Business Horizons

1958 - 2025

Current editor(s): C. M. Dalton

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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The editor's chair the management of retreat pp. 2-10: Joseph W. McGuire
Internal theft: The multibillion-dollar disappearing act pp. 11-20: Richard J. Tersine and Roberta S. Russell
Repatriation: An ending and a beginning pp. 21-25: D. W. Kendall
The first few years on the job: Women in management pp. 26-29: Benson Rosen, Mary Ellen Templeton and Karen Kichline
Two views Meeting expectations: New MBAs and their employers pp. 30-34: Thomas D. Weldon and Norman R. Weldon
Seesaw or domino: The British dilemma pp. 35-39: Michael R. Bonavia
Academics, the new class, and antibusiness ideology pp. 40-47: Fred J. Evans
A public execution of the Peter principle pp. 48-50: Don R. Beeman
The misuse of marketing: An American tragedy pp. 51-61: Roger C. Bennett and Robert G. Cooper
Consulting for results pp. 62-65: Harvey A. Thomson
Where they come from: CEOs in 1952 and 1980 pp. 66-69: Roger A. Kerin
On the move through the groves of academe: Mobility among business professors pp. 70-75: Jack F. McKenna and Andrew F. Sikula
Retaining good managers without golden handcuffs pp. 76-81: Allan D. R. Stern
Theory Z: How American business can meet the Japanese challenge pp. 82-83: William Ouchi
The art of Japanese management pp. 83-85: Richard Tanner Pascale and Anthony G. Athos
Paper money pp. 85-87: Adam Smith

The anatomy of corporate social response: The rely, firestone 500, and pinto cases pp. 9-16: Elizabeth Gatewood and Archie B. Carroll
The weighting bias in the consumer price index pp. 17-22: Irvin M. Grossack
Work overload pp. 23-27: Thomas S. Bateman
A profile of business leadership pp. 28-32: David L. Kurtz and Louis E. Boone
You can defend advertising--But not every advertisement pp. 33-37: James U. McNeal
Hang on to the marketing concept! pp. 38-40: A. Parasuraman
Lobbying effectively for business interests pp. 41-46: George Schwartz
Does executive pay make sense? pp. 47-51: Kenneth E. Foster
Getting absent workers back on the job: The case of general motors pp. 52-58: Clarence Deitsch and David A. Dilts
Pitfalls of consultative selling pp. 59-65: Dan T. Dunn, Claude A. Thomas and James L. Lubawski
Why did you do that? Attribution theory in organizations pp. 66-71: Jean M. Bartunek
Crystal ball vs. system: The forecasting dilemma pp. 72-76: Gilbert Frisbie and Vincent A. Mabert
Affluence and discontent pp. 78-80: Donald H. Granbois
The geopolitics of information pp. 80-82: David J. Moore
Inside the financial futures markets pp. 82-83: Robert C. Klemkosky
Welfare, justice, and freedom pp. 83-84: George W. Wilson
The squeeze pp. 84-86: Lawrence Davidson

A parachute for the Reagan intergovernmental reform pp. 2-9: Charles Bonser
The changing structure of the stock market: The national market system pp. 10-20: Robert C. Klemkosky and David J. Wright
Financial reporting in an inflationary environment pp. 21-29: James Don Edwards and W. Timothy O'Keefe
Re-industrialization on the micro scale pp. 30-33: F. D. Buggie
Bridging the chasm: Mediation within the organization pp. 34-38: James Wall
Beyond the earthquake allegory: Managing political risk vulnerability pp. 39-43: Warnock Davies
Strategic planning for managerial-political interaction pp. 44-51: Marianne M. Jennings and Frank Shipper
Guidelines for the advertising of services pp. 52-56: William R. George and Leonard L. Berry
Forecasting turning points pp. 57-61: Reed Moyer
Sexism, racism, and the business world pp. 62-68: Laurence Thomas
Two-way television: A tool for new product research pp. 69-75: F. Anthony Bushman and Richard Robinson
The technological innovation controversy pp. 76-88: C. Merle Crawford and Gerard J. Tellis

A Japanese Pilgrimage pp. 2-9: Harvey C. Bunke
The management of organizational crises pp. 10-16: Jeffrey D. Ford
Ten distribution myths pp. 17-23: Michael M. Pearson
Academic research at the Burr Hamilton Bank pp. 24-24: Andrew Gray
Practice of business put data processing where the action is pp. 25-31: Robert J. Mockler and D. G. Dologite
Value-based strategies for industrial products pp. 32-42: John L. Forbis and Nitin T. Mehta
Using consumer issues for competitive advantage pp. 43-47: Boris W. Becker
Why consumers believe they are being ripped off pp. 48-52: Shelby D. Hunt and John R. Nevin
Ethics and the executive pp. 53-59: Harold L. Johnson
Differentiating organizational problems pp. 60-64: Edward J. Giblin
Taxes, inflation, and the smaller business pp. 65-69: Herbert Hand and John W. Ray
Combatting the hostile takeover attempt pp. 70-76: William J. Ahlfeld
Enterprise liability--Increasing the manufacturer's pp. 77-82: Terry Dworkin Burden and Terry Morehead
Management of the large multinational: Trends and future challenges pp. 83-91: Rodman L. Drake and Lee M. Caudill

Strategy: The eternal challenge pp. 2-4: Douglas Heerema
Creating a climate for achievement pp. 5-9: Burt K. Scanlan
Is the international cash cow really a prize Heifer? pp. 10-16: William L. Shanklin and John Ryans
Managing in a matrix pp. 17-24: Harvey F. Kolodny
Corporate boards: The black boxes pp. 25-29: George A. McAlmon
The corporate democracy act: Would the majority rule? pp. 30-35: Gerald D. Keim, Barry D. Baysinger and Roger E. Meiners
Brand franchise extension: New product benefits from existing Brand Names pp. 36-41: Edward M. Tauber
Why companies lose their best people-- and what to do about it pp. 42-45: Kenneth A. Meyers
Salespeople: How to find them, how to keep them pp. 46-49: Larry McMahon
Reporting economic -- Not accounting -- Profit pp. 50-55: William J. Arthur
Meeting the Japanese economic challenge pp. 56-62: William S. Anderson
What American and Japanese managers are learning from each other pp. 63-70: Robert R. Rehder
The strategic uses of regulation -- And deregulation pp. 71-83: Barry Mitnick

The editor's chair The eighties pp. 2-7: Harvey C. Bunke
The economy pp. 8-18: George W. Wilson
Why the humanities are more important than ever pp. 19-24: Kenneth R. R. Gros Louis
Testing the political waters downstream pp. 25-32: Byrum E. Carter
Energy trends in the eighties pp. 33-39: Richard Heinz
Cost and supply of electrical services pp. 40-43: Harold R. Lezotte
Compu[ter commu]nications pp. 44-48: John Ahlhauser
Looking down the road with the auto industry pp. 49-54: David C. Collier
Mobility and gasoline supplies for the next ten years pp. 55-59: Charles E. Bishop
Where biology could take us pp. 60-69: Gary A. Sojka
Financial institutions and inflation pp. 70-75: Edward E. Edwards
A place to hang your hat: Housing in the next decade pp. 76-81: Lawrence Houstoun
Changes and challenges in retailing pp. 82-87: William R. Davidson and Alice L. Rodgers
Deregulation--For better, or for worse? pp. 88-91: L. L. Waters