Business Horizons

1958 - 2025

Current editor(s): C. M. Dalton

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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Volume 28, issue 6, 1985

Hong Kong or Albania: Which trade strategy should the U.S. adopt? pp. 2-8

Richard N. Farmer

Building industrial cooperation through Japanese strategies pp. 9-14

David A. Heenan

Japan's success: Luck or skill? pp. 15-22

Janet P. Near and Richard W. Olshavsky

Lifetime employment in Japan: Exploding the myth pp. 23-26

Thomas E. Maher

Guidelines for export market research pp. 27-33

S. Tamer Cavusgil

Marketing your company's stock overseas pp. 34-38

M. Isabel Mulligan

HMOs may be dangerous to your company wealth pp. 39-46

W. M Greenfield

Are organizational vegetables growing where you work? pp. 47-54

Maurice F. Villere

Is the cold war a marketing problem? pp. 55-59

Michael H. Morris

Deterrence--A strategy that pays pp. 60-64

Barrie G. James

Just how much should a financial statement really disclose? pp. 65-71

Dan C. Kneer, Philip M. Reckers, Wallace Reed and Marianne M. Jennings

Postponing retirement: Can government and organizations make it attractive? pp. 72-78

Benson Rosen and Thomas H. Jerdee

Remaining sexual bias: Unconscious or unconscionable? pp. 79-80

J. H. Foegen

The money bazaars: Understanding the banking revolution around us: Martin Mayer New York: E.P. Dutton, Inc., 1984. 385 pp.$22.50 pp. 81-82

George Emir Morgan

German big business and the rise of Hitler: Henry Ashby Turner New York: Oxford University Press, 1985. 504 pp. $25 pp. 82-84

Arthur Schweitzer

Volume 28, issue 5, 1985

Comparable worth pp. 2-2

M. P. McEnrue

Forecasting laws pp. 2-2

Andrew Gray

Business and journalism: Bedfellows or mortal enemies? pp. 3-7

Patrick Siddons

The two faces of creativity pp. 8-11

Timothy A. Matherly and Ronald E. Goldsmith

Start your acquisition program ten minutes from now pp. 12-16

George Hamilton

Antitakeover tactics: Management 42, stockholders 0 pp. 17-25

Idalene F. Kesner and Dan R. Dalton

An expectation of excellence pp. 26-27

George Hill

What's wrong with plant-closing legislation and industrial policy pp. 28-37

James J. Chrisman, Archie B. Carroll and Elizabeth J. Gatewood

Thinking of opening your own business? Be prepared! pp. 38-42

Carson R. Kennedy

Joint sales promotion: An emerging marketing tool pp. 43-49

P. Rajan Varadarajan

Improving salesforce productivity pp. 50-59

Raymond W. LaForge, David W. Cravens and Clifford E. Young

ABC = auditing business communications pp. 60-64

Mary Ellen Campbell and Robert W. Hollmann

A systems approach to business intelligence pp. 65-70

Benny Gilad and Tamar Gilad

Decision support systems: Strategic management tools for the eighties pp. 71-77

Bernard C. Reimann

University-industry research interactions: edited by Herbert I. Fusfeld and Carmela S. Haklisch Pergamon Press, 1984 pp. 78-79

E. Gerald Meyer

Civil rights: Rhetoric or reality?: by Thomas Sowell William Morrow, 1984 pp. 79-80

Michael Baye

Shaping an American institution: Robert E. Wood and Sears, Roebuck: by James C. Worthy University of Illinois Press, 1984 pp. 80-81

Ellis W. Hawley

Advertising, the uneasy persuasion: Its dubious impact on American Society: by Michael Schudson Basic Books, Inc., 1984 pp. 81-81

Nancy P. Norton

Volume 28, issue 4, 1985

Impassioned excellence pp. 2-8

Joseph R. Hartley

The caveats in mentorship pp. 9-14

Donald W. Myers and Neil J. Humphreys

How unions view gainsharing pp. 15-22

Timothy L. Ross, Larry L. Hatcher and Dan B. Adams

In defense of enlightened hardball management pp. 23-29

Jan P. Muczyk and Robert E. Hastings

Knowing the ropes: Organizational requirements for quality circles pp. 30-34

Larry R. Smeltzer and Ben L. Kedia

It doesn't need to be dull to be good: How to improve staff presentations pp. 35-41

