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Ein Blick in die Zukunft: Sascha Düerkop
Microfoundations of Servitization: An Individual-Level Perspective: Wim Coreynen
Kundenbegeisterung in der pharmazeutischen Industrie: Ein praktisches Beispiel: Sarah Kuld, Susann Peters and Belinda Niederhäusern
Criticism, Realism, Idealism and Reform: Brendan Brown and Robert Pringle
Climate Migration: Jiahua Pan
Organizational-Level Theories: Riann Singh and Shalini Ramdeo
Konzentrationsfähigkeit und Stressresistenz steigern – mehr Synapsen durch Brainkinetik: Jochen Theurer
Process-Oriented Product Management: Work Processes, Process-Oriented Marketing and Innovation Management: Klaus J. Aumayr
ANHANG: Ruth Polleit Riechert
Die vorübergehende Verwendung: Alexander Thoma, Robert Böhm and Ellen Kirchhainer
Künstler-Unternehmer der Contemporary Art – Typus und Marketingmanagement: H. Dieter Dahlhoff and Laura Engel
The Evolutionary Process of Tax Treaties and Its Interplay with EU Law: A Critical Analysis: Saurabh Jain and Maria Eleni Pouliasi
Values Resonance Drives Sustainable Customer Value: Lessons from IKEA: Bo Edvardsson and Bo Enquist
Real Competition and Empirical Evidence: Lefteris Tsoulfidis and Persefoni Tsaliki
Perceptions of Gen Z Tourists on Street Food in Hong Kong: Derrick Lee, Tingzhen Chen and Wilco Chan
Solidarity in the Sharing Economy: The Role of Platform Cooperatives at the Base of the Pyramid: Morshed Mannan and Simon Pek
Datenerfassung, -nutzung und -sicherheit – Entwicklungen in China: Florian Kessler and Jost Blöchl
Der Inhalt der Wirtschaftspartnerschaftsabkommen: Helmut Asche
Role of Microfinance in the Reduction of Rural Poverty in West Bengal: Kishor Naskar and Sourav Kumar Das
Issues Related to Research Ethics in e-Research Collaboration: Rohaida Mohd. Saat and Norani Mohd. Salleh
Monetary Policy: Leland B. Yeager and Steve H. Hanke
Ordered Median Location Problems: Justo Puerto and Antonio M. Rodríguez-Chía
Artificial Intelligence (AI) and Marketing Dilemmas: Pawan Kumar, Sumesh Singh Dadwal, Sanjay Modi, Arsalan Mujahid Ghouri and Hamid Jahankhani
Governance Structures and Innovation: The Case of the Brazilian Coffee Roasting and Grinding Industry: Gabriela F. Jardim, Maria Sylvia M. Saes and Luiz F. Mesquita
Metrics: Nir Kossovsky
Cyber Resilience: mehr als nur Cyber Security: Udo Milkau
Controlling der Kundenzufriedenheit: Martin Artz
Kreativmethoden: Ralf T. Kreutzer
Enhancing Employee Wellbeing in Industry 5.0: A Comprehensive Literature Review: Pooja Singh and Rashi Chaudhary
GSES with Heterogeneous Information and MABAC Method: Hu-Chen Liu and Xiao-Yue You
Who Learns from Who in Participatory Practices of Place Brand Co-creation? An Exponential Random Graph Modelling Analysis on the Determinants of Learning Interactions in a Belgian Branding Process: Vidar Stevens and Peter Nafzger
Management in Emerging Markets: Dirk Morschett, Hanna Schramm-Klein, Joachim Zentes and Benjamin Bader
Is Cloud Computing a Tipping Point for IT Innovation Leading to Next Wave of Business Growth in Developing Economies: Ramkumar Dargha
T: Oliver Bendel
The Financial Silk Road: Globalisation and the Eastwards Shift of Capital: Michael J. Howell
How Does Acculturation Affect International Students’ Choice to Study Abroad? Explanation and Comparison Based on a Relationship with Destination Country Image and Cross-Cultural Awareness: Tri Cao, Anh Lan Thuy Nguyen and Anh Quynh Duong Nguyen
Analysis of Land Use Difference Among Enterprises in the Development Zones at Different Levels: A Case Study on the City of Wuhan: Jing Han, Qingling Yu and Xinhai Lu
Depreciation: M. Casey Murdock
Digital Marketing für Bäckerbetriebe: Thomas Angerer and Johannes Eigner
Increasing Pace of Urbanization and Implications for Food Security and Sustainable Agriculture: Raghbendra Jha
Advertising Agencies: The Most Calcified Part of the Process: Chuck Nyren
Synergien von Marketing und Vertrieb in der digitalen Transformation: Eine Analyse von Rollen, Aufgaben und Integration in technischen B2B-Unternehmen: Andreas Zehetner and Christopher Korntner-Kanitz
Controlling – ein unverzichtbarer Wegbereiter der Transformation: Kevin Wettstein and Renato Caderas
Digital Health Start-ups als Treiber der digitalen Transformation – Herausforderungen aus Perspektive von Gründer:innen: Sebastian Merkel and Diana Huth
Example Information Map: Eric Jager
Stakeholder Capitalism and Sustainable Leadership: Poul Lykkesfeldt and Laurits Louis Kjaergaard
Glossar: Marc Helmold
Gedanken zu den Fairplay Franchising Spielregeln: Barbara Steiner
A Glimpse and a Hook: Michael Lopp
Baustein 3 | 4D-Workscoping – Eine Stärken-/Ressourcen-Allokation nach Mehrwert-Kriterien & Zeithorizonten: Bettina Bohlmann