Journal of Business Research

1973 - 2025

Current editor(s): A. G. Woodside

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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Volume 21, issue 4, 1990

Conceptual model of the quality perception process pp. 309-333

Jan-Benedict E. M. Steenkamp

Configuration and coordination of global advertising pp. 335-344

Robert E. Hite and Cynthia Fraser

Toward the measurement of the marketing culture of a service firm pp. 345-362

Cynthia Webster

Leadership substitutes as moderators of sales supervisory behavior pp. 363-382

Terry L. Childers, Alan J. Dubinsky and Steven J. Skinner

Volume 21, issue 3, 1990

Cutting edge research in retailing pp. 177-178

William R. Darden

Retail promotional advertising: Do the number of deal items and size of deal discounts affect store performance? pp. 179-194

Francis J. Mulhern and Robert P. Leone

Situational influences on the consumer decision sequence pp. 195-207

Jeffrey J. Stoltman, James W. Gentry, Kenneth A. Anglin and Alvin C. Burns

Multisegment analysis of supermarket patronage pp. 209-223

Sandra McCurley Hortman, Arthur W. Allaway, J. Barry Mason and John Rasp

Environmental dispositions and customer response to store atmospherics pp. 225-241

Sanford Grossbart, Ronald Hampton, B. Rammohan and Richard S. Lapidus

Shopping behavior and retail merchandising strategies pp. 243-258

Robert A. Mittelstaedt and Robert E. Stassen

Shopping-center patronage models: Fashioning a consideration set segmentation solution pp. 259-275

Adam Finn and Jordan Louviere

Changes in the competitive environments of rural trade areas: Effects of discount retail chains pp. 277-287

John Ozment and Greg Martin

An action strategy approach to examining shopping behavior pp. 289-308

William R. Darden and Michael J. Dorsch

Volume 21, issue 2, 1990

Differences between nonrespondents and refusers in market surveys using mixed modes of contact pp. 91-107

Kenneth C. Schneider and William C. Rodgers

Pollution control revenue bond sales and public utility share prices pp. 109-117

Raj Varma and Samuel H. Szewczyk

Wholesale operations and vendor evaluation pp. 119-129

Richard Germain and Cornelia Droge

Perceptual biases in affirmative disclosures in print ads: Practical and public policy implications pp. 131-141

William E. Kilbourne

The wealth effects of corporate lawsuits: Pennzoil v. Texaco pp. 143-158

M. Andrew Fields

Celebrity spokesperson and brand congruence: An assessment of recall and affect pp. 159-173

Shekhar Misra and Sharon E. Beatty

Volume 21, issue 1, 1990

Perceived characteristics, organizational factors, and the utilization of external market research suppliers pp. 1-17

James M. Sinkula

Investment horizon and beta coefficients pp. 19-37

Winston T. Lin and Yueh H. Chen

An empirical evaluation of the Gilly-Enis updated household life cycle model pp. 39-57

William D. Danko and Charles M. Schaninger

Systematic pricing during the stock crash: Assessing market efficiency pp. 59-68

John Harris and Michael F. Spivey

The impact of choice phase and task complexity on consumer decision making pp. 69-90

Michael L. Ursic and James G. Helgeson

Volume 20, issue 4, 1990

Direct and indirect approaches to advertising persuasion: Which is more effective? pp. 279-291

Youjae Yi

Differentiating between cognitive and sensory innovativeness: Concepts, measurement, and implications pp. 293-315

Meera P. Venkatraman and Linda L. Price

Economic and sociopolitical determinants of exchange controls pp. 317-331

M. Hossein Safizadeh and Ali Fatemi

Structure, context, and centrality in interorganizational networks pp. 333-347

Alan N. Hoffman, Timothy M. Stearns and Charles B. Shrader

Determinants of chief executive officer compensation following major acquisitions pp. 349-366

Mark Kroll, Susan A. Simmons and Peter Wright

Understanding and managing loyalty in a multicommitment world pp. 367-367

Paula C. Morrow and James C. McElroy

Volume 20, issue 3, 1990

Cognitive response involvement model of the process of product evaluation through advertising exposure and trial pp. 191-215

Michael A. Kamins, Henry Assael and John L. Graham

Sequential modeling approach for redeploying selling effort in field salesforces pp. 217-233

David W. Cravens, William C. Moncrief, Charles Lamb and Terry Dielman

Influence of firm size on export planning and performance pp. 235-248

Saeed Samiee and Peter G. P. Walters

Impact of international marketing strategies on performance in diverse global markets pp. 249-262

Cynthia Fraser and Robert E. Hite

Delayed effects of advertising moderated by involvement pp. 263-277

Russell N. Laczniak and Darrel D. Muehling

Volume 20, issue 2, 1990

Contemporary research on consumer and business social values pp. 81-82

Lynn R. Kahle

Advertising, propaganda, and value change in economic development: The new cultural revolution in China and attitudes toward advertising pp. 83-95

Richard W. Pollay, David K. Tse and Zheng-Yuan Wang

Consumer values in West Germany underlying dimensions and cross-cultural comparison with North America pp. 97-107

Susanne C. Grunert and Gerhard Scherlorn

Social values, A.I.O., and consumption patterns: Exploratory findings pp. 109-122

P. Valette-Florence and A. Jolibert

Organizational structure of values pp. 123-134

Lawrence A. Crosby, Mary Jo Bitner and James D. Gill

Achievement and affiliation motivation: Changing patterns in social values as represented in American advertising pp. 135-143

George M. Zinkhan, Jae W. Hong and Robert Lawson

Impact of gender, hierarchial position, and leadership styles on work-related values pp. 145-152

Thomas D. Jensen, Donald D. White and Raghavendra Singh

Adding meaning to values by directly assessing value-benefit relationships pp. 153-160

Jonathan Gutman

Environmental attitudes and knowledge: A comparison of marketing and business students with other groups pp. 161-170

Nicolaos E. Synodinos

Value congruency: The case of the "socially responsible" firm pp. 171-181

Anne L. Balazs

Social values and salespeople's effort: Entrepreneurial versus routine selling pp. 183-190

William A. Weeks and Lynn R. Kahle

Volume 20, issue 1, 1990

Toward integration of marketing and organizational behavior in the service economy pp. 1-2

William Mindak and Robert Folger

Relationship approach to marketing in service contexts: The marketing and organizational behavior interface pp. 3-11

Christian Gronroos

Service encounters and service relationships: Implications for research pp. 13-21

John A. Czepiel

Governing customer-service organization exchange pp. 23-29

Gareth R. Jones

On the quality of services in encounters: An agency perspective pp. 31-41

Peter K. Mills

Service quality improvement and control: A customer-based approach pp. 43-54

James S. Hensel

Balance in service systems design pp. 55-61

David A. Tansik

Internal marketing and organizational behavior: A partnership in developing customer-conscious employees at every level pp. 63-70

William R. George

Interdisciplinary study of service: Some progress, some prospects pp. 71-79

David E. Bowen