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Journal of Consumer Research

1974 - 2021

From Oxford University Press
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Volume 13, issue 4, 1987

Dimensions of Consumer Expertise pp. 411-54 Downloads
Joseph W Alba and J Wesley Hutchinson
Alternative Models of Categorization: Toward a Contingent Processing Framework pp. 455-72 Downloads
Joel B Cohen and Kunal Basu
The Role of Imagery in Information Processing: Review and Extensions pp. 473-91 Downloads
Deborah J MacInnis and Linda L Price
Using Consumer Perceptions and a Contingency Approach to Improve Health Care Delivery pp. 492-510 Downloads
Margaret L Friedman and Churchill, Gilbert A,
Effect of Product-Line Pricing Characteristics on Product Evaluations pp. 511-19 Downloads
Susan M Petroshius and Kent B Monroe
Toward Understanding the Attraction Effect: The Implications of Product Stimulus Meaningfulness and Familiarity pp. 520-33 Downloads
Srinivasan Ratneshwar, Allan D Shocker and David W Stewart
A Field Study of Causal Inferences and Consumer Reaction: The View from the Airport pp. 534-39 Downloads
Valerie S Folkes, Susan Koletsky and John L Graham
The Impact of Cultural Patterns on Cognition and Intention in Singapore pp. 540-44 Downloads
Chin Tiong Tan and John U Farley

Volume 13, issue 3, 1986

Age Differences in Information Processing: Understanding Deficits in Young and Elderly Consumers pp. 297-315 Downloads
Deborah Roedder John and Catherine A Cole
Covariation Assessment by Consumers pp. 316-26 Downloads
James R Bettman, Deborah Roedder John and Carol A Scott
Effects of Cost-Related Feedback on Consumer Knowledge and Consumption Behavior: A Field Experimental Approach pp. 327-36 Downloads
Hutton, R Bruce, et al
Aims, Concepts, and Methods for the Representation of Individual Differences in Esthetic Responses to Design Features pp. 337-47 Downloads
Morris B Holbrook
Credit Cards as Spending Facilitating Stimuli: A Conditioning Interpretation pp. 348-56 Downloads
Richard A Feinberg
Integration of Serially Sampled Price Information: Modeling and Some Findings pp. 357-73 Downloads
B Kemal Buyukkurt
The Semiology of Cinematic Consumption: Symbolic Consumer Behavior in Out of Africa pp. 374-81 Downloads
Morris B Holbrook and Mark W Grayson
How and When Do Brand Perceptions and Preferences First Form? A Cognitive Developmental Investigation pp. 382-93 Downloads
Kenneth D Bahn
The Varieties of Consumption Experience: Comparing Two Typologies of Emotion in Consumer Behavior pp. 394-404 Downloads
William J Havlena and Morris B Holbrook
Alternative Measurement Approaches to Consumer Values: The List of Values (LOV) and Values and Life Style (VALS) pp. 405-09 Downloads
Lynn R Kahle, Sharon E Beatty and Pamela Homer

Volume 13, issue 2, 1986

On Method in Consumer Research: A Critical Relativist Perspective pp. 155-73 Downloads
Paul F Anderson
The Role of Attention in Mediating the Effect of Advertising on Attribute Importance pp. 174-95 Downloads
Scott B MacKenzie
Consumer Research and Semiotics: Exploring the Morphology of Signs, Symbols, and Significance pp. 196-213 Downloads
David Mick
The Intensity of Ethnic Affiliation: A Study of the Sociology of Hispanic Consumption pp. 214-20 Downloads
Rohit Deshpande, Wayne D Hoyer and Naveen Donthu
Consumer Learning: Advertising and the Ambiguity of Product Experience pp. 221-33 Downloads
Stephen J Hoch and Young-Won Ha
Affective Responses Mediating Acceptance of Advertising pp. 234-49 Downloads
Rajeev Batra and Michael L Ray
A Reference Price Model of Brand Choice for Frequently Purchased Products pp. 250-56 Downloads
Russell S Winer
An Experimental Examination of the Economics of Information pp. 257-71 Downloads
Joel E Urbany
A Value-Added Approach to Household Production: The Special Case of Meal Preparation pp. 272-79 Downloads
Gordon E Bivens and Carol B Volker
After the New Wears Off: The Temporal Context of Product Involvement pp. 280-85 Downloads
Marsha L Richins and Peter H Bloch
Measurement and Structure of Kelley's Covariance Theory pp. 290-96 Downloads
Donald R Lichtenstein and William O Bearden

