Springer Proceedings in Business and Economics

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Fuzzy Game Based on Fuzzy Comparison Operator: Cunlin Li, Lin Zhang and Zhifu Jia
Understanding the Challenges of the Healthcare System in Promoting Best Use of Digital Marketing Tools for a Purposeful Living: Ana María Gómez-Olmedo and Maria Tsirintani
Rural Tourism: A Case for Proposing Activities and Experiences in a Low-Density Region: Dália Liberato, Mónica Oliveira, Elisa Alén, João Torres, Teresa Pataco and Pedro Liberato
Navigating the AI Hype: Perceptions and Opportunities in German SME Marketing Applications: Jonas Polfuß
Green Supply Chain Management in the Greek Construction Industry: Eleni Marinaki, Anastasia Constantelou and Giannis T. Tsoulfas
Cacao and Coffee Value Chains: An Overview on Similar Strategies to Improve Resilience and Sustainability Through Technology: Riccardo Mazzucchelli, Carlo Amendola and Marco Savastano
Subjective Prediction and Models for Forecasting Sales in Pharmaceutical Market Demand: Dimitrios Kallivokas, Christos Kytagias and Stavros Tzevelekis
Sustainable Tourism as a Factor in the Successful Development of the Regional Economy: Timur Absalyamov, Svetlana Absalyamova, Albina Absalyamova and Rustem Sakhapov
Banking Flows and Credit Risk in Southern European Countries: Mafalda Venâncio Vasconcelos
Leadership for Critical Infrastructure Protection: Manuela Tvaronavičienė
Impact of Public Procurement Act 15 of 2015 on Service Delivery: A Case Study of the Ministry of Health and Social Services: Rauna Iyaloo Tangi Mofuka and Tariro Chata
The Effect of Perceived Values on Customer Loyalty with Customer Satisfaction as an Intervening Variable on Consumers of the Body Shop Green Cosmetic Products in Yogyakarta: Dinda Putri Titi Sari, Henny Welsa and Lusia Tria Hatmanti Hutami
CSR and ESG Transformation of Russian Brands: Cases of Food Industry Companies: Veronika V. Lizovskaya and Artem A. Moldovan
Co-creation of Experiences in Retail: Opportunity to Innovate in Retail Business: Ron Journée and Marcel Weber
Impact of National Culture in Reaction to Service Failures: Raquel Ribeiro and Raquel Meneses
Impact Factor of Development of Entertainment Tourism in Macau—Industry Perspective: Iok Teng Kou, Jian Ming Luo and Ka Yin Chau
Enhancing Strategic Roadmapping: Addressing Improvement Areas for Effective Product Planning of Software Intense Products: Şenay Demirel and Alper Camcı
Artificial Intelligence’s Revolutionary Role in Search Engine Optimization: Christos Ziakis and Maro Vlachopoulou
Study on the Relationship Between the Logistics Industry and Macroeconomic Factors in China Based on the Grey Incidence: Guangxing Chu
Does the Time-Driven ABC Method Apply in a Construction Company: N. Kartalis, Ath Patsios, I. Velentzas, G. Broni, G. Charitoudi, G. Panoy and G. Kiriakoylis
Human Resources in Portugal—A Century of Very Relevant History: Eduardo Tomé and Elizaveta Gromova
Brand Value and the Factors Affecting It: Margareta Nadanyiova and Jana Kliestikova
Sustainable Tourism with Small and Medium Enterprises: A Bibliometric Analysis and Literature Review: Naik Swati and Chanda Ruby
Vulnerabilities of the Romanian Manufacturing Industry in the Context of the War in Ukraine: Andrei Silviu Dospinescu
Front-End/Back-End Integration in Mass Customization: Challenges and Opportunities: Børge Sjøbakk, Maria Kollberg Thomassen, Lars Skjelstad and Ottar Bakås
Global Experiences of Women Entrepreneurs in Business Performance: A Systematic Literature Review and Reflection for Future Development: Caroline Israel and Khagendra Nath Gangai
An Investigation of Predictive Relationships Between University Students’ Online Learning Power and Learning Outcomes in a Blended Course: Yue Zhu, Ming Hua Li, Lu Li, Rong Wei Huang and Jia Hua Zhang
Assessment of Inhabitants’ Health Care Needs in Local Community: George Pierrakos, D. Latsou, C. Platis, A. Goula, A. Giovani and J. Pateras
Comparing Scrum and XP Agile Methodologies Using Dynamic Simulation Modeling: Nasiopoulos K. Alexandros, Damianos P. Sakas, D. S. Vlachos and Nasiopoulos K. Dimitrios
Digital Writings of Fashion Cultures: New Formats of Publication of Creative Know-How in the Mediterranean Basin: Maria Ida De Ioanni
Industrial Policies Regarding R&D Activities and Their Effects on Economic Performance: Alexandra Lazar
Students’ Personal Resources and Academic Success: The Mediating Role of Engagement: Daniela Moreira Sousa and Sónia Leite
Tracking Price Trends Using User–Product Interaction Data From a Price Comparison Service: Mattias Rydenfelt
Family Businesses and Succession Issues: A Case Study in Greece: Androniki Katarachia and Leandros Araviadis
HRM Specificities’ on Portugal Hotel Units: Susana Silva and Dora Martins
Regional Flagship Universities as Implementation Leaders in the Priority Development Areas of Russian Educational Paradigm: Almira Suleymanova, Flyuza Fatkullina and Halisa Ismagilova
Modelling the COVID-19 Epidemic Process of Shenzhen and the Effect of Social Intervention Based on SEIR Model: Wenjie Zhang and Wai Kin Victor Chan
Knowledge Sharing by Leadership Perks up Creativity: An Empirical Evidence Based on Multilevel Survey: GholamReza Zandi, Imran Ahmed Shahzad, Ayesha Kanwal, Khawar Naheed, Muhammad Sadiq Shahid and Sandy Low Bee Choo
Contemporary Telemedicine Applications in the Provision of Mental Health Services in Greece: Maria Tsirintani, Lamprini Andrikopoulou and Spyridon Binioris
Policy Innovations for Addressing Burnout in Public Administration: Insights from the Greek Education Sector: Anna Krompa and Alina Hyz
Urbanization and the Crisis of Natural Resources in the Context of Sustainable Development: Laurențiu Ciornei
Shaping the Consumers Behavior Who Are Using Airbnb—The Case of Airbnb’s Users in Greece: Dimitrios Belias, Ioannis Rossidis and Efstathios Velissariou
US Museums: Digitization, Social Media Engagement, and Revenue Diversification in the Pandemic: Angela Besana, Martha Friel, Enrico Giorgio Domenico Crisafulli and Cristina Rossi
A Maturity Model for Manufacturing 4.0 in Emerging Countries: Rodrigo Goyannes Gusmão Caiado, Luiz Felipe Scavarda, Daniel Luiz de Mattos Nascimento, Paulo Ivson and Vitor Heitor Cardoso Cunha
Semiotic Analysis of the Greek Tourism Organization’s Spot “Greece: A 365-Day Destination”: Sofia Tsiftelidou and Anastasia-Charikleia Christodoulou
Stock Market Reactions to Dividend Announcements: Evidence from Poland: Bogna Kaźmierska-Jóźwiak
Assessing Data Analytics Readiness in the Egyptian Market: Ziad Diab
Gamification in Management Education: David Anthony Procházka
Professors and Graduates at Greek Universities: Giannoula Florou
Landscape, Culture and Place Marketing—The International Dance Festival in Kalamata, Greece: Sotiria Katsafadou and Alex Deffner