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Journal of Business Research
1973 - 2025
Current editor(s): A. G. Woodside From Elsevier Bibliographic data for series maintained by Catherine Liu (). Access Statistics for this journal.
Is something missing from the series or not right? See the RePEc data check for the archive and series.
Volume 63, issue 12, 2010
- Evaluating export markets: Experienced exporters' hierarchical cognitive structures pp. 1261-1266

- Van R. Wood, Joy H. Karriker and Larry J. Williams
- Commentary essay on "exploring origins of ethical company/brand perceptions -- A consumer perspective of corporate ethics" pp. 1267-1268

- Deborah Y. Cohn
- Golder's historical method in research in marketing pp. 1269-1272

- Ann-Marie K. Thompson
- Competitive strategies and firm performance: Technological capabilities' moderating roles pp. 1273-1281

- María José Ruiz Ortega
- Non-price determinants of automotive demand: Restyling matters most pp. 1282-1289

- Oleg Korenok, George E. Hoffer and Edward L. Millner
- The effect of mixed versus blocked sequencing of promotion and prevention features on brand evaluation: The moderating role of regulatory focus pp. 1290-1294

- Subimal Chatterjee, Ashwin Vinod Malshe and Timothy B. Heath
- Evaluating the impact of Arnould and Wallendorf's (1994) market-oriented ethnography pp. 1295-1300

- Josephine L.L Chong
- Experience, environment, and subsidiary performance in high-tech MNEs pp. 1301-1309

- Wann-Yih Wu and Ching-Yi Lin
- Which subfield to enter first?: The role of a firm's pre-entry experiences pp. 1310-1316

- Hun Lee and Hyung-Deok Shin
- Changing underwriting practices on underpricing of U.S. global initial public offerings pp. 1317-1323

- Kelly Nianyun Cai, Hei Wai Lee and Magali Valero
- Why Susie owns Starbucks: The name letter effect in security selection pp. 1324-1327

- Heather S. Knewtson and Richard W. Sias
- Adolescent perceptions of parent and peer influences on teen purchase: An application of social power theory pp. 1328-1335

- Kendall Goodrich and Tamara F. Mangleburg
- When does electronic word-of-mouth matter? A study of consumer product reviews pp. 1336-1341

- Jason Q. Zhang, Georgiana Craciun and Dongwoo Shin
- Adolescent consumption autonomy: A cross-cultural examination pp. 1342-1348

- Kay M. Palan, Elodie Gentina and Isabelle Muratore
- The effect of organizational justice, perceived organizational support, and perceived supervisor support on marketing employees' level of trust pp. 1349-1355

- James B. DeConinck
- Innovation generation in upstream and downstream business relationships pp. 1356-1363

- Subroto Roy and K. Sivakumar
- Exploring origins of ethical company/brand perceptions: Reply to Shea and Cohn's commentaries pp. 1364-1367

- Katja Brunk
- Cross-border relationships and performance: Revisiting a complex linkage -- A commentary essay pp. 1368-1371

- Rudolf Sinkovics, Ruey-Jer 'Bryan' Jean and Noemi Pezderka
Volume 63, issue 11, 2010
- Introduction: Thought leadership in brand management pp. 1111-1112

- Colin Jevons, Cleopatra Veloutsou, George Christodoulides and Leslie de Chernatony
- Brand misconduct: Consequences on consumer-brand relationships pp. 1113-1120

- Frank Huber, Kai Vollhardt, Isabel Matthes and Johannes Vogel
- Looking more or less alike: Determinants of perceived visual similarity between copycat and leading brands pp. 1121-1128

- Miceli, Gaetano "Nino" and Rik Pieters
- Brand morphing across Wal-Mart customer segments pp. 1129-1134

- Bill Merrilees and Dale Miller
- Life after death? Analyzing post-defection consumer brand equity pp. 1135-1141

- Svetlana Bogomolova
- Competition for memory retrieval between private label and national brands pp. 1142-1147

- Magda Nenycz-Thiel, Byron Sharp, John Dawes and Jenni Romaniuk
- The impact of sales encounters on brand loyalty pp. 1148-1155