Richard Wiegand

Dangerous territory: The societal marketing concept revisited pp. 42-47

John F. Gaski

Forecasting "laws" for management pp. 48-53

Benito E. Flores and D. Clay Whybark

Strategic planning: Fulfilling the promise pp. 54-62

Larry J. Rosenberg and Charles D. Schewe

Uncle Remus meets regulatory reform: The brier-patch phenomenon pp. 63-67

Dan L. Worrell and Edmund R. Gray

Cutbacks, layoffs, and other obscenities: Making human resource decisions pp. 68-75

Lee Tom Perry

Eliminating the gender-based earning gap: Two alternatives pp. 76-81

Barbara Mackey Carlson and Mary Pat McEnrue

Evaluating comparable worth: Three perspectives pp. 82-86

Sara Rynes, Benson Rosen and Thomas A. Mahoney

Volume 28, issue 3, 1985

An economist's last hurrah pp. 2-9

Harvey C. Bunke

A note of appreciation pp. 10-10

Jack R. Wentworth

Building a strong legal strategy pp. 11-20

Frederick D. Sturdivant and Charles H. Green

Beyond the corporation: Who represents business to the government and public? pp. 21-26

Michael Useem

The control gap at the top pp. 27-31

Sumer C. Aggarwal and Vimla S. Aggarwal

Advertising regulation: Fiddling with the FTC while the world burns pp. 32-40

J. J. Boddewyn

The fine art of dealing with CEOs pp. 41-43

John Limpert

Quality counts in services, too pp. 44-52

Leonard L. Berry, Valarie A. Zeithaml and A. Parasuraman

The case for merit bonuses pp. 53-58

James S. Overstreet

Solving the double bind in performance appraisal: A saga of wolves, sloths, and eagles pp. 59-68

Mark R. Edwards, Walter C. Borman and J. Ruth Sproull

Puzzles or problems? Cutting through the manager's dilemma pp. 69-73

A. B. Chimezie and Yg. Osigweh

How robotization affects people pp. 74-80

Charles J. Hollon and George N. Rogol

Careers, marriage, and children: Are women changing their minds? pp. 81-86

Brooke Banbury-Masland and Daniel J. Brass

Volume 28, issue 2, 1985

The editor's chair What's wrong with Latin America? pp. 2-8

John V. Lombardi

The dogma of growth: A re-examination pp. 9-16

G. Ray Funkhouser and Robert R. Rothberg

The increasing risks and responsibilities of the bank director's role pp. 17-21

Michael C. Knapp

At-home shopping: Will consumers let their computers do the walking? pp. 22-29

George P. Moschis, Jac L. Goldstucker and Thomas J. Stanley

SERPs come of age pp. 30-37

William Thurman and Richard R. West

Making it happen: How to execute an acquisition pp. 38-45

David R. Willensky

Searching for investments--the race is on, the runners should be wary pp. 46-52

Robert E. Weigand

How companies use University-based executive development programs pp. 53-62

Albert W. Schrader

Business facts for decision makers: Where to find them pp. 63-80

Jugoslav S. Milutinovich

Folded, spindled, and mutilated: Economic analysis and U.S. v. IBM pp. 81-87

Franklin M. Fisher, John J. McGowan and Joen E. Greenwood

Volume 28, issue 1, 1985

Business ethics, by the book pp. 2-6

Mark Pastin

The right kind of business advocacy pp. 7-11

Karen F. A. Fox and Bobby J. Calder

Finding a way through the venture capital maze pp. 12-19

Albert V. Bruno, Tyzoon T. Tyebjee and James C. Anderson

The mystique of the MBA degree pp. 20-25

Martin J. Gannon and Peter Arlow

The managerial clerk syndrome pp. 26-34

Richard W. Larson and John S. Fielden

Crisis communications: Planning for the unplanned pp. 35-38

R. L. Dilenschneider and Richard C. Hyde

Fringe benefits at the Burr Hamilton Bank pp. 39-41

Andrew Gray

A new corporate weapon against terrorism pp. 42-47

Michael Harvey

Executive compensation: Performance and patience pp. 48-53

Harlan D. Platt and Daniel J. McCarthy

Is the social drinker killing your company? pp. 54-58

Don R. Beeman

Creating a corporate culture for the eighties pp. 59-63

Meryl P. Gardner

Using scenarios in strategic decision making pp. 64-74

Robert E. Linneman and Harold E. Klein

The myth and reality of supervisory development pp. 75-79

Richard D. Hays