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Palgrave Macmillan Books

From Palgrave Macmillan
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Introduction
Justin Robertson
Introduction
Lynn F. Pearson
Introduction
Simon Anholt
Introduction
Stanislav E. Shmelev and Irina A. Shmeleva
Introduction: Emerging Perspectives on an Emerging Industry
Sabine Hotho and Neil McGregor
Introduction
Anthony Elson
General Introduction
Benedicte Reynaud
Introduction
Bernadette Andreosso-O’Callaghan, Jean-Pascal Bassino and Jacques Jaussaud
Special Memorial Article: H. Igor Ansoff and Strategic Management — Reflections from the Philosopher’s Stone
Rick Ansoff
A Primer for the General Theory
Brendan Sheehan
Introduction
Ioannis Theotokas and Gelina Harlaftis
Introduction
Gerry Brown
Business as a Profession
Laszlo Zsolnai
Introduction
Sven Grassman and Erik Lundberg
Introduction: Varieties of Capitalism
Marshall C. Eakin
Introduction
Scott R. Sidell
Introduction: A Diverse Future
Kurt April and Marylou Shockley
Introduction
Jacques Riboud
Introduction
Nieves Arranz Peña and Juan Carlos Fernández Arroyabe
Introduction
Colin Wren
An Expanded View of Multinational Corporation Diversification
Anthony Goerzen
Introduction
Arindam Banik
Prologue*: Hearing of the U.S. Senate Subcommittee on Antitrust, Competition Policy, and Consumer Rights
S. Prakash Sethi
Theories of the Firm
Jacqueline Cannon and Patricia M. Hillebrandt
An Introduction to Saudi Arabia
John R. Presley and A. J. Westaway
Introduction
Roy Culpeper
Introduction
Sue Hatt and Frank Gardner
Introduction
Dominique Rambures
Introduction The Football Management Context
Sue Bridgewater
Introduction to Value Propositions
Joseph A. DiVanna
Introduction
Peter Shaw
Introduction: Ocean to Ocean
Malcolm Falkus
Introducing the Volume
Rodrigo Magalhàes
Customer Thinking and Brand Choice
Randolph J. Trappey and Arch G. Woodside
An Introduction to Saudi Arabia
John R. Presley
Beyond Compliance
Øyvind Kvalnes
Fausto Vicarelli: A Personal Reminiscence
Giancarlo Gandolfo
Introduction to Volumes of the Collected Writings of Paul Davidson
Louise Davidson
Introduction
Andrew Kakabadse and Nada Kakabadse
Introduction: From Trading to Brand Leadership
Andrew Wileman and Michael Jary
Introduction: Why Write About Value in the Context of National Accounts?
Utz-Peter Reich
Introduction to the Trilogy: Mythologies of Organizational Everyday Life
Monika Kostera
Background and Context of the Study
Doren Chadee, Banjo Roxas and Tim Rogmans
News Where You Live — and Who Controls It
Alastair Hetherington
Introduction
Markku Lonkila
Introduction
François Dupuy
Boundedly Rational Qualitative Reasoning on Comparative Statics
Reinhard Selten
Introduction
Sigmund A. Wagner-Tsukamoto
Introduction
Sian Moore, Sonia McKay and Sarah Veale
Blood on the Thames
S. G. Sturmey
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