- Tim Oliver Brexendorf, Silke Mühlmeier, Torsten Tomczak and Martin Eisend
- Co-creating value for luxury brands pp. 1156-1163

- Caroline Tynan, Sally McKechnie and Celine Chhuon
- Public sector corporate branding and customer orientation pp. 1164-1171

- Susan Whelan, Gary Davies, Margaret Walsh and Rita Bourke
- Marketing and societal welfare: A multiple stakeholder approach pp. 1173-1178

- Margaret Matear and Peter A. Dacin
- Timing is everything: A meta-analysis of the relationships between organizational performance and innovation pp. 1179-1185

- Frances E. Bowen, Mahdi Rostami and Piers Steel
- Channel relationship factors in cross-cultural contexts: Antecedents of satisfaction in a retail setting pp. 1186-1195

- Rodney C. Runyan, Brenda Sternquist and Jae-Eun Chung
- Top management teams and corporate political activity: Do top management teams have influence on corporate political activity? pp. 1196-1201

- Mine Ozer
- Store-evoked affect, personalities, and consumer emotional attachments to brands pp. 1202-1208

- Ulrich R. Orth, Yonca Limon and Gregory Rose
- Balancing the sequential logic of quality constructs in manufacturing-supplier relationships -- Causes and outcomes pp. 1209-1214

- Göran Svensson, Tore Mysen and Janice Payan
- Understanding multi-channel banking customers pp. 1215-1221

- Mónica Cortiñas, Raquel Chocarro and María Luisa Villanueva
- The pivotal roles of product knowledge and corporate social responsibility in event sponsorship effectiveness pp. 1222-1228

- Russell Lacey, Angeline G. Close and R. Zachary Finney
- Performance implications of customer-linking capabilities: Examining the complementary role of customer orientation and CRM technology pp. 1229-1236

- Adam Rapp, Kevin J. Trainor and Raj Agnihotri
- Attitudes toward the extension and parent brand in response to extension advertising pp. 1237-1244

- Nathalie Dens and Patrick De Pelsmacker
- Organizing for external technology exploitation in diversified firms pp. 1245-1253

- Ulrich Lichtenthaler
- The impact of firm strategy and foreign ownership on executive bonus compensation in Japanese firms pp. 1254-1260

- Toru Yoshikawa, Abdul A. Rasheed and Esther Del Brio
Volume 63, issue 9-10, 2010
- New developments in modeling Internet consumer behavior: Introduction to the special issue pp. 915-918

- Michel Laroche
- Engagement, telepresence and interactivity in online consumer experience: Reconciling scholastic and managerial perspectives pp. 919-925

- Anne Mollen and Hugh Wilson
- A proposed model of online consumer behavior: Assessing the role of gender pp. 926-934

- Marie-Odile Richard, Jean-Charles Chebat, Zhiyong Yang and Sanjay Putrevu
- Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task pp. 935-942

- Yong Jian Wang, Monica D. Hernandez and Michael S. Minor
- Person-place congruency in the Internet Banking context pp. 943-949

- Spiros Gounaris, Christos Koritos and Katerina Vassilikopoulou
- Has e-marketing come of age? Modeling historical influences on post-adoption era Internet consumer behaviors pp. 950-956

- David G. Taylor and David Strutton
- Internet banking acceptance model: Cross-market examination pp. 957-963

- Bander Alsajjan and Charles Dennis
- Customer behavior in electronic commerce: The moderating effect of e-purchasing experience pp. 964-971

- Blanca Hernández, Julio Jiménez and M. José Martín
- Simultaneous exposure to a program and advertising content in an interactive context: Perceptual and semantic interference and reinforcement pp. 972-978

- Verolien Cauberghe, Patrick De Pelsmacker and Wim Janssens
- Relative importance of online versus offline information for Internet purchases: Product category and Internet experience effects pp. 979-985

- Amar Cheema and Purushottam Papatla
- Beyond buying: Motivations behind consumers' online shopping cart use pp. 986-992

- Angeline G. Close and Monika Kukar-Kinney
- Web Site spill over to email campaigns: The role of privacy, trust and shoppers' attitudes pp. 993-999

- Anne-Sophie Cases, Christophe Fournier, Pierre-Louis Dubois and John F. Tanner
- Viral marketing: Motivations to forward online content pp. 1000-1006