Volume 13, issue 1, 1986

Effects of Initial Product Judgments on Subsequent Memory-Based Judgments pp. 1-11 Downloads
Frank R Kardes
The Effect of Verbal and Visual Components of Advertisements on Brand Attitudes and Attitude toward the Advertisement pp. 12-24 Downloads
Andrew A Mitchell
An Anchoring and Adjustment Model of Spousal Predictions pp. 25-37 Downloads
Harry L Davis, Stephen J Hoch and E K Easton Ragsdale
Sampling Data for Covariation Assessment: The Effect of Prior Beliefs on Search Patterns pp. 38-47 Downloads
Deborah Roedder John, Carol A Scott and James R Bettman
Nutrition Information in the Supermarket pp. 48-70 Downloads
Russo, J Edward, et al
Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods pp. 71-84 Downloads
Grant McCracken
Time Compression, Response Opportunity, and Persuasion pp. 85-99 Downloads
Danny L Moore, Douglas Hausknecht and Kanchana Thamodaran
Measuring Social Values: A Content Analysis of Sunday Comics and Underground Comix pp. 100-113 Downloads
Susan Spiggle
Ad Reactions over Time: Capturing Changes in the Real World pp. 114-18 Downloads
Marian C Burke and Julie A Edell
Consumer Search: An Extended Framework pp. 119-26 Downloads
Peter H Bloch, Daniel L Sherrell and Nancy M Ridgway
Is Other-Directedness on the Increase? An Empirical Test of Riesman's Theory of Social Character pp. 127-30 Downloads
George M Zinkhan and Ali Shermohamad
A Longitudinal Study of the Use of the Elderly in Magazine Advertising pp. 131-33 Downloads
Anthony C Ursic, Michael L Ursic and Virginia L Ursic
Indexing Product Quality: Issues, Theory, and Results [The Concept of Quality and the Efficiency of Markets for Consumer Products] pp. 134-45 Downloads
David J Curry and David J Faulds
The Concept of Quality and the Efficiency of Markets: Issues and Comments pp. 146-48 Downloads
George B Sproles
More on Multidimensional Quality: A Reply [The Concept of Quality and the Efficiency of Markets for Consumer Products] pp. 149-54 Downloads
Chr Hjorth-Andersen

Volume 12, issue 4, 1986

Warmth in Advertising: Measurement, Impact, and Sequence Effects pp. 365-81 Downloads
David A Aaker, Douglas M Stayman and Michael R Hagerty
Consumers' Use of Memory and External Information in Choice: Macro and Micro Perspectives pp. 382-405 Downloads
Gabriel Biehal and Dipankar Chakravarti
The Development of Consumer Knowledge in Children: A Cognitive Structure Approach pp. 406-17 Downloads
Deborah Roedder John and Whitney, John C,
Examining the Vividness Controversy: An Availability-Valence Interpretation pp. 418-31 Downloads
Jolita Kisielius and Brian Sternthal
Situational Effects of Advertising Repetition: The Moderating Influence of Motivation, Ability, and Opportunity to Respond pp. 432-45 Downloads
Rajeev Batra and Michael L Ray
The Value Priority Hypotheses for Consumer Budget Plans pp. 446-62 Downloads
John R Hauser and Glen L Urban
Assessing Attribute Importance: A Comparison of Six Methods pp. 463-68 Downloads
James Jaccard, David Brinberg and Lee J Ackerman
Task, Expectancy, and Information Assessment Effects in Information Utilization Processes pp. 469-86 Downloads
Peter C Wilton and John G Myers

