Business Horizons

1958 - 2025

Current editor(s): C. M. Dalton

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

Access Statistics for this journal.
Is something missing from the series or not right? See the RePEc data check for the archive and series.

I remember when pp. 459-461: Catherine M. Dalton
Spotlight on human resource management pp. 463-467: James C. Wimbush
A passion for pets: An interview with Philip L. Francis, Chairperson and CEO of PETsMART, Inc pp. 469-475: Catherine M. Dalton
Should I advertise on the interstate? pp. 477-482: Jacci L. Rodgers and Tara Blackburn
Customer-centric pricing: The surprising secret for profitability pp. 483-491: Robert G. Cross and Ashutosh Dixit
The practices of effective managerial coaches pp. 493-500: Clinton O. Longenecker and Mitchell J. Neubert
Global leadership success through emotional and cultural intelligences pp. 501-512: Ilan Alon and James M. Higgins
Another look at offshoring: Which jobs are at risk and why? pp. 513-523: Martin Stack and Ricard Downing
Management caveats for measuring and assessing public responsibility performance pp. 525-533: Brenda E. Joyner and Cecily A. Raiborn
Positioning Southwest Airlines through employee branding pp. 535-545: Sandra Jeanquart Miles and W. Glynn Mangold
BOOKS ON THE HORIZON pp. 547-550: Mimi Dollinger

The culture of blame pp. 367-369: Catherine M. Dalton
Spotlight on strategic management pp. 371-377: Michael A. Hitt
In the lap of luxury: An interview with Maggy Siegel pp. 379-384: Catherine M. Dalton
Slowing the adoption and diffusion process to enhance brand repositioning: The consumer driven repositioning of Dunlop Volley pp. 385-391: Michael Beverland and Michael Ewing
Advantage by design: Competing with opportunity-based organizations pp. 393-407: Danny Miller
The rebuilt marketing machine pp. 409-420: Victoria L. Crittenden
Recent trends in pregnancy discrimination law pp. 421-429: John Kohl, Milton Mayfield and Jacqueline Mayfield
Integrated marketing as management of holistic consumer experience pp. 431-441: Shu-pei Tsai
Cause-related marketing: More buck than bang? pp. 443-453: Matthew Berglind and Cheryl Nakata
Books on the horizon pp. 455-458: Mimi Dollinger

Managing insight velocity: The design of problem solving meetings pp. 285-295: Richard T. Watson and Cliff Saunders
Why a poor governance environment does not deter foreign direct investment: The case of China and its implications for investment protection pp. 297-302: Shaomin Li
Does the "management approach" contribute to segment reporting transparency? pp. 303-310: Jack W. Paul and James A. Largay
Outsourcing: Pros and cons pp. 311-315: Murray Weidenbaum
Strategic corporate social responsibility as global brand insurance pp. 317-324: William Werther and David Chandler
Calling all parties: Now is the time to come to the aid of the balance sheet pp. 325-335: Mark E. Haskins and Robert J. Sack
On the edge: Perceptions and responses to life imbalance pp. 337-346: Charles R. Stoner, Jennifer Robin and Lori Russell-Chapin
Insights from the new conglomerates pp. 347-361: Gerry Kerr and James Darroch
BOOKS ON THE HORIZON pp. 363-366: Mimi Dollinger

The power of business models pp. 199-207: Scott M. Shafer, H. Jeff Smith and Jane C. Linder
Smaller teams-better teamwork: How to keep project teams small pp. 209-214: Martin Hoegl
Entrepreneurs: Invent a new brand name or revive an old one? pp. 215-222: Lawrence M. Bellman
Real estate franchising: The case of Coldwell Banker expansion into China pp. 223-231: Ilan Alon and Ke Bian
In the company of spies: When competitive intelligence gathering becomes industrial espionage pp. 233-240: Andrew Crane
Social entrepreneurship: Creating new business models to serve the poor pp. 241-246: Christian Seelos and Johanna Mair
Face-to-face communication: Is it really necessary in a digitizing world? pp. 247-253: Alan R. Winger
The lessons from stakeholder theory for U.S. business leaders pp. 255-264: Ronald W. Clement

Order management for profit on the Internet pp. 113-123: Arnold Maltz, Elliot Rabinovich and Rajiv Sinha
It's the distribution, stupid! pp. 125-134: Andrew R. Thomas and Timothy J. Wilkinson
Competing in the global marketplace: The case of India and China pp. 135-142: Anshu Saran and Chiquan Guo
Controlled infection! Spreading the brand message through viral marketing pp. 143-149: Angela Dobele, David Toleman and Michael Beverland
How useful are IT research and analysis services? pp. 151-159: David R. Firth and E. Burton Swanson
Solidarity Day at Union Fenosa in Spain pp. 161-168: Cristina Simon, Juan Luis Martinez and Ana Aguero
Applying yield management pricing to your service business pp. 169-179: Barry Berman

Rejuvenating Wal-Mart's reputation pp. 11-21: Thomas A. Hemphill
Should you set up your own sales force or should you outsource it? Pitfalls in the standard analysis pp. 23-36: William Ross, Frederic Dalsace and Erin Anderson
The determinants and evaluation of merger success pp. 37-46: Marc J. Epstein
The importance of structure and process to strategy implementation pp. 47-54: Eric M. Olson, Stanley F. Slater and G. Tomas M. Hult
Investigating large-scale sponsorship relationships as co-marketing alliances pp. 55-62: Francis Farrelly and Pascale Quester
Time, attention, authenticity and consumer benefits of the Web pp. 63-70: Nina Koiso-Kanttila
The under-reported impact of age discrimination and its threat to business vitality pp. 71-78: Robert J. Grossman
The all-American beer: a case of inferior standard (taste) prevailing? pp. 79-86: David Y. Choi and Martin H. Stack