- Jason Y.C. Ho and Melanie Dempsey
- Website attributes that increase consumer purchase intention: A conjoint analysis pp. 1007-1014

- Ying-Hueih Chen, I-Chieh Hsu and Chia-Chen Lin
- Advances in internet consumer behavior and marketing strategy: Introduction to the special issue pp. 1015-1017

- Michel Laroche
- Trust considerations on attitudes towards online purchasing: The moderating effect of privacy and security concerns pp. 1018-1024

- Patrick McCole, Elaine Ramsey and John Williams
- Trust factors influencing virtual community members: A study of transaction communities pp. 1025-1032

- Jyh-Jeng Wu, Ying-Hueih Chen and Yu-Shuo Chung
- Understanding consumer-to-consumer interactions in virtual communities: The salience of reciprocity pp. 1033-1040

- Kimmy Wa Chan and Stella Yiyan Li
- How e-WOM recommendations influence product consideration and quality of choice: A motivation to process information perspective pp. 1041-1049

- Pranjal Gupta and Judy Harris
- Experiential goods with network externalities effects: An empirical study of online rating system pp. 1050-1057

- Jun Yang and Mai, Enping (Shirley)
- Product returns on the Internet: A case of mixed signals? pp. 1058-1065

- Carolyn Bonifield, Catherine Cole and Randall L. Schultz
- Consumer response to norm-breaking pricing events in e-commerce pp. 1066-1072

- Ellen Garbarino and Sarah Maxwell
- Buying while expecting to sell: The economic psychology of online resale pp. 1073-1078

- Hsunchi Chu and Shuling Liao
- Validating the search, experience, and credence product classification framework pp. 1079-1087

- Tulay Girard and Paul Dion
- The need to touch: Exploring the link between music involvement and tangibility preference pp. 1088-1094

- Maria Ek Styvén
- Motivators and enablers of SCOURing: A study of online piracy in the US and UK pp. 1095-1102

- Kevin J. Shanahan and Michael R. Hyman
- How corporate reputation, quality, and value influence online loyalty pp. 1103-1110

- Albert Caruana and Michael T. Ewing
Volume 63, issue 8, 2010
- A more comprehensive understanding and measure of customer helping behavior pp. 787-792

- Jennifer Wiggins Johnson and Adam Rapp
- Avatars as salespeople: Communication style, trust, and intentions pp. 793-800

- Kathleen Keeling, Peter McGoldrick and Susan Beatty
- Female consumers: Decision-making in brand-driven retail pp. 801-808

- Elad Granot, Henry Greene and Thomas G. Brashear
- The impact of expectation of future negotiation interaction on bargaining processes and outcomes pp. 809-816

- Charles Patton and P.V. (Sundar) Balakrishnan
- Wearing many hats: Supply managers' behavioral complexity and its impact on supplier relationships pp. 817-823

- Zhaohui Wu, Michelle D. Steward and Janet L. Hartley
- Seeking knowledge or gaining legitimacy? Role of social networks on new practice adoption by OEM suppliers pp. 824-831

- Hsiang-Lin Cheng
- The quality of quality awards: Diminishing information asymmetries in a hotel chain pp. 832-839

- Juan Nicolau and Ricardo Sellers
- Creating and appropriating value in collaborative relationships pp. 840-848

- Stephan M. Wagner, Andreas Eggert and Eckhard Lindemann
- How does CRM technology transform into organizational performance? A mediating role of marketing capability pp. 849-855

- Woojung Chang, Jeong Eun Park and Seoil Chaiy
- How foreign firms achieve competitive advantage in the Chinese emerging economy: Managerial ties and market orientation pp. 856-862

- Julie Juan Li and Kevin Zheng Zhou
- Inter-organizational cooperation in buyer-supplier relationships: Both perspectives pp. 863-869

- Kyung Kyu Kim, Seung-Hoon Park, Sung Yul Ryoo and Sung Kook Park
- Non-linear relationships between growth opportunities and debt: Evidence from quoted Portuguese companies pp. 870-878

- Zelia Serrasqueiro and Paulo Maçãs Nunes
- Integrative assessment of exporting research articles in business journals during the period 1960-2007 pp. 879-887

