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Palgrave Macmillan Books

From Palgrave Macmillan
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Introduction
Riccardo Belloflore and Scott Carter
Introduction
Killian McCarthy and Wilfred Dolfsma
Introduction
Ioannis Theotokas and Gelina Harlaftis
Integrated Brand Marketing and Measuring Returns
Philip J. Kitchen
Introduction
Henny Romijn
Introduction: Issues, Structure and Policy Recommendations
Christos Papazoglou and Eric Pentecost
Introduction: Varieties of Capitalism
Marshall C. Eakin
Introduction
Anand Kumar Sethi
Reflections of the authors, Colin, Qaalfa and Steven …
Colin Shaw, Qaalfa Dibeehi and Steven Walden
Theories of the Firm
Jacqueline Cannon and Patricia M. Hillebrandt
Introduction
Edward Barbier
Introduction to Crisis Management
Ruth Alas and Junhong Gao
Introduction
Kevin M. Ryan and Rob Spider Graham
An offer I couldn’t refuse
David Courpasson and Jean-Claude Thoenig
General Introduction
Jean Vercherand
From Classroom to Boardroom: A Gap in Knowledge and Practice
Narendra Laljani
Introduction
Sybille Sachs, Edwin Rühli and Isabelle Kern
Bubble Troubles
Nikhilesh Dholakia and Romeo V. Turcan
Introduction and Overview
Patricio Aroca and Geoffrey Hewings
Introduction: The Diversity of Internationalization Strategies and Trajectories of Automobile Sector Firms
Michel Freyssenet, Koichi Shimizu and Giuseppe Volpato
Blood on the Thames
S. G. Sturmey
Introduction
Markku Lonkila
Customer Thinking and Brand Choice
Randolph J. Trappey and Arch G. Woodside
A Primer for the General Theory
Brendan Sheehan
The Construction Industry
Patricia M. Hillebrandt
News Where You Live — and Who Controls It
Alastair Hetherington
Introduction
Stanislav E. Shmelev and Irina A. Shmeleva
Introduction
François Dupuy
General Introduction
Benedicte Reynaud
Political Economy and the Development of State Theory
Jeremy Leaman
Introduction
D Christopher Kayes
Introduction
Warren Samuels
Introduction
Adam Szirmai and Paul Lapperre
Introduction
Jarunee Wonglimpiyarat
Introduction
M. Teresa Lunati
Boundedly Rational Qualitative Reasoning on Comparative Statics
Reinhard Selten
Fausto Vicarelli: A Personal Reminiscence
Giancarlo Gandolfo
Beyond Compliance
Øyvind Kvalnes
An Introduction to Saudi Arabia
John R. Presley and A. J. Westaway
Introduction: The Mangled Miracle and the Alchemy of Finance
Haider Khan
Introduction
Guy Fraser-Sampson
Introduction
Chidem Kurdas
The Need for a New Operational Culture
Beatriz Muñoz-Seca and Josep Riverola
Introducing the Volume
Rodrigo Magalhàes
Introduction
Yongjin Zhang
Introduction: Imports and Protection
James M. Lutz
Introduction
Philip Arestis and Luiz Fernando Paula
Introduction
Stephen Bazen, Claudio Lucifora and Wiemer Salverda
G. L. S. Shackle’s Place in the History of Subjectivist Thought
L. M. Lachmann
Introduction
Otto Hieronymi
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