International Cooperation Health Project in Albania: A Case Study: Martina Giusti, Niccolò Persiani, Michele Luca and Maria Josè Caldes
Exploring the Volatility Spillover Dynamics Among Non-fungible Token Coins and Bitcoin: Anoop S Kumar, S. Anandarao and Steven Raj Padakandla
The Relationship Between Government Expenditure on Health and GDP in Turkey: Nedim Dikmen
Game Theory in Outlets—How Should Stores Maximise Profit?: Zhenning Li
Poverty and Income Distribution Amid Covid-19: An Analysis of India: Veena Tripathi and Deepti Ahuja
Brexit and Global Implied Volatility Indices: Imlak Shaikh
“Valleys of Death” in Creating, Commercializing, and Diffusion of Key Enabling Technologies: Edyta Gwarda-Gruszczyńska
Complex Situations in the Labour Market in the Time of Automation and Artificial Intelligence: Vasja Roblek, Vlado Dimovski, Sandra Penger, Maja Meško and Judita Peterlin
Metrics of Engagement on Social Networks and Their Relationship to the Customer's Decision-Making Process Under e-Commerce Conditions: L’udovít Nastišin and Richard Fedorko
An Analytical View of Online Consumers’ Behavior in the Visegrad Group Countries: Social Status Perspective: Richard Fedorko and Štefan Král’
Private Label vs Leading National Brand in the Online Grocery Retail Setting: Edoardo Fornari, Francesca Negri, Alessandro Iuffmann Ghezzi, Daniele Fornari and Sebastiano Grandi
The Impact of Rural and Urban Advertising and Brand Context on Attitude Towards the Brand: Anne Fota, Sascha Steinmann, Hanna Schramm-Klein and Gerhard Wagner
Understanding Foreign Ownership in Vietnam’s Financial Sector: A Multi-Phase Analysis from Market Turbulence to Recovery: Thu Thi Lien Nguyen, Minh Hoang Vu, Thi Anh Phuong Tran and Khanh An Tran
The Influence of Online Reviews and Electronic Word-of-Mouth on Purchase Intention: A Literature Review and Research Agenda: Jessica Sepac, Luisa M. Martinez and Luis F. Martinez
Can ChatGPT Inspire Me? Evaluate Students’ Questioning Techniques on AI Tool for Overcoming Fixation: Rosanna Leung and Iris Sheungting Lo
Demand Engineering in Mass Customization Using Data-Driven Approach: Rui Xu, Shuhui Qu, Ying Liu and Jie Wang
From Numbers to Insights: A Systematic Review of Innovative 4IR Approaches to Teaching Accounting for Non-Finance Students: Nisi Thusi
Expected Shortfall Modelling of the CARBS Indices: Coenraad C. A. Labuschagne, Niel Oberholzer and Pierre J. Venter
Managing Risk-Taking to Enhance Innovation in Organizations: Oscar Llopis, Ana García-Granero, Anabel Fernández-Mesa and Joaquin Alegre
Business Improvement Districts: A Comparative Analysis of the Legal Framework and Economic/Social Impact Among Different Countries: Zhaklina Dhamo, Irisi Beleraj and Vasilika Kume
The Core-Periphery Analysis as to Socioeconomic Characteristics: The Case of Ankara: Cigdem Varol and N. Aydan Sat
Improving Positivity Towards Nature Conservation: Cases of Local Communities Bordering Protected Areas in South Africa: Dorothy Ruth Queiros
Chatbot Optimization Strategies to Enhance the Competitiveness of Tourism Entrepreneurs in Indonesia: Dini Turipanam Alamanda, Grisna Anggadwita and Anggraeni Permatasari
Leadership in the Era of High-Hume: Liudmila Kiseleva
The Role of Hobbyists in the Development and Diffusion of High-Tech Innovations: Harm-Jan Steenhuis, Xin Fang and Roland Ortt
Wine Tourism: A Complex Tangible, Intangible and Experiential Marketing Matrix: Maria Vrasida
Advertisements that Follow Users Online and Their Effect on Consumers’ Satisfaction and Expectation Confirmation: Evidence from the Tourism Industry: Jordi López, Giuseppe Lamberti and Haitham Alghanayem
The Assessment of Supply Chain Efficiency in the Horticultural Industry: Katarzyna Szwedziak, Androniki Kavoura, Adam Busławski, Marcin Pieczyński and Anna Orzeł
High-Speed Rail as a Sustainable Alternative to Air Travel with an Example of Travelling Between Copenhagen and Stockholm: Mariusz Kalinowski
An Analysis of the Perceived Benefits and Drawbacks of Cloud ERP Systems: A South African Study: Brenda Scholtz and Denis Atukwase
Optimal Dispatch in Emergency Service System via Reinforcement Learning: Cheng Hua and Tauhid Zaman
Female Start-Ups in Italy: A Relational Capital Perspective: F. Dal Mas and Paola Paoloni
Key Competencies of Startup Teams Sought After by Investors: Erika Jáki, Fruzsina Major and Endre Mihály Molnár
Performance Evaluation of Routing Protocols for BIG Data Application: Evangelos Balasas, Kostas E. Psannis and Manos Roumeliotis
Economic Resilience Determinants Under Shocks of Different Origins: Victoria Akberdina
KAM Effectiveness and Future Performance Risk for FMCG Companies. Underlying Risks of KAM: Pedro Rubio, María Eugenia Fabra and Victoria Labajo
An Empirical Study on the Relationship Between Emotional Intelligence and Job Performance Among IT Sector Employees: Pranjali Madhur
Model Risk of VaR and ES Using Monte Carlo: Study on Financial Institutions from Paris and Frankfurt Stock Exchanges: Aleksandra Helena Pasieczna
Witty Celebrity-Endorsed Ads: Share and Share Alike: Jean-Eric Pelet, Jashim Khan and Kelly Cowart
The Effects of Global and Domestic Economic Crises on Greek Fiscal Deficits: George Petrakos, Konstantinos Rontos, Chara Vavoura and Ioannis Vavouras
A Systematic Literature Review of Trends in Digital Marketing Research in Romania: Ştefan-Alexandru Catană and Andreea Barbu