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- Was ist neu am neuen Hardselling?
- Martin Limbeck
- What Does the Company Need You For?
- Aviv Ben-Yosef
- Coaching zwischen Bedarf und Qualität – Zum Anliegen dieses Jahrbuchs
- Christian Kuhlmann and Markus Walber
- A Batch Scheduling Model for a Three-Stage Flowshop with Batch Processor and Heterogeneous Job Processor to Minimize Total Actual Flowtime
- Pratya Poeri Suryadhini, Sukoyo, Suprayogi and Abdul Hakim Halim
- Introduction
- John E. Spillan and Mohammad Rahman
- The Limitations of Human Understanding of the World
- Runyuan Gan
- Why Public Speaking Is an Important Skill
- Stephen Haunts
- Football’s Ever-Changing Economics
- Stephen Morrow
- Sponsoring als Element der Sportvermarktung
- Manfred Bruhn and Peter Rohlmann
- 5G as the Basis for the Seventh Information Revolution
- Ligang Xiang
- Fundamentals of Identity-Based Brand Management
- Christoph Burmann, Nicola-Maria Riley, Tilo Halaszovich, Michael Schade, Kristina Klein and Rico Piehler
- Cultural Value
- Massimo Montella
- ESG, CSR und SDG: Gegenstand, Definition und Begriffe
- Marc Helmold, Johannes Treu, Jürgen Fritz and Florian Hummel
- Finance, Accounting & Law
- Moritz Grumbach
- The Spirit of an Entrepreneurial Age
- Gerard Anthony Reed
- Artificial Intelligence (AI) and Agritourism: Implications for Entrepreneurial Firms in Emerging Contexts
- Patient Rambe and Mamoipone Elisa Masupa
- Is Vaping Safe?
- Samuel C. Hampsher-Monk, James Prieger and Sudhanshu Patwardhan
- Produktmanagement: Positionierung, Kernkompetenzen und organisatorische Einbindung
- Klaus Aumayr
- The Power of Femvertising: Boosting Customers’ Willingness to Pay
- Uta Fessler-Purkarthofer, Kristina Kampfer and Alena Langs
- Introduction
- Patrick Spread
- Introduction
- Daniel Cash and Nataliya Tkachenko
- Introduction
- David Midgley, Sunil Venaik and Demetris Christopoulos
- Introduction to Contemporary Research Perspectives in Human Resource Management and Organizational Behavior
- Riann Singh and Shalini Ramdeo
- Halal Industry and Issues
- Azura Amid
- Motivatoren für Verkäufer
- Heinz-Peter Kieser
- Competitiveness Through Co-determination
- Birgit Benkhoff and Helmut Lutzmann
- Introduction: Civil Society in the Era of Globalization—Emerging Concerns as a Social Welfare Provider
- Md. Nurul Momen, Rajendra Baikady, Cheng Sheng-Li and M. Basavaraj
- Introduction
- Binod Sundararajan, Oksana Shkurska and Shannon Lin
- The US Dollar as a Global Currency
- Anthony Elson
- Lean Management und Kaizen: Gegenstand und Definition
- Marc Helmold
- Das Spielfeld: Was ist Storytelling mit Daten?
- Hans-Wilhelm Eckert
- Introduction: Behind the Cloud
- Peter Seele and Lucas Zapf
- Introduction: Social Entrepreneurship and Social Innovation in Eco-Tourism
- Muhammad Khalilur Rahman, Mohammad Mainul Hossain and Noor Raihani Zainol
- Industry 4.0 in Retrospect and in Context
- Karl-Erik Michelsen
- Digital Renminbi: Impacts on Economic Integration of the Greater Bay Area
- Weng Chi Lei and Xinru Wang
- Big Data
- David Feinleib
- Introducing to Food Safety Management in Global Supply Chains
- Tram Nguyen and Dong Li
- Market Research: Overcoming Incomplete, Inconsistent, or Outdated Data
- Philipp Goedeking
- Die Rezeption – Vom Erstkontakt bis zur Abreise
- Maria Th. Radinger and Lis Droste
- Introduction
- Balihar Sanghera and Elmira Satybaldieva
- Vorwort der Herausgeber und Einleitung
- Dieter Wehe and Helmut Siller
- Introduction: Problematizing Historicization
- Rajah Rasiah, Azirah Hashim and Jatswan S. Sidhu
- Total Revenue Management (TRM)
- Marc Helmold
- Stand der Forschung, Zielsetzungen und Methodik
- Tanja Spennlingwimmer
- Wozu Transformation? Was Nachhaltigkeit und Digitalisierung aus einer übergreifenden Sicht tatsächlich für Unternehmen bedeuten
- Thilo Grundmann and Werner Gleißner
- Introduction
- John E. Spillan and Marleen Campbell Lopez
- Einführung
- Anja Niekerken
- Introduction
- Bogdan Lent
- Auch beste Absichten können scheitern
- Bernhard Schmidt
- Reforms, State Building and the Legacy
- Dimitri Gvindadze
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