- Leonidas C. Leonidou and Constantine S. Katsikeas
- Investor reaction to women directors pp. 888-894

- Eugene Kang, David Ding and Charlie Charoenwong
- On the Chinese B-share price discount puzzle: Some new evidence pp. 895-902

- Ali F. Darrat, Otis Gilley, Yanhui Wu and Maosen Zhong
- Are emotions consequences of affective expectations? A commentary essay pp. 903-904

- Pierre Desmet
- Research on non-market actions: A commentary essay pp. 905-907

- Chun-Ju Wang
- Human resource management, ethical context, and personnel consequences: A commentary essay pp. 908-910

- Sean Valentine
- The integration-responsiveness framework and subsidiary management: A response pp. 911-913

- Shao-Lung Lin and An-Tien Hsieh
Volume 63, issue 7, 2010
- Asset specificity's impact on outsourcing relationship performance: A disaggregated analysis by buyer-supplier asset specificity dimensions pp. 657-666

- Glauco De Vita, Arafet Tekaya and Catherine L. Wang
- Small versus large retail stores in an emerging market--Mexico pp. 667-672

- Audhesh Paswan, María de los Dolores Santarriaga Pineda and Francisco Carlos Soto Ramirez
- Adapting to a retail environment: Modeling consumer-environment interactions pp. 673-681

- Francesco Massara, Sandra S. Liu and Robert D. Melara
- Strategic fit, contractual, and procedural governance in alliances pp. 682-689

- Bo Nielsen
- Application of hedonic price modeling to consumer packaged goods using store scanner data pp. 690-696

- Josué Martínez-Garmendia
- Firm downsizing and satisfaction among United States and European customers pp. 697-706

- Jeffrey E. Lewin, Wim Biemans and Wolfgang Ulaga
- Knowledge absorptive capacity: New insights for its conceptualization and measurement pp. 707-715

- César Camisón and Beatriz Forés
- Managerial optimism and search pp. 716-720

- Chris Papenhausen
- Managerial labor-market discipline and the characteristics of merger and acquisition transactions pp. 721-728

- Nada Kobeissi, Xian Sun and Haizhi Wang
- The impact of pay on CEO turnover: A test of two perspectives pp. 729-734

- Wei Shen, Richard J. Gentry and Henry L. Tosi
- How can shopping mall management best capture mall image? pp. 735-740

- Jean-Charles Chebat, M. Joseph Sirgy and Stephan Grzeskowiak
- Evaluation uncertainty of venture capitalists' investment criteria pp. 741-747

- Tobias Kollmann and Andreas Kuckertz
- Supermarkets as libraries of postmodern mythology pp. 748-753

- Maria Kniazeva and Russell W. Belk
- Charitable organizations' storytelling influence on donors' emotions and intentions pp. 754-762

- Altaf Merchant, John B. Ford and Adrian Sargeant
- Linking organizational culture, structure, strategy, and organizational effectiveness: Mediating role of knowledge management pp. 763-771

- Wei Zheng, Baiyin Yang and Gary N. McLean
- Performance expectations of small firms considering radical product innovation pp. 772-777

- Frans J.H.M. Verhees, Matthew T.G. Meulenberg and Joost Pennings
- A cognitive model to predict domain-specific consumer innovativeness pp. 778-785

- Stefan Hoffmann and Katja Soyez
Volume 63, issue 6, 2010
- Understanding subsistence marketplaces: Toward sustainable consumption and commerce for a better world pp. 535-537

- Madhu Viswanathan and José Antonio Rosa
- Low socioeconomic class and consumer complexity expectations for new product technology pp. 538-547

- Carlos Trujillo, Andrés Barrios, Sonia M. Camacho and José Antonio Rosa
- How the poor in a developing country view business' contribution to quality-of-life 5Â years after a national economic crisis pp. 548-558

- Mark Peterson, Ahmet Ekici and David M. Hunt
- Marketing to subsistence consumers: Lessons from practice pp. 559-569

- Kelly L. Weidner, José Antonio Rosa and Madhu Viswanathan
- Understanding consumption and entrepreneurship in subsistence marketplaces pp. 570-581

