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Best Practices in B2B eCommerce
Gerrit Heinemann
Imagetransfer durch Event-Marketing
Gerd Nufer
Case Study 4: The Collapse of Nokia’s Mobile Phone Business
Tuomo Peltonen
Enhancing Association Utility: Dedicated Knowledge Graph
Cheng Wang
The Role of International Networks in Indonesia’s Higher Education Services
Teguh Yudo Wicaksono and Titik Anas
Aktuelle Entwicklungen
Katarina Krüger
The History of the Luxury Glove: Tangible and Intangible Cultural Fashion Heritage from the Nineteenth Century to the Twenty-First Century
Audrey Colonel
Public Education and Indigenous People in Bolivia, 1880s–1950s
José Peres-Cajías
Migration, Crisis and Adjustment in an Enlarged EU: The Spanish Perspective
Núria Rodriguez-Planas and Lidia Farre
Public Affairs und Lobbying aus Sicht von Kritikern
Hans-Jürgen Arlt
Stakeholder Management
Caroline D. Ditlev-Simonsen
An MILP Modelling Approach for Shelf Life Integrated Planning and Scheduling in Scalded Sausage Production
Hans-Otto Günther, Paul Beek, Martin Grunow, Matthias Lütke Entrup and Shuo Zhang
Marktforschung in der Customer-Dominant Logic
Manfred Bruhn, Maxim Saleschus and Karsten Hadwich
Media Environment
Stefan Hoffmann and Payam Akbar
How Does Customer Retention Work?
Apostolos Apergis
Branding for Morale
M. Blair Thomas
Digitale Transformation in der AOK Baden-Württemberg: Praxisbeispiel zur strategischen Personalplanung
Frank Böhringer and Andrea Zielonka
Interdependenz der absatzpolitischen Instrumente
Demetre Kalussis
Using innovation contests to master challenges of demographic change – Insights from research and practice
Angelika C. Bullinger, Matthias Rass and Sabrina Adamczyk
The Failure of U.S. Loanable Funds to Grow as Much as Federal Reserve Securities Purchases During QE: The Role of Foreign Banks
John Heim
Designing the Initial Workshop
Heino Hilbig
The Great Recession and the Future of the EU
Edmond Alphandéry
Survival and Growth Strategies for Small- and Medium-Scale Enterprises in India: A Key for Sustainable Development
Ravindra Tripathi, Rajesh Kumar Shastri and Sweta Agarwal
Reshma Sohoni
Pedro Gairifo Santos
Future-Oriented Technology Analysis: Future Directions
M. Keenan, R. Barré and C. Cagnin
Impuls 25 – P wie Planungs- und Organisationsmanagement
Ralf Koschinski
Stephan Rathgeber: Presencing
Cornelia Andriof
Organisation Processes Monitoring: Business Intelligence Systems Role
C. Rossignoli and A. Ferrari
Insolvenzanfechtung
Christoph Poertzgen
Rück- und Ausblick
Hendrik Hilmer
Wie gut kennt uns das Marketing? Rosarote-Brille-Bias
Sebastian Oetzel and Andreas Luppold
The IPO
Tom Taulli
T – Technology Transfer Offices
Joseph P. Lane
Time for Action
Tim McDaniel
Integration as a Success Factor: Overcoming Differences
Thomas Lauer
Flat Growth: The Case of wirDesign
Markus Reitzig
Analysis of the Statement of Income
Felix I. Lessambo
Marxist Feudal Theory, Qin Hui’s Theory of Division of the Family Assets, and Democracy
Xinyu Lu
Besser geht immer
Simone Brugger-Gebhardt and Günter Jungblut
Anhang zur Selbstbeurteilung
D. Georg Adlmaier-Herbst and Annette Mayer
Sustainability Roadmap and SDGs
Gitte Haar
DIE SÄTTIGUNGSPHASE – GEZIELT NEUE IMPULSE SETZEN!
Axel Gruner, Burkhard von Freyberg and Moritz Euchner
Bosnia and Herzogovina
Nurka Pranjić and Maja Račić
Toward the Full Application of BPM: The Case of the Brazilian Coffee Cooperative Cooxupé
Luiz Ricardo Brito Ribeiro, Silvia Inês Dallavalle Pádua, Emerson Lima Aredes and José Roberto Corrêa Ferreira
Medizin – Bitte Hände waschen
Gideon Böss
Stock price process and the long-range percolation
Koji Kuroda and Joshin Murai
Corporate-Science-Venturing
Christian Junker
Working CapitalWorking Capital Management in der Supply Chain
Hartmut Werner
Digitale Gesundheitsanwendungen: Chancen und Herausforderungen
Horst Christian Vollmar and Theresa Sophie Busse
Heute auch an morgen denken: Die nächsten sieben Generationen
Barbara Wittmann
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