Palgrave Macmillan Books
From Palgrave Macmillan
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- Introduction
- Hidetaka Yoshimatsu
- The Scope of Computer Marketing
- Hamish E. Macarthur and Merlin Stone
- Introduction
- Marie-Claude Sicard
- Why I am an Economist
- Richard Layard
- Introduction
- Ingyu Oh, Hun-Joon Park, Shigemi Yoneyama and Hyuk-Rae Kim
- What Is Branding?
- John Murphy
- Introduction
- Toshiaki Tachibanaki and Tomohiko Noda
- Introduction
- Kenneth Button
- How Monetary Chaos Powers Irrational Exuberance
- Brendan Brown
- Introduction
- Gautam Mitra and Katharina Schwaiger
- Introduction
- Keith Griffin
- Rich Arabs and Poor Arabs: An Introduction to Intra-Arab Issues
- Kunibert Raffer and M. A. Mohamed Salih
- Introduction How Intellectual Property Rights Enrich the Few While Undermining Liberty, Science, and Society
- Michael Perelman
- Introduction
- Henk Kox and Luis Rubalcaba
- Introduction
- Shirley Dex and Andrew McCulloch
- Introduction
- David Simpson
- Introduction
- Joan Robinson
- 1 What Is Branding?
- John M. Murphy
- Government Effects on the Distribution of Income: An Overview
- Dimitri Papadimitriou
- Introduction
- Chi Lo
- Introduction
- Koichiro Kimura
- Sound Financial Management Strategies for Achieving Good Corporate Governance Practices
- Siti Nuryanah and Sardar M. N. Islam
- Introduction
- Teng-Fei Wang, Kevin Cullinane and Dong-Wook Song
- Introduction
- Valerie Stead and Carole Elliott
- Introduction
- Christian Ragacs
- Introduction
- Seishi Kimura
- Introduction
- Robert Aliber
- Basic Facts and Figures
- Graham Hallett
- Introduction: A Framework for Analysis
- Lu Aiguo
- Introduction: Alternative Economic Policies for Growth, Employment and Poverty Reduction: A Progressive Policy Agenda for Developing Countries
- Terry McKinley
- Introduction
- Shahrukh Rafi Khan
- Introduction
- David Forbes
- Sport as a Business: Introduction
- Harald Dolles and Sten Söderman
- Introduction, Scope and Content
- Carlos M. Peláez and Carlos A. Peláez
- Introduction
- Pat Lowry
- Why Do Social Safety Nets Matter?
- Mohammad Ashraf
- Introduction: A New Approach to Redevelop America
- Joe Colombano and Aniket Shah
- Introduction
- Stephanie Jones
- Introduction and Summary
- John N. Reynolds
- Overview
- Nobuhiro Hosoe, Kenji Gasawa and Hideo Hashimoto
- A
- Z. Nasr
- Introduction
- Frank McDonald and Richard Thorpe
- Introduction
- Yonggui Wang and Richard Li-Hua
- Introduction
- Jeffrey James
- Introduction
- Chris Kerns
- Introduction
- Valerie Bannert-Thurner
- Introduction
- Sunanda Sen
- Purpose and Plan of this Book
- John C. Carrington and George T. Edwards
- Introduction
- Brian Griffiths and Geoffrey E. Wood
- Introduction
- Harbhajan S. Kehal, Harender H. Samtani and Jagjit S. Sawhney
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