- Madhu Viswanathan, Srinivas Sridharan and Robin Ritchie
- Creating mutual value: Lessons learned from ventures serving base of the pyramid producers pp. 582-594

- Ted London, Ravi Anupindi and Sateen Sheth
- Building Entrepreneurship in Subsistence Markets: Microfranchising as an Employment Incubator pp. 595-601

- Lisa Jones Christensen, Helen Parsons and Jason Fairbourne
- A naturological approach to marketing exchanges: Implications for the bottom of the pyramid pp. 602-607

- Ronald Paul Hill
- Making theory and practice in subsistence markets: An analytic autoethnography of MASAZI in Accra, Ghana pp. 608-616

- Benét DeBerry-Spence
- Fuel-efficient stoves for Darfur: The social construction of subsistence marketplaces in post-conflict settings pp. 617-629

- Samer Abdelnour and Oana Branzei
- Incentives and the growth of Oaxacan subsistence businesses pp. 630-638

- Arcelia Toledo, José de la Paz Hernández and Denis Griffin
- The Village Network(TM): Partnership and collaboration to alleviate poverty in subsistence marketplaces pp. 639-642

- Krista Crawford-Mathis, Stephen Darr and Amy Farmer
- Understanding factors that influence purchases in subsistence markets pp. 643-650

- Tendai Chikweche and Richard Fletcher
- Strategic motivations and choice in subsistence markets pp. 651-655

- Raed Elaydi and Charles Harrison
Volume 63, issue 5, 2010
- Essential research in technology management pp. 451-453

- Kun-Huang Huarng
- Identification and analysis of industry cycles pp. 454-462

- Hao Tan and John A. Mathews
- Management factors affecting the performance of technology firms pp. 463-470

- Domingo Ribeiro Soriano
- The continuing debate on firm performance: A multilevel approach to the IT sectors of Taiwan and South Korea pp. 471-478

- Yi-Min Chen
- The determinants of foreign direct investment in China: The case of Taiwanese firms in the IT industry pp. 479-485

- Feng-Jyh Lin
- Corporate investment, financing, and dividend policies in the high-tech industry pp. 486-489

- David Han-Min Wang
- Corporate motivation and performance in R&D alliances pp. 490-496

- Wen-Hsiang Lai and Pao-Long Chang
- Diffusion models of mobile telephony pp. 497-501

- Feng-Shang Wu and Wen-Lin Chu
- Acquisition experience, board characteristics, and acquisition behavior pp. 502-509

- Yu-Shu Peng and Chung-Ping Fang
- Mobility of public researchers, scientific knowledge transfer, and the firm's innovation process pp. 510-518

- Liliana Herrera, Maria Felisa Muñoz-Doyague and Mariano Nieto
- Technology revenue management system for customer groups in hotels pp. 519-527

- José Guadix, Pablo Cortés, Luis Onieva and Jesús Muñuzuri
- Self-reporting mechanism for risk regulation pp. 528-534

- Shi-Woei Lin
Volume 63, issue 4, 2010
- Unmastered risks: From crisis to catastrophe: An economic and management insight pp. 337-346

- Andrea Schenker-Wicki, Matthias Inauen and Maria Olivares
- Exploring consumer boycott intelligence using a socio-cognitive approach pp. 347-355

- Maya F. Farah and Andrew J. Newman
- Flexibility-efficiency tradeoff and performance implications among Chinese SOEs pp. 356-362

- Justin Tan and Liang Wang
- A socio-cultural approach to exploring consumer boycott intelligence: A commentary essay pp. 363-365

- Victoria K. James
- Developing a measure to capture marketing faculty's perceptions of unethical behavior pp. 366-371

- Gao, Tao (Tony), M. Joseph Sirgy and J.S. Johar
- Uncovering unconscious memories and myths for understanding international tourism behavior pp. 372-383

- Drew Martin
- The influence of ethical climate on marketing employees' job attitudes and behaviors pp. 384-391

- James B. DeConinck
- Antecedents of growth through mergers and acquisitions: Empirical results from Belgium pp. 392-403

- Nancy Huyghebaert and Mathieu Luypaert
- CEO pay fairness as a predictor of stakeholder management pp. 404-410

