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- Ziel der Gesetzgebung
- Constantin Frank-Fahle and Roland Falder
- KI als Treiber für Marketing und Vertrieb
- Meike Terstiege
- Omni-channel Retailing in the Fashion Industry: Its Definition and Implementation
- Camila Portela, Nadzeya Kalbaska and Lorenzo Cantoni
- Financial Cooperation, Diversified Development and City Cluster Construction
- Shusong Ba and Zhifeng Wang
- Current and Long-Run Challenges for the Croatian Economy, in Comparison
- Mario Holzner
- Wieso es einen neuen Ansatzes bei der Strategieentwicklung braucht
- Claude Diderich
- Onboard Revenue: The secret of the cruise industry’s success?
- Michael P. Vogel
- Complexity of Climate Change as a Subject in Economics
- Jiahua Pan
- Resilient Off-Grid Solar PV Power Supply for Rural Communities
- Sebastian Namukolo and Ackim Zulu
- Vor dem Schreibstart
- Gabriele Borgmann
- The Grip of Geography: China’s Enduring Struggle for Order and Unity
- Jean Dong
- Leasingformen
- Wolfgang Grundmann
- Das Gesicht
- Inés Hoelter
- Wie kann man nur!?
- Joachim Weimann
- Der klassische Auditprozess
- Kirstin Börchers
- Networks as Orchestrations: Management in IT-enabled Inter-firm Collaborations
- Angeliki Poulymenakou and Stefan Klein
- Caution: Entering Dark Territory
- Lawton Robert Burns
- The Digital Triumvirate of Computation, Data, and Connectivity
- Henri Arslanian and Fabrice Fischer
- Einführung in das Marketing-Controlling
- Christopher Zerres and Michael Zerres
- Theory of China’s Industrial Competitiveness
- Yanyun Zhao
- You Cannot Be Serious!
- Andrew R. Thomas
- Video Game Experiential Marketing in Tourism: Designing for Experiences
- Mattia Rainoldi, Arne Winckel, Joanne Yu and Barbara Neuhofer
- Automation von Marketing und Vertrieb
- Uwe Hannig
- Innovation in Engineering Software Intensive Systems
- Manfred Broy
- Purpose and Prologue
- Ian Ball, Willem Buiter, John Crompton, Dag Detter and Jacob Soll
- The World of Professional Service Firms
- Stephan Kaiser and Max Josef Ringlstetter
- Background of E-commerce
- Zheng Qin
- Russia
- Anna Andreenkova
- Sports Marketing at the Center of Various Markets
- Manfred Bruhn and Peter Rohlmann
- Human Tissue Engineering and Its Inspiration
- Yanping Liu and Yongzhong Tang
- Grundlagen des Supply Chain Controllings
- Hartmut Werner
- Verbraucherökonomische Grundlagen eines nachhaltigen Konsums
- Daniela Ludin and Wanja Wellbrock
- Definitionen und Konzepte
- Volker Eric Amelung
- Broadening the Scope of Decarbonization in the Maritime Sector
- Alan McKinnon
- Wie kann man nur!?
- Joachim Weimann
- Einführung
- Bernd W. Wirtz
- Introduction
- Claus Sehested and Henrik Sonnenberg
- Fundamental Concepts
- Peter Wendorff
- Introduction
- Ilan Alon
- Big Data in Finance: An Overview
- Thomas Walker, Frederick Davis and Tyler Schwartz
- Einleitung
- Dieter Döring and Markus Zeller
- Wirtschaftsunternehmung: Verständnis und Prinzipien
- Frank Gebert
- Einleitung & Ziel des Buchs
- Christian Bär, Jens Fiege, Markus Weiß and Martin Ertel
- 23 Wall Street
- Nicholas P. Sargen
- Sharing Economy in der Industrie – Eine Einführung
- Axel Winkelmann, Christoph Flath and Frédéric Thiesse
- Upbringing and Education
- Peter Lorange
- Überblick über die ökonomischen und medizinischen Grundlagen
- Georg Watzek
- Introduction
- Firas Izzat Mahmoud Saleh and Noorliza Karia
- Fintech and Sustainability: An Overview
- Thomas Walker, Harry J. Turtle, Maher Kooli and Elaheh Nikbakht
- The Power of Decisions
- Hassan Qudrat-Ullah