Volume 12, issue 3, 1985

The Ritual Dimension of Consumer Behavior pp. 251-64 Downloads
Dennis W Rook
Materialism: Trait Aspects of Living in the Material World pp. 265-80 Downloads
Russell W Belk
Mood States and Consumer Behavior: A Critical Review pp. 281-300 Downloads
Meryl Paula Gardner
A Closer Look at Classical Conditioning pp. 301-15 Downloads
Chris T Allen and Thomas J Madden
Classical Conditioning of Preferences for Stimuli pp. 316-23 Downloads
Calvin Bierley, Frances K McSweeney and Renee Vannieuwkerk
Crossover Effects in the Theory of Reasoned Action: A Moderating Influence Attempt pp. 324-40 Downloads
Richard L Oliver and William O Bearden
Measuring the Involvement Construct pp. 341-52 Downloads
Judith Lynne Zaichkowsky
The Elderly Consumer and Adoption of Technologies pp. 353-47 Downloads
Mary C Gilly and Valarie A Zeithaml

Volume 12, issue 2, 1985

Measurement of Individual Differences in Visual versus Verbal Information Processing pp. 125-34 Downloads
Terry L Childers, Michael J Houston and Susan E Heckler
Consumer Responses to Dissatisfaction in Loose Monopolies pp. 135-41 Downloads
Alan R Andreasen
Primitive Aspects of Consumption in Modern American Society pp. 142-54 Downloads
Elizabeth C Hirschman
Relationships between Information Recall and Subsequent Attitudes: Some Exploratory Findings pp. 155-68 Downloads
Barbara Loken and Ronald Hoverstad
More than Meets the Eye: The Effect of Missing Information on Purchase Evaluations pp. 169-77 Downloads
Richard D Johnson and Irwin P Levin
A Model of Primary Voter Behavior pp. 178-87 Downloads
Bruce I Newman and Jagdish N Sheth
Effects of Unexpected Situations on Behavior-Intention Differences: A Garbology Analysis pp. 188-94 Downloads
Joseph A Cote, James McCullough and Michael Reilly
The Role of Price in Multi-attribute Product Evaluations pp. 195-99 Downloads
Gary M Erickson and Johny K Johansson
Alcohol Control Laws and the Consumption of Distilled Spirits and Beer pp. 200-213 Downloads
Stanley I Ornstein and Dominique M Hanssens
A Pyschometric Assessment of Measures of Scripts in Consumer Memory pp. 214-24 Downloads
Ruth Ann Smith and Michael J Houston
Scientific Style and the Conduct of Consumer Research pp. 225-39 Downloads
Elizabeth C Hirschman
Another Look at the Impact of Information Presentation Format pp. 240-44 Downloads
Scott Painton and James W Gentry
Are Warranties Accurate Signals of Product Reliability? pp. 245-50 Downloads
Joshua Lyle Wiener

Volume 12, issue 1, 1985

The Effects of Product Class Knowledge on Information Search Behavior pp. 1-16 Downloads
Merrie Brucks
Varieties of Mere Exposure: The Effects of Processing Style and Repetition on Affective Response pp. 17-30 Downloads
Carl Obermiller
Consumer Knowledge: Effects on Evaluation Strategies Mediating Consumer Judgments pp. 31-46 Downloads
Mita Sujan
Decision Issues in Building Perceptual Product Spaces with Multi-attribute Rating Data pp. 47-63 Downloads
William R Dillon, Donald G Frederick and Vanchai Tangpanichdee
A Normative Model of Behavior Based upon an Activity Hierarchy pp. 64-73 Downloads
Don L Coursey
Effects of Product Trial on Consumer Expectations, Demand, and Prices pp. 74-82 Downloads
Patricia A Goering
Comparing Static and Dynamic Estimates of Behavioral Responses to Changes in Family Composition or Income pp. 83-89 Downloads
James N Morgan
Use of Labeling and Assertions of Dependency in Appeals for Consumer Support pp. 90-96 Downloads
Ellen M Moore, William O Bearden and Jesse E Teel
A Meta-Analysis of Effect Sizes in Consumer Behavior Experiments pp. 97-103 Downloads
Robert A Peterson, Gerald Albaum and Richard F Beltramini
Characteristics of Mexican American Consumers pp. 104-09 Downloads
Joel Saegert, Robert J Hoover and Marye Tharp Hilger
Food Shopping and Preparation: Psychographic Differences of Working Wives and Housewives pp. 110-13 Downloads
Ralph W Jackson, Stephen W McDaniel and C P Rao
Consumer Behavior at Bulk Food Bins pp. 114-17 Downloads
Scott Lee Johnson, Robert Sommer and Victor Martino
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