Business Horizons

1958 - 2025

Current editor(s): C. M. Dalton

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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Behind the lines pp. 12-16: Schuyler F. Otteson
Today's thinking on tomorrow's managing pp. 19-27: Richard C. Anderson
The two faces of our future economy pp. 28-37: John P. Lewis
Government expansion why and how much? pp. 38-44: Herbert V. Prochnow
Are growth stocks really profitable? pp. 45-50: Norman O. Miller
Industry rediscovers the river pp. 51-59: Joseph R. Hartley
A blueprint for long-range planning pp. 77-84: Tully Shelley and Andrall W. Pearson
Hawaii--Island paradise with economic potential pp. 85-92: Thomas K. Hitch
Alaska--from frontier to forty-ninth state pp. 93-98: George W. Rogers
Managerial overhead: handle with care pp. 99-106: C. Edward Weber
Chemical manipulation of the growth of plants pp. 107-110: Charles Hagen
A note for the season pp. 113-126: Lois Shepherd Headings

Behind the lines pp. 14-29: Schuyler F. Otteson
The crisis in human relations pp. 31-37: James H. Cooper
Dare we renege? The social responsibility of business in the world scene pp. 38-47: Daniel L. Spencer
Take-off --where? Money is not automatic international pp. 48-50: David McCord Wright
Managing professional personnel A successful plan pp. 51-57: Donald R. Lester
Should accounting data be adjusted for price changes? pp. 70-78: Henry M. Steele
How to get team unity in a small enterprise pp. 79-87: Roger B. White
Value-of-service pricing for the railroads pp. 88-97: George W. Wilson
Challenge and reward in Latin America pp. 98-102: J. Peter Grace
The theory of inventory (MIS) management pp. 103-110: Rocco Carzo
Technological horizons pp. 112-116: Robert C. Tuner
The fabrication of progress pp. 119-130: Lois Shepherd Headings
The affluent society or the American economy in Wonderland pp. 130-136: George W. Wilson

Behind the lines pp. 16-21: Schuyler F. Otteson
New directions in education for business pp. 23-28: Thomas H. Carroll
Current recession some causes and cures pp. 29-33: Clarence R. Jung
How to cut production costs effectively pp. 34-39: Sidney R. Catsiff and J. Russell Heritage
Television's new dimension: Subscription TV pp. 40-46: Eugene McDonald
Pay television: an economic monstrosity pp. 47-51: Richard S. Salant
Plan products for future growth pp. 62-68: Taylor W. Meloan
The expanding role of the C.P.A pp. 69-74: John L. Carey
Should the Robinson-Patman act be amended? pp. 75-76: Charles Hewitt
Views favoring s.11 pp. 76-82: Everette MacIntyre
Views opposing s. 11 pp. 83-90: Robert H. Frick
A theory of packaging in the marketing mix pp. 91-95: William R. Mason
Government control of grain marketing in Canada pp. 96-101: Stanley N. Jones
From a Spanish proverb pp. 113-128: Lois Shepherd Headings

Comments from our readers pp. 16-16: Henry Ford
Behind the lines pp. 18-19: Schuyler F. Otteson
Interurbia Is here to stay pp. 25-32: John M. Willem
Trends toward a new moral philosophy for business pp. 33-43: Henry M. Oliver
No financing no equipment no railroads! pp. 44-48: James M. Symes
Our changing consumer market pp. 49-66: Robert Ferber
Research at Du Pont A contemporary case study pp. 67-71: Samuel Lenher
Perspective on the organization man pp. 83-91: John H. Mueller
Quick medicine for your executive reading load pp. 92-102: Philip R. Headings
Management strategy for product pioneering pp. 104-110: Philip Marvin
Foremanship: Business's Achilles' heel? pp. 111-119: Wilmar F. Bernthal
Blue-skies approach to tomorrow's marketing pp. 120-128: Theodore Levitt
Getting inflation into focus pp. 129-134: Arthur R. Upgren
Technological horizons pp. 136-136: Robert C. Turner
The context of society pp. 145-158: Lois Shepherd Headings

The new European market pp. 4-10: Paul G. Hoffman
Behind the lines pp. 12-12: Schuyler F. Otteson
The new European market pp. 17-23: Paul G. Hoffman
Productivity: Facts and fiction pp. 24-38: Theodore N. Beckman and Robert D. Buzzell
The widening potential of the computer pp. 39-47: E. Martin
Has business borrowed too much ? pp. 48-55: Harry C. Sauvain
Consultation pp. 56-64: Gerhard Colm, Robert R. Nathan, Emerson Schmidt and Robert C. Turner
Fitting the sales forecast to your firm pp. 65-72: James B. Boulden
How to quantify decision-making pp. 73-79: Roger E. Ball and Allan A. Gilbert
The furor over dealer franchises pp. 80-87: Charles M. Hewitt
Is thrift outmoded? pp. 88-92: Grover W. Ensley
Stabilizing income through insurance pp. 93-98: John D. Long
Behind the Edsel pp. 99-102: J. Emmet Judge
Book notes pp. 111-111: E. Martin