- Eric A. Fong
- Creative workforce density, organizational slack, and innovation performance pp. 411-417

- Chung-Jen Chen and Yi-Fen Huang
- Is small business better than big business for marketing managers? pp. 418-423

- Anusorn Singhapakdi, M. Joseph Sirgy and Dong-Jin Lee
- Integrating marketing databases through regressed microsegmentation pp. 424-430

- Hugh M. Cannon, David L. Williams and Sung-Joon Yoon
- Antecedents of retailer loyalty: Simultaneously investigating channel push and consumer pull effects pp. 431-438

- Jyh-Shen Chiou, Lei-Yu Wu and Min-Chieh Chuang
- Cross-cultural study of channel relationship factors -- Antecedents of satisfaction in a retail setting: A commentary essay pp. 439-441

- Sudhir H. Kale
- Advancing the country image construct -- A commentary essay pp. 442-445

- Saeed Samiee
- Advancing the country image construct: Reply to Samiee's (2009) commentary pp. 446-449

- Katharina Zeugner-Roth and Adamantios Diamantopoulos
Volume 63, issue 3, 2010
- Reseller adoption of manufacturers' e-business tools: The impact of social enforcement, technology-relationship fit and the mediating role of reseller benefits pp. 217-223

- Talai Osmonbekov
- How strategic orientations influence the building of dynamic capability in emerging economies pp. 224-231

- Kevin Zheng Zhou and Caroline Bingxin Li
- Re-assessment of E-S-Qual and E-RecS-Qual in a pure service setting pp. 232-240

- Serkan Akinci, Eda Atilgan-Inan and Safak Aksoy
- Trust and reciprocity with transparency and repeated interactions pp. 241-247

- Kiridaran Kanagaretnam, Stuart Mestelman, S.M. Khalid Nainar and Mohamed Shehata
- Ownership and capital structure in Latin America pp. 248-254

- Jacelly Céspedes, Maximiliano González and Carlos Molina Manzano
- Exploring origins of ethical company/brand perceptions -- A consumer perspective of corporate ethics pp. 255-262

- Katja Brunk
- Using consumer perceived ethicality as a guideline for corporate social responsibility strategy: A commentary essay pp. 263-264

- Linda J. Shea
- Does network board capital matter? A study of innovative performance in strategic SME networks pp. 265-275

- Joakim Wincent, Sergey Anokhin and Daniel Örtqvist
- Impulse buying and variety seeking: A trait-correlates perspective pp. 276-283

- Piyush Sharma, Bharadhwaj Sivakumaran and Roger Marshall
- Diversity, outside directors and firm valuation: Korean evidence pp. 284-291

- Haksoon Kim and Chanwoo Lim
- Managerial ownership and performance: A commentary essay pp. 292-293

- Adrian (Wai-Kong) Cheung
- Purging data before productivity analysis pp. 294-302

- Necmi K. Avkiran and Nakhun Thoraneenitiyan
- Influence of industry type on the relationship between international operations and risk pp. 303-309

- B. Elango
- Can formalization, complexity, and centralization influence knowledge performance? pp. 310-320

- Eva M. Pertusa-Ortega, Patrocinio Zaragoza-Sáez and Enrique Claver-Cortés
- Which companies should implement management innovation? A commentary essay pp. 321-323

- Lei-Yu Wu
- Insufficient discriminant validity: A comment on Bove, Pervan, Beatty, and Shiu (2009) pp. 324-327

- Andrew M. Farrell
- Coke is It: How stories in childhood memories illuminate an icon pp. 328-336

- Kathryn LaTour, Michael S. LaTour and George M. Zinkhan
Volume 63, issue 2, 2010
- 2008 World Social Marketing Conference: Introduction to special issue pp. 97-98

- Walter Wymer
- Rethinking the boundaries of social marketing: Activism or advertising? pp. 99-103

- Walter Wymer
- Refuting fear in heuristics and in recycling promotion pp. 104-110

- Gonzalo Díaz Meneses
- Leaving home: Food choice behavior of young German adults pp. 111-115

- Debra Harker, Bishnu Sharma, Michael Harker and Karin Reinhard
- A social cognitive approach to tackle inactivity and obesity in young Australians pp. 116-120

