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- Companies and their Role in Society
- Gabriele Faber-Wiener and Bettina Gjecaj
- Introducing the Study
- Menaka Angammana
- Vision & Vertriebsstrategie
- Markus Milz
- Stand der immobilienwirtschaftlichen Forschung
- Christian Kraft and Constantin Kempf
- Introductory Concepts
- Emil Dinga, Camelia Oprean-Stan, Cristina Tanasescu, Vasile Brătian and Gabriela-Mariana Ionescu
- Language Requirement for Naturalization, Linguistic Networks, and International Migration: The Role of Common Unofficial Language
- Luke Okafor, Usman Khalid and Nusrate Aziz
- CRM: Grundlagen und Bedeutung für Unternehmen
- Jasmin Altenhofen
- Globalisation
- James Foreman-Peck and Peng Zhou
- Risiken, Störungen und der Ripple-Effekt in Lieferketten
- Dmitry Ivanov
- Der aktuelle Stand des Marketings
- Philip Kotler, Waldemar Pförtsch and Uwe Sponholz
- Willst Du gefallen oder bist Du Dir treu? – Woche 1 (Margarete)
- Margarete Volbers
- Envisaged Framework and Key Considerations
- Qian Yao
- Introduction to the Zambelli Festschrift
- Kumaraswamy Velupillai
- Beyond the Surface: In-Depth Perspectives on Liquidity and Risk Frontiers
- Mazin A. M. Al Janabi
- Institutional Frameworks and Losing the Field
- Virginia Small
- Introduction
- Yevgen Bogodistov and Jürgen Moormann
- Introduction
- Paola Ferretti and Pierluigi Martino
- Introduction: The Changing Landscape of Tourist Behavior—Navigating from the New Normal to the Next Normal
- Vanessa GB Gowreesunkar, Shem Wambugu Maingi and Maximiliano E Korstanje
- Introduction
- Saloomeh Tabari and Qing Shan Ding
- Yes, Teachers Can Be Financially Fit
- Tawni Hunt Ferrarini, M. Scott Niederjohn, Mark C. Schug and William Wood
- Einleitung
- Alexander Güttler and Tobias Bruse
- Introduction: Entrepreneurial Families—Strengths and Weaknesses
- Kirsten Baus
- Einführung
- Dietmar Schön
- Introduction
- Helmut Lütkepohl
- Introduction to R&D Function
- K. B. Akhilesh
- Einleitung
- Detlef Wallenhorst
- Alles beginnt mit einer Vision: Der Traum von der großen Ernte
- Tobias Gross
- Zusammenfassung
- Daniel Huber, Heiner Kaufmann and Martin Steinmann
- Einleitung: Sozialer Brennpunkt Wohnraum in den deutschen Metropolen
- Tracy Dathe, René Dathe, Andreas Weise, Isabel Dathe and Marc Helmold
- Einleitung
- Reiner Sahm
- Einleitung
- Sonja Wiesner
- Introduction: Historical Fiasco of the Monetary Policy
- Shigeyuki Hattori
- The Big Why—Our Narrative
- Carola Hieker and John Pringle
- Vom Unternehmen zum Franchisesystem
- Hermann Riedl and Christian Schwenken
- Interaction between Central Bank and Government A
- Michael Carlberg
- Einleitung
- Thomas Maran
- Introduction
- Emin Karagözoğlu and Kyle Hyndman
- Was ist PR?
- Christiane Stenzel
- Introduction
- Jun Ma
- Introduction
- Yujia Huang and David Hands
- Einleitung und Fokus des Buches
- Boris David Idler
- Prolog
- Albert Heiser
- Summary
- Daniel Huber, Heiner Kaufmann and Martin Steinmann
- Generative KI: Relevanz und Modell für die Integration in Marketing und Sales
- Thomas Bolz
- Introduction
- James E. McDonough
- Introduction
- Juping Shao, Yanan Sun and Bernd Noche
- Introduction
- Johannes Kabderian Dreyer and Peter Alfons Schmid
- Einleitung
- Bimal Ghosh
- Why Facilitation?
- Stefan Gross
- Introduction
- David B. Zenoff
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