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Textsorten der Werbung 3: Fließtexte 2
Albert Heiser
Emerging Yachting Tourism and Luxury Policy Mobility: Singapore and the Southeast Asian Extension
Emiel L. Eijdenberg, K Thirumaran and Caroline Wong
Three-Dimensional Body Scanning in Sustainable Product Development: An Exploration of the Use of Body Scanning in the Production and Consumption of Female Apparel
Louise F. Reid, Gianpaolo Vignali, Katharine Barker, Courtney Chrimes and Rachel Vieira
Status und Zukunft technologischer Unterstützung im Lebensraum und Gesundheitsstandort Wohnung
Klemens Waldhör, Simon Dengler, Sebastian Tröster, Jochen Bauer and Jörg Franke
Management as a System: Executing Strategy Through the MSDR
Lawrence P. Carr and Alfred J. Nanni
IGMC Drivers and Agency Interaction
Philip J. Kitchen and Marwa E. Tourky
Abschließende Bemerkungen
Ingrid Wiedemann and Patrick Pobuda
Der Einfluss von Social Media (im Employer Branding) auf den Stellenbesetzungserfolg: Eine quantitative Analyse
Lothar Winnen, Sarah Schrader and Henning Tirrel
Formen und Nutzung von Home-Office Optionen
Marco Zimmer and Halina Ziehmer
Landlocked Central Asia: The Peril of Transition
Anis Chowdhury, Zulfan Tadjoeddin and Yogi Vidyattama
Nachhaltigkeit als Markenkern
Mario Zeißig
Flat Fads or More? From a as in “agile” to z as in “zi zhu jing ying ti” …
Markus Reitzig
Testing Causal Relationships
Martin Eisend and Alfred Kuss
The Role of Social Capital, Strategic Networking and Word of Mouth Communication in the Commercialisation of Innovation
Tim Mazzarol
Besser reich als arm und unglücklich – Wachsender Individualismus, Geldgewinn und Moralkrise
Sven Agten and Thomas König
One Family Firm, Four Families: Developing Management Models of a Family Values-Based MNC
Sari Laari-Salmela, Tuija Mainela, Elina Pernu and Vesa Puhakka
Social Media Scheduling and Account Management Platforms
Karen E. Sutherland
Polizeiliche Superiorität und toxische Männlichkeit – Wenn Menschen eindringen, wo sie wollen
Rafael Behr
Bitcoin und die Finanzindustrie
Elfriede Sixt
Chinas Standardisierungsstrategie – Entstehung und Inhalte
Monika Schädler
Consumer Sales Innovations durch Diskursive Pioniere im Gender Equality Marketing
Kai-Michael Griese and Nicole Böhmer
Innovation and competitiveness in local SMEs: Characteristics of firms, entrepreneurs, environment and their interrelationships
Alicia Giacchero, Nora Donnini and Fanny Martin
Domestic Contagion: Twin Peaks?
Robert Aliber, Charles P. Kindleberger and Robert McCauley
Bürger und Polizei bei Versammlungen. Zwischen Anspruch des Bundesverfassungsgerichts und Realität
Hartmut Wächtler
New Work in der Automobilbranche
Marc Helmold
Enterprise Architecture Best Practices
Sheunopa Chalmers Musukutwa
Label Conscious: Communicating Verifiable Sustainable Impact by Labelling Garments with Smart Technology
Hilde Heim
Digitization at VBL with Bitkom’s Maturity Model Digital Processes 2.0
Martin Appel, Mahmut Arica, Nils Britze, Marc Danneberg, Matthias Möbus, Konrad Schießl and Ariane Schulze
Left Behind: A Reflection on Lags in the Development of Entrepreneurship Education in South Africa
Natasha Katuta Mwila
Impact Investing und die „neue grüne industrielle Revolution“: Wie man den Klimawandel durch die Divest-Invest-Bewegung stoppen kann
Jochen Wermuth and Clara Vondrich
Dynamic Market Competition and Continuing Disequilibrium
Lalit Manral
Trends and Future Developments
Jason Scharfman
Dubai and Oman: Brent’s Asian Relatives
Adi Imsirovic
Investitionszulage
Jürgen Wittlinger
The Steps for Successful Big Data Projects
Jesse Anderson
The Building Blocks to Design Robust and Effective Capital Regulation
A K M Kamrul Hasan and Yasushi Suzuki
Kommunikationsprotokoll: Praxis
Holger Rust
Organizational Identification at Cross-Border Mergers and Acquisitions: A Theoretical Concept
Ralf Bebenroth
Der Rohbau steht – und jetzt?
Silvia Ziolkowski
The Westerschelde Tunnel Project
Mario Vanhoucke
Catalog of Tools and Methods
Gitte Haar
What’s the Effect of Urban Villages on Commercial Housing Price? An Analysis Based on Second-Hand Housing Transactions in Beijing
Yingjie Zhang, Siqi Zheng and Cong Sun
Post-Heroic Leadership, Resilience, and Well-Being
Miha Škerlavaj
Managing the Process of International Cooperation and Integration of Small and Medium-Sized Businesses Based on Infrastructure Modernization
Tatyana Yu. Anopchenko and Vladislav I. Ostrovskiy
Volatility Effect
Bill Jiang
Current Strategies in the Retail Industry for Best-Agers
G. Arnold and S. Krancioch
Cross Innovation mit einer Prise Fiction: Science Fiction als Katalysator auf dem Weg zur Umsetzung von (un)vorstellbaren Ideen
Sven Schimpf
Dutch Long Waves, Hegemonic Power, and Climate Change
Phillip Anthony O’Hara
Guardians of the Galaxy: Preserving Space for Future Generations
Patita Paban Mohanty and Subhankar Das
Sharing Economy in India: Looking Base of the Pyramid Through Critical Infrastructure
Aditi and Nalin Bharti
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