- Luke Hawley, Debra Harker and Michael Harker
- Race and attitude formation in HIV/Aids fear advertising pp. 121-125

- Marlize Terblanche-Smit and Nic S. Terblanche
- Developing pandemic communication strategies: Preparation without panic pp. 126-132

- Sandra C. Jones, Louise Waters, Omnia Holland, John Bevins and Don Iverson
- Investigating social marketing sponsorships: Terminology, stakeholders, and objectives pp. 133-139

- Judith Madill and Norm O'Reilly
- Fear, guilt, and shame appeals in social marketing pp. 140-146

- Linda Brennan and Wayne Binney
- Redefining social marketing with contemporary commercial marketing definitions pp. 147-153

- Stephen Dann
- Comparing adolescent-focused obesity prevention and reduction messages pp. 154-160

- Jennifer Allyson Dooley, Sameer Deshpande and Carol E. Adair
- Tobacco smoking's changing trajectory in Australia pp. 161-165

- Julian de Meyrick
- Using social marketing to enhance hotel reuse programs pp. 166-172

- Jingzhi Shang, Debra Z. Basil and Walter Wymer
- Advances in spreadsheet and database training: Editorial pp. 173-174

- Robert G. Brookshire
- Teaching problem solving and database skills that transfer pp. 175-181

- Catherine Chen
- Teaching basic marketing accountability using spreadsheets: An exploratory perspective pp. 182-190

- Gopala Ganesh and Audhesh K. Paswan
- Utilizing and teaching data tools in Excel for exploratory analysis pp. 191-206

- Susan W. Palocsay, Ina S. Markham and Steven E. Markham
- Designing the spreadsheet-based decision support systems course: An application of Bloom's taxonomy pp. 207-216

- Craig K. Tyran
Volume 63, issue 1, 2010
- Considerations on "Research on non-market actions: A commentary essay" pp. 1-2

- Zulima Fernández and Belén Usero
- Control mechanisms across a buyer-supplier relationship quality matrix pp. 3-12

- Yi Liu, Yuan Li and Leinan Zhang
- How is marketers' credibility construed within the sales-marketing interface? pp. 13-19

- Avinash Malshe
- Ethics institutionalization, quality of work life, and employee job-related outcomes: A survey of human resource managers in Thailand pp. 20-26

- Kalayanee Koonmee, Anusorn Singhapakdi, Busaya Virakul and Dong-Jin Lee
- Applicability of the resource-based and dynamic-capability views under environmental volatility pp. 27-31

- Lei-Yu Wu
- Perceived benefits of loyalty programs: Scale development and implications for relational strategies pp. 32-37

- Aîda Mimouni-Chaabane and Pierre Volle
- Service recommendations and customer evaluations in the international marketplace: Cultural and situational contingencies pp. 38-44

- Dana L. Alden, Yi He and Qimei Chen
- Chinese consumer decision-making styles: A comparison between the coastal and inland regions pp. 45-51

- Joyce Xin Zhou, Mark J. Arnold, Arun Pereira and Jun Yu
- International strategy implementation: Roles of subsidiaries, operational capabilities, and procedural justice pp. 52-59

- Shao-Lung Lin and An-Tien Hsieh
- Legitimacy of team rewards: Analyzing legitimacy as a condition for the effectiveness of team incentive designs pp. 60-66

- Federico Aime, Christopher J. Meyer and Stephen E. Humphrey
- Cognitive complexity implications for research on sustainable competitive advantage pp. 67-70

- Shu-Ling Cheng and Hae-Ching Chang
- The effect of incentives on customer evaluations of service bundles pp. 71-76

- Melinda L. Andrews, Ray L. Benedicktus and Michael K. Brady
- Forecast information and traditional retailer performance in a dual-channel competitive market pp. 77-83

- Ruiliang Yan and Sanjoy Ghose
- Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping pp. 84-90

- Kyoung-Nan Kwon, David W. Schumann and Ann Fairhurst
- Reflective and formative metrics of relationship value: Response to Baxter's commentary essay pp. 91-93

- Adamantios Diamantopoulos
- The integration-responsiveness framework and subsidiary management: A commentary pp. 94-96

- Sven A